Paul J. Sarvadi
Analyst · Roth Capital Partners. Our next question will come from the line of Jim Macdonald with First Analysis
Thank you, Richard. Today my comments will fall into 3 categories: First, I will comment on our 2012 financial and nonfinancial highlights; second, I will describe specific inputs into our starting point for paid work-site employees and the resulting plan for 2013; and third, I'll provide some color surrounding investments we expect to make throughout 2013, including expanding the number of business performance advisors, opportunities related to healthcare reform and growth of our Adjacent Businesses. We are very pleased with our 2012 financial results in a period of a high level of uncertainty throughout the year. Our adjusted earnings per share increase of 26% year-over-year on 9% revenue growth is strong performance in any environment. Adjusted EBITDA exceeded $100 million for the first time in our company history, and continued to demonstrate the strong cash flow dynamic of our recurring revenue business model. We also had an excellent year, laying the groundwork for a very bright future for Insperity. The most significant accomplishment was completing our business transformation, establishing Insperity as a leading HR and business performance solutions provider. We began this effort over 2 years ago, and each of the fundamental components that are necessary to broaden our reach and accelerate our growth are in place. Over this period, we established an array of business performance solution to help businesses run better, grow faster, and make more money. These targeted solutions complement our Workforce Optimization service and are also sold on a standalone basis to extend our reach in the small to medium-sized business community. We have established a powerful new brand in the marketplace that leverages our key strengths in HR and business performance, consistent with our positioning as a premium service provider. We also retrained our entire sales force, established a business performance advisor role and completed the Insperity selling system training program. We are now ready to grow the number of business performance advisors with the sales efficiency level that creates unlimited growth potential. We established an inside sales operation that extends the daily activity of our business performance advisors into a major channel for each of our adjacent businesses, adding new customers and driving additional gross profit contribution. These fundamental changes now provide a platform for faster growth and profitability into the years ahead. The potential for revenue and income from a wide array of services to a much broader customer base is in sharp contrast to our previous business model with one offering to a narrow target customer. Now this transition did not occur without some risk to the former business model, which was solely driven off of paid work-site employee growth in our only business that existed, our Workforce Optimization service. One of the biggest risks of the transition was some interruption in the work-site employee growth pattern while we retrain the core sales team and before we were ready to increase the number of BPA. The time of year with the least visibility into work-site employee growth in the Workforce Optimization model is in the fourth quarter in attempting to determine the January paid work-site employee count. This is due to the 3 factors that determine the starting point of paid work-site employees including year-end client attrition, net change in existing clients from layoffs and new hires and Fall Campaign sales. All the way through mid-December, we were on track for a promising year end attrition as termination notices were in line with our previous record-setting client retention year. The client base has experienced a small, but positive net gain from new hires exceeding layoffs in November, and the pipeline for new business was good in both MidMarket and core sales. It seems that the risk related to the year-end churn of customers leading to a material decline in the starting point in paid work-site employees was low. However, our client base is comprised of what I would like to refer -- or what I'd like to refer to as the best small businesses in America. The owners of these businesses are precisely the individuals and companies most affected by the recent tax, health care and regulatory activities in Washington. But with this backdrop, 2 of the factors that affect our starting point, attrition and layoffs, increased, resulting in a significant difference compared to last year. The number of clients terminating in the January, February combined period, was identical in both periods at 496 attempts. However, the number of work-site employees associated with these accounts was 32% higher, driving attrition to levels we have not seen since 2010. To put this in perspective, in all 3 years including 2008, 2009 and 2010, the percentage of work-site employees from terminating Workforce Optimization clients was approximately 11%. In 2011 and '12, this metric was 9%. This year, the number came back up to 11%. Due to the loss of a number of large, cost sensitive accounts that terminated very late in the year-end cycle. So the loss of work-site employees from client attrition reverted back to historical levels generating approximately 3,600 more work-site employees than last year to make up from in new sales. Compared to last year, 8 more MidMarket accounts and 18 more emerging growth segment accounts terminated in the January, February combined period, and account for just over 3,400 of these work-site employees. Also in December and January last year, we had new hires exceed layoffs by approximately 1,900 employees. This year for the same period, we had a soft spot and layoffs exceeded new hires by 700. The difference creates an additional 2,600 employees to replace with new sales compared to last year. In new sales we have some good news and some bad news. The good news is that our core sales team had an excellent Fall Campaign, and achieved 103% of our goal of 13,000 work-site employees. Sales efficiency was 1.18 sales per BPA per month during the campaign, which is critical for our going forward plan. The number of business performance advisors and their sales efficiency is the centerpiece of our long-term growth strategy. This is an excellent efficiency number for a newly retrained sales force in the midst of a difficult market. This confirms our new sales strategies and our decision we made in the fall to grow the number of business performance advisors. For the full year, core sales came in at 98% of target and efficiency was up slightly by 4% to 0.73 during