Paul J. Sarvadi
Analyst · First Analysis
Thank you, Richard. Today, my comments will focus on three of our 2013 major initiatives. First, I'll discuss the Business Performance Advisor ramp up designed to fuel our future growth. Second, I'll discuss our plans to leverage the complexities, compliance and cost of health care reform into more selling opportunities and options for Insperity. And third, I'll discuss the first signs of gaining traction in our adjacent business strategy and what this means to Insperity over the long term. Growing the number of trained Business Performance Advisors was the central focus for the first quarter. The number of trained Business Performance Advisors is the leading indicator for future growth for the company. Throughout our history, as we grow the number of trained sales staff, acceleration in worksite employee growth follows within 6 to 12 months. Last October, we determined our Business Performance Advisor training program, The Insperity selling system, was ready to rollout and we announced a plan to increase our team of advisors from approximately 240 to 300 in 2013. Since we made this decision, we've hired 114 new Business Performance Advisors, bringing our total number of BPAs to 325 today. New BPAs are counted in the trained BPA account after 2 months and 2 levels of training have been completed. 74 new BPAs completed their training in the first quarter, bringing the total trained BPA count to 264 in April, an additional 28 completed their training in April and 26 are scheduled for completion in May. I'm very pleased to report, over the next 2 months of this quarter, we expect to exceed our goal 300 trained Business Performance Advisors, a 25% increase over the fourth quarter of 2012. In addition to training new BPAs, we continued our certification training for experienced advisors through the University of Houston. In Q1, 74 advisors achieved the certified Business Performance Advisor designation, bringing the total number of CBPAs to 150. We also held our annual sales convention in Houston, training advisors on many aspects of the selling system and the wide array of business performance solutions now available from Insperity. Our emphasis was the introduction of our customer for life philosophy and the paradigm shift required to execute our long-term growth plan. Our customer for life philosophy brings together the completed business transformation of Insperity. We have gone from offering 1 solution to a perfect fit customer at just the right time to offering a wide array of HR business performance solutions that fit almost any prospect at any time. This new paradigm requires BPAs to gain a holistic view and understanding of the customer's needs initially and on an ongoing basis thereafter. This allows us to establish a relationship, an appropriate set of solutions and upsell and cross sell other solutions as the customers needs change. To be successful over the long term, we are establishing the role of the Business Performance Advisor with necessary foundational training to identify business issues and properly match Insperity's solutions. This is where health care reform has teed up an excellent opportunity for Insperity. On January 1, 2014, the Patient Protection and Affordable Care Act will bring a wave of complexity, compliance and cost to the business community. The implementation happening now will affect every company. Business owners and managers are feeling the anxiety that comes with the uncertainty of how this law will affect their company and their people. The time to become informed cannot be put off any longer and we are ready to fill this pressing need. As Richard mentioned, there are 5 major elements of health care reform taking effect on January 1. We have condensed the analysis of more than 15,000 pages of regulations into an executive briefing and trained our advisors to take this information to the marketplace. Our Business Performance Advisors are equipped to explain these changes and help business owners understand the decisions and choices they must make in the months ahead. I cannot think of a better way to establish the relationship between our advisors and our prospects than conducting an executive briefing on health care reform. These meetings provide an opportunity to demonstrate our expertise in all things HR-related and the clear advantage of our comprehensive Workforce Optimization solution. Just like it says in our new advertisement, a business owner can spend their time and money to figure out health care reform or simply trust Insperity to handle it for them. Our goal is to leverage health care reform to increase the number of sales opportunities throughout 2013. I believe once a prospect receives the value of our executive briefing, they will welcome an ongoing relationship with our advisor and very likely, consider working together to help them comply with the new law. Compliance with health care reform can take many forms for these prospects, many of which lead to new customers for Insperity. Our Time and Attendance, HCM and payroll solutions are ideal for meeting the reporting requirements of the new law. Our Insurance Services unit is prepared to help customers choose their best alternative to provide benefits from the new options coming available or traditional sources. And best of all, the complexity, compliance and cost of health care reform points a customer directly toward our premium Workforce Optimization solution. The issues surfaced by health care reform reinforce the co-employment benefits of Insperity Workforce Optimization. There is simply no other way in the marketplace to eliminate the need to even be concerned about health care reform. The combination of administrative relief, government compliance and the reduced liability that comes with the co-employment relationship is a perfect fit solution for health care reform. This became crystal clear in our recent interaction with customers and prospects at the masters. Over 5 days we entertained over 60 clients and a guest of their choice. Essentially our customers brought us a prospect with them and the contrast between them on the issue of health care reform was amazing. The guests had a visible level of anxiety as discussions ensued about specific requirements coming on January 1. Our clients stated openly and clearly how they have no concern at all because in their words, "Insperity handles all that for me." So we are being served up a gift in the unlikely form of health care reform and we are focused on conveying this -- or converting this into more selling opportunities for Workforce Optimization or our adjacent business performance solution. These adjacent businesses provided a highlight in the recent quarter by exceeding our gross profit contribution expected from these offerings. Year-over-year growth exceeded 30% in gross profit per employee from our adjacent businesses, increasing from slightly less than $10 to just over $13. The exciting aspect of this, from my point of view, is the validation of our improved business model. There's tremendous potential for this margin expansion to continue as we gain traction in these businesses through our BPAs and other channels. We are developing a very nice software as a service business with 42% year-over-year growth in SaaS in Q1. This establishes a nice foundation of recurring revenue underneath the 23% revenue growth in our ABU portfolio over the same quarter last year. In addition, these businesses are new and as a portfolio, are not yet contributing at the operating income line. Seeing this growth points to the progress made and the potential for the operating income drag to become a contribution in the not-too-distant future. Also, as these businesses grow, the prospect base for Workforce Optimization opportunities increases. In fact, the opportunity for cross-selling our entire array of offerings increases and the synergy of our new strategy and business model is clear. Although this was an exciting quarter in this respect, we have not built in any acceleration into our forecast beyond what we previously budgeted at the beginning of the year. These businesses are too new and developing to consider this a trend so we will leave this as upside potential. So in summary, we are off to a very good start for 2013 and for our 3 major initiatives expected to yield future growth. We are very pleased with our increase in the number of Business Performance Advisors, our preparation to leverage health care reform and the traction we're seeing in our adjacent business. At this point, I'd like to pass the call back to Doug to update our guidance for the year.