Jeff Lorberbaum
Analyst · Eric Bosshard with Cleveland Research Company
Thank you, Frank. Our Mohawk segment sales were up 6% as we improved our position and grew on both residential and commercial categories. Operating margins were lower due to price increases, lagging material inflation, as well as continued pressure on our product mix as consumers remain cautious about larger discretionary investments. During the quarter, residential grew across most channels and product categories. Our performance in the Home Center channel improved with additional product placements and expansion of our SmartStrand products. Through specialty retailers, we accelerated new SmartStrand where they had product introductions and lots of joint carpet and pad programs with enhanced warranties to improve the value proposition. And the multifamily channel support for our Triexta, Tri-Star carpets continue to grow through its superior durability, stain resistance and value. Our new extrusion capacity has allowed us to expand our sales in the fast-growing Polyester segment. Sales growth was also achieved in most categories of our Mohawk residential hard-surface products through new placement and program expansions. Commercial sales momentum continued from the previous quarter, with both broadloom and carpet tile achieving gains. Commercial sales have increased from gaining national and regional specifications and expanding partnerships with foreign contractors. Our courtship program has tailored to commercial projects with short lead times and has been expanded to include a wider variety of price and product solutions. We've installed advanced printing technology with the next generation of precision designing for our hospitality carpets. We have broadened our commercial SmartStrand product, targeting corporate and institutional channels, offering fashionable carpet tiles with low-maintenance and a compelling environmental advantage. We continue to gain sales on all commercial categories for offering leading product designs, service and support to architect and designer communities. During 2011, we implemented 2 price increases that were fully realized by the end of the third quarter. During the period, raw material costs were greater than we anticipated and the higher expense will impact our fourth quarter costs and margins. We delayed a third quarter price increase in the fourth quarter due to a lack of support. We'll monitor our material costs and market conditions and consider further price changes as appropriate. Throughout the year, our team has driven innovation and process improvement across the segment. We have implemented hundreds of initiatives, yielding costs savings in 2011. The major reductions include lower extrusion cost, product re-engineering improvement, administrative restructuring, higher process fees and efficiencies and tighter process controls. We've implemented Phase 1, or the 35% increase in carpet tile capacity, which we completed going into next year. We've re-engineer our top-to-end coating processes to improve cost and material yields. The use of recycled materials continues to increase and provide both marketing and cost benefits. And additionally, we've reduced our environmental footprint by lowering our water consumption, which improves cost and protects our resources. We continued to align our manufacturing assets with market conditions and changing consumer preferences. In October, we announced the closing of a yarn plant due to lower demand for spun products. New sales training and processes are being implemented to identify opportunities, manage market changes and enhance the performance of our sales team. In October, we celebrated the 10th anniversary of our specified procure program. We support the Susan G. Komen for the Cure foundation in promoting breast cancer research. We're expanding that support with a new residential thread produced in Komen's signature pink color. Dal-Tile sales grew 11% in the period, with both residential and commercial categories showing gains as mix continues to decline. In a comparative 2010 period, business was lower than expected due to flooding in our Mexican facility from Hurricane Alex. Without this disruption, this year's estimated sales growth rate in the period would be in the 5% to 7% range. Renovation projects are the primary driver of our commercial growth, with hospitality, healthcare and government sectors leading our sales. During the quarter, we increased sales on all channels, with particular strength in Home Centers, due to additional commitments for our innovative mosaics, wall tile and porcelain tile. Our low cost position, created merchandising and exceptional design are contributing to this higher sales growth. Our American OEM brand is broadening its penetration in both residential and commercial sales through independent distribution as an alternative to offshore suppliers. Our new merchandising program, we call it Statements by Dal-Tile, is improving our retailer's ability to communicate product design options, coupled with professional marketing, advertising and promotional support. Our mark in Dal-Tile sales forces are leveraging, the flooring industry's most comprehensive commercial product portfolio to offer solutions for projects in all channels and budgets. Dal-Tile sales in Mexico grew significantly on a local basis, as we increased our penetration of the Mexican ceramic market. The Mexican economy is anticipated to grow 4% this year, with flooring expanding at a higher rate. We've added new wholesale and retail customers, while broadening our offerings and expanding our sales force. Our select products were offering proprietary anti-microbial protection, which minimizes the growth of mold and germs on ceramic tile. Our Santa