Paul Reitz
Analyst · William Blair. Please go ahead
Thanks, Morry. Good morning, everybody. I am going to start off by talking sports for a couple minutes here. Just think what took place in 2016 with the recent sport season that concluded. Yet the cups come back from 3:1 down deficit win their first world series since 1908. The Cavaliers came back from 3-1 down to bring a championship to the beleaguered city of Cleveland. And then of course most recently you had New England come back from 28-3 down late in the third quarter to make Tom Brady then winning to Super Bowl quarterback of all time. You may have not like these results of these games but one thing that we consistently heard from the players behind those comeback is that they kept their focus on the task immediately ahead of them and not their deficit they are looking at. The players realized that they must take things one step at a time in order to come back from near defeat. So let's tie these 2016 sporty events together with Titan. As we started our 2016 financial season, we were in year three of a massive cyclical downturn in our end markets. Our sales were down over 40% from our peak, our stock was at $3, and our bonds were at $1.63. Now I am not saying Titan won world championship in 2016 and I am just having some fun with the sports comparison but in all seriousness the Titan team has done a really good job of applying that same competitive mindset to keep our focus on moving forward one step at a time. This past year not once did I hear anyone from my team whining about the market conditions and the challenges that we are battling. We believed in what we are doing, the plan we had in place and we kept our focus on execution. So as we wrap our 2016 financial season for Titan, it's good to see our stock and bond showing nice rebounds to today's levels. So if you take a look back at 2016, our sales came in at $1.26 billion that compared to $1.4 billion in 2015 and at $1.9 billion in 2014. And even with that decline in sales our gross profit percentage is steadily increased to past three years. This means we've been consistently managing our way through the downturn and not relying on one year stunt to drive results. Along with these operational accomplishments we maintained roughly the same cash balance over the past four years. Again, all this is a testament to our team to keep our competitive focus on moving forward one step at a time while dealing with these challenging market conditions. So drilling down to some other accomplishments that took place this past year, I want to point an impressive feet that came from our Latin American team. Titan took over the top spot in Brazil for the combined OE and replacement market share. Let's not forget when we took over Titan Brazil in 2011 that business was 11 points behind the market leader. So that's really a strong accomplishment and a good story to see how far we come with that business in just five years to take over the top spot there. You also noticed in our 10-K filing that our material weakness that has hampered us for the past two years has been remediated. There are definitely were -- some celebratory drinks to celebrate this accomplishment. The finance team has really done a great job taking care of what needed to get done to remediate the material weakness. Our CFO, Jim Froisland said to me in the second week of the job that with his leadership and the existing team in place he will get rid of the MW and Jim and the finance team did exactly that. So our hats off to them for taking care what needed to get done and that's pretty significant accomplishment. Now as we look back into 2016, the one area that we need to and will improve upon is our SG&A. With the material weakness now behind us, we are going to put some additional focus into that. Jim and I have formed a committee comprised of group of our business unit leaders and we are just going to start taking a look at some of the profit leaks that are taking place in our SG&A area. We've seen our SG&A percentage creep up over two points the past few years as our cost reductions in that area just haven't kept pace with the sale decline. As I illustrated earlier with our gross margin percentages, we demonstrated over the multiyear downturn that we've done a really good job managing our operational cost. And again that's been pretty consistently evidenced in our gross margin. However, we really allowed too much of our SG&A to fall into the trap is being viewed as a fixed cost. And that needs to change. That is certainly true to some extent there were decline in sales, there are some fixed cost associated with our overhead but there are opportunities for us to attack not just the variable SG&A cost but take a hard look at some of the fixed SG&A cost. So again that's a pretty big project that we are going to put on. Jim and I play for this year and I think our team leaders as well realize that they have some opportunities to tackle some profit leaks in this area. As we look forward to 2017, I wanted to discuss a few areas that are often rolling to a good start. We've worked hard on our plan to past few years to get more efficient and reduced our cost and quality. This has enabled us to come into 2017 and position our products well in the marketplace and make Titan easier and more effective to do business with. In a nutshell, we introduced new program that really positioned our Goodyear and Titan brand of products at the right level compared to the respective competition. And also removes some of the variability across -- that exist across our various product platforms. We rolled this out January 1st; we are really excited about the early momentum that we generate in North America. And to ensure we don't slip backwards we've also developed systems and deployed resources to ensure we stay at top of our product position in overall product portfolio. It's incredibly important to us in North America, it's an areas that we significant opportunities for us. And again we really feel that's we started off this year very positive in that in North America with what we rolled out. This lead into our product development. As we've noted over the past few years, we continue to invest in our future via product development. And LSW is a cornerstone foundation of that. We've really seen some exciting things happen with LSW to start the year. The ground swell from our grassroots marketing efforts from the past two years is starting to take root. End users are now coming to us to learn more about LSW instead of us really having to push it to them. Our product manager, our Ag product manager I should say has been in a couple trade shows already in 2017. And he is typically a pretty calm guy but I got to tell you he has been jumping out of his shoes with excitement this year as our boost have been virtually in end less parade of potential customers that have heard about LSW, know about LSW and simply want to learn more. In fact, he has been so excited he takes pictures now to our shows and sends them around to our entire global team so they can see exactly what's going on with the groundswell of LSW here. My marketing VP is obviously at those shows as well. She can be naturally more excited than our ag manager but she has seen the same LSW buzz, the National Farm Show from East Coast to the West Coast the show down California, the Morry mentioned CONEXPO, so really the entire marketing team, the product management team just in absolute flood of energy that they are able to bring back from these shows and we definitely feel like this is spreading very well at the grassroots levels, at the end user and off to a great start with that in 2017. I got chance to see it first hand myself at not just CONEXPO but when somebody shows that some recent grass root local events that we do in conjunction with local tire dealers to educate farmers about tires, Titan and LSW. And I have been really impressed at these events to see how many hands go up when people are asked if they are already using LSW. And that if they would be considering using in the future. So without a doubt the interest level and excitement around LSW is spreading around and as Morry mentioned CONEXPO for the last week was another good example of -- n that just the excitement that exist within the industry but I think the excitement exist specifically with some of the things that we are doing here at Titan. I do want to touch briefly on our North American tire union situation. The three tire plant contracts were supposed to expire in November 16. The company and the union agree to extend the agreements to January of 2017. The contracts have now expired. As a result, the company and the union are currently working without a contract and we are also working without interruption to our normal ongoing operations. While the contract have expired, federal law does require us to file the terms of expired contract until new agreement are in place and impasse is reached in our negotiations. Morry already touched on this but I do want to talk just for a minute about ITM. A lot has changed with our balance sheet and the market since we put this business out to market. The reality is it's a good asset. We don't need to sell, especially for prices isn't up to our expectations of its value, the bankers, the Goldman Sachs and Titan special committee did a really good job with the process. And ultimately we decided it's not in the best interest of Titan and its shareholders to sell the business at this time. I spent some time last week with the leader of our ITM business unit and I definitely feel good about what's going at the business and where it's going. The trend line is that ITM look good as they expand their business into additional geographies and grow their replacement business. So again we feel good about the asset we have and the value that ITM brings to Titan and its shareholders. And so we concluded the process and have retained ITM as part of Titan. A lot has taken place in 2016 to move Titan forward and we feel good about where we stand today moving into 2017. So I'd now like to turn the call over to Jim.