Rich Kramer
Analyst · the Citi. Please go ahead
Yes. So Itay, I think in a macro sense, again, I think as a look at the second quarter and you look at Laura’s comments in June relative to the second quarter, it’s pretty much in line with what we thought was going to happen. I think if you think about the adjustments we’ve made going forward and maybe to build on what Laura said, what’s happening and what drove even the decrease you see in Page 6 in the second quarter. Again, you have this current situation that we would say is not really reflective of a change in industry trends, but more of a function of the current environment. Again, rapidly rising raw material cost up to 30%, then we had a big prebuy, put – had a lot of tires industry-wide into the channels, so you have full channels there. Add to that, we had a weak sellout environment going on, and then that comes in and sort of exacerbated by unequally almost significantly fast or violent decrease in raw material prices. So you have all these things pulling together that had somewhat of a tumultuous environment that we’re seeing. And then add on to that, the little – the weaker OE environment that we have and you kind of got what’s happening in the second quarter. In that environment, and as you look at that bar, I would tell you that as I mentioned earlier, we had a plan, we stuck to our strategy. We have raw material prices going up starting really at the beginning of the year. Our peak will be in Q3. We have about $470 million in raw materials to offset in the second half. We have significant raw materials in Q2. As we said, we’re going to capture the value of our brand. We did what we said, and a consequence of that is, I think, Laura even alluded to in June is that we lost volume for that. That’s what you see in that bar right there. I don’t like losing volume, but as I said in my script, we’re comfortable with the decisions we made because we have to capture the value of our brands going forward. We can’t get behind on our costs, raw material being one of them. And as we’ve often said, capturing and offsetting that raw material with price/mix sometimes takes longer than others. We could be in one of those environments, but we’re confident in what we did. We’re confident this is sort of the tumultuous period. And that’s kind of what we think – what our view is to what happened in Q2.