this transition to Bundle Plus selling. The bad news is our MidMarket sales results, which were 68% of target for the Fall Campaign and only 55% of target for the year. We have been working this issue for a number of years and we were quite disappointed with this outcome, especially in light of the loss of a number of larger accounts. Our analysis of the January, February terminating accounts reveals the gross profit per work-site employee was only $216, which is 15% lower than the $253, Richard just reported for the entire base last year. This was due to the mix of larger cost-sensitive customers that left the Workforce Optimization service. So we lost the right accounts, but did not replace them with enough MidMarket sales as we expected from the pipeline we generated. In January, I spent the better part of 3 days working with the MidMarket sales team as they dissected the activity and the obstacles they were unable to overcome. There's silver lining here in that we were much improved in 2012 in each of the steps of the sales process that received the final closing space. The number and quality of discovery calls, Business Alignment Surveys conducted and proposals presented, all showed marked improvement. This makes the lack of production even more frustrating in some ways, but the reality is we have honed in on the final stage of the sales process and isolated key obstacles to closing business and have resolutions ready to implement in 2013. So the bottom line is, the starting point for paid work-site employees will be lower than expected since our last conference call. Higher attrition of large accounts and less hiring within the base compared to last year was not offset by new sale. Even with a highly successful fall selling campaign in the core market, the shared number of business performance advisors was not enough to overcome the higher attrition, less hiring in the base and lack of success in MidMarket sales. Now with this information, you would immediately want to kickstart hiring of business performance advisors. Fortunately for all of us, we made that decision in October after validating our training program and announced a hiring plan on our call in November. As a result, we will begin the year with a step down from the fourth quarter in paid work-site employees, which has a significant effect on this year's guidance, which Doug will provide in a few minutes. However, the effect on our growth plan will be very short-lived and sales increase as we increase the number of business performance advisors. We've been very successful in hiring and training business performance advisors since our last call. We are over 300 business performance advisors hired as we speak, and we expect to ramp up the trained advisor count to that number by the end of the first quarter. Trained BPAs are expected to average around 260 in Q1 and 300 in Q2. This 25% increase in trained BPAs from the 239 in Q4 to 300 in Q2, represents an investment of approximately $4 million in 2013. We also have a near-term investment of approximately $2 million to make 2013 to comply with healthcare reform legislation and to capitalize on the opportunities created by the new law. Our first opportunity is to use the complexity and confusion surrounding health reform requirements into more opportunities in front of qualified prospects. We have prepared an executive briefing for small and midsized firms to be delivered by our business performance advisors and also to be offered as a WebEx group presentation. BPAs will go through training on this executive briefing at our sales convention this month. And shortly thereafter, we will include this offering -- this offer in our advertising. Our second opportunity is to offer more options for coverage in our prospects and clients within and outside our co-employment Workforce Optimization model. This will be accomplished as we add our Insurance Services offerings and ramp up our insurance agency to include these service. We also are considering, and will be prepared to establish a private exchange under the new law if the opportunity pans out the way it looks right now. It appears providing a private exchange alternative to the public exchanges may provide a competitive advantage in the ability to offer the full spectrum of purchasing options to our clients and prospects. In addition, these health care alternatives under the new law puts the finishing touch on our adjacent business strategy. We will now be able to describe a full continuum of offerings from which prospects and clients can choose with a wider range of cost and value. We will simply have more solutions to match more prospects and client needs. Two years ago, we had 1 service for only the perfect fit customer at just the right time. Now we have the right range of solutions for a wide range of customers over the entire life-cycle of their company. Insperity now has a platform of products and services and a delivery system of business performance advisors to engage a customer for life. We can start where their most critical need exist and grow the relationship with solutions to match made their needs as they change. This approach to the marketplace translates into a powerful business model with more recurring revenue opportunities for more businesses and lower risk. These seeds we planted are now sprouting out of the ground. Our capability to develop new products and grow new businesses is increasing and so are the results. In 2012, we saw some nice revenue growth in our adjacent businesses as we refined the operations to grow faster and more efficiently. For the full year, Retirement Services grew 94%; recruiting services, 29%, Employment Screening, 16%; Performance Management, 12%; Time & Attendance, 9%; Expense Management 7%; and the portfolio as a whole over 10%. A number of SaaS seats increased 37% to over 116,000 at year-end in our 3 SaaS solutions we had last year. And recently, we launched 3 new powerful SaaS applications including Insperity HCM, or plus realtime and Insperity Reveal. In the fourth quarter, we saw an increase of 32% over Q3 in the purchase of additional ABU solution by Workforce Optimization clients. 1,474 additional ABU solutions were purchased in 2012 by Workforce Optimization clients validating our cross and up-selling strategy. So in summary, we are full steam ahead and ready for growth on every front. We are disappointed with the starting point in paid work-site employees in our Workforce Optimization business, but far from discouraged by it. We had an excellent year last year and established a dynamic foundation for growth in the years ahead. At this point, I'll pass the call to Doug to provide our initial guidance for 2013.