Monica plant near Mexico City is progressing on schedule for its startup in mid-2012. The plant will produce red body tile that addresses the core of the Mexican market and will complete our product offering and satisfy all price points. In China, our ceramic JV is enhancing our brand position with an expanded product line, greater styling and advanced surface technologies. We're launching an innovative showroom concept for retailers with unique merchandising and marketing materials to improve the sales process. We're expanding the use of our Reveal design technology across all our floor and wall tiles, mosaics and decorative accents. We continue to innovate new manufacturing techniques to minimize process variation, improve efficiencies, speed up product changes, reduce locked sizes and minimize energy consumption. We've lowered raw material cost by utilizing sources located closer to our plants and re-engineering our body formulas with alternative materials. We've expanded the production of glaze manufacturing to reduce cost. Freight costs are being reduced with higher truck utilization rates at more cost-effective transportation methods, as well as more direct shipments to our customers. Our Unilin sales grew 19% as reported, or 11% on a constant exchange rate. Sales in Europe increased across most channels and regions, and our price increases are catching up with the raw material inflation we have experienced. We are implementing additional price increases for roof panels and insulation boards to offset further material inflation in those products. The third period includes summer shutdowns in Europe related to European vacation schedules. During the quarter, Unilin acquired the largest distributor of laminate and wood products in Australia. The acquisition followed the successful partnership with Premium Floors which is the only distributor to cover the entire continent with 5 regional distribution points. This acquisition expands our strategy to get closer to our customers and be more responsive to local markets. Unilin's marketing and operational expertise will enhance Premium's leading market position and strengthen its penetration across the continent. Despite the challenging market conditions, our European flooring products grew by capitalizing on the strength of our Quick-Step brand, growing our participation in the DIY channel and expanding our wood flooring category. We completed our Russian laminate flooring plant on schedule and are presently initiating production. We are expanding our customer base in Russia by adding new distribution partners and innovative products to the local market. In the U.S., sales of our laminate flooring grew through expanded programs in all channels. We've received additional commitments for our products, expanding our Home Center participation. We're introducing a new decor wood collection with high definition that reproduces the natural beauty of exotic woods on ultra-long planks, creating luxury hardwood visuals at affordable price. Using our proprietary technology, our wood flooring is positioned as a leader in high fashion-distressed visuals. A successful Facebook campaign called Rumor-Fresh has increased the brand awareness and positioned us as a fashionable, affordable solution for flooring makeovers. In Europe, sales of our insulation boards grew significantly and improved our market position. Our new Didit click furniture line is being tested in the U.K. and will be introduced in other geographic markets towards our long-term strategy. In the fourth quarter, we will increase our capacity and reduce cost with the consolidation of our Malaysian wood plant and beginning the expansion of our insulation board plant. Process changes in the U.S. wood plant continue to improve in efficiencies and yields. We've enhanced our board manufacturing processes to improve material usage and reduce energy consumption. We restructured the sales of our European roofing boards and insulation products to provide more comprehensive solutions and improve customer support. Mohawk's strategy is to maximize our long-term results with our international expansion in Mexico, Russia, China and Australia, with new technologies to increase value. Innovative product categories like Didit click furniture and process enhancements to lower our cost position across the entire enterprise. We remain confident in the future of our business and continue to adjust our tactics as economic conditions change. The European debt crisis, high unemployment, low consumer confidence have created short-term uncertainty in the economy. Year-over-year comparison should remain easier in the fourth quarter, but we anticipate sequentially softer demand, along with normal seasonal trends. In the fourth quarter, we will be impacted by higher third quarter raw material cost. However, we are seeing some moderation, which will benefit next year. We will consider further price increases as appropriate and implement additional cost reductions to improve the business. With these factors, our fourth quarter guidance for earnings is $0.67 to $0.76 per share excluding any restructuring costs. Our strategy in this environment focuses on lowering our cost infrastructure, creating innovative products, maintaining a strong balance sheet and targeting new investments for future growth. Although the macro outlook is somewhat uncertain, we believe our results for next year will reflect continued improvement. Next year, we'll be positively affected by the full impact of our 2011 price increases, productivity improvements and cost savings from capital investments. The industry will cover with time -- over time and with pent-up demand improving volume and leveraging our initiatives. With that, we'll be glad to take questions.