Rick Olson
Analyst · Longbow Research. Your line is now open.
Yes, we wouldn't break it down real precisely, but we can talk about kind of the internal factors that we were driving, along with our partners and those, the external factors. So, I think we've talked about in the previous quarters; we've really done a reboot on our residential business. So, new fresh product line with lots of innovation that people are interested in, increased marketing, change in marketing and brand messaging, that's been very well received. And that cuts across all of our channels, all benefits of that. Obviously, adding a significant new mass partner has been a positive as well. But that -- those are the drivers that we're driving, and we would expect those to continue on. Even when you talk about channel fill, there certainly was elements of that, that wouldn't repeat, but we're also looking at ways that we can expand the partnership, and they would -- most channel -- most mass partners would not look to carry inventory anyway. So, there should be continued opportunities and all of our channels grew on the residential side. On the external side, it's really -- the biggest factor -- a couple of biggest factors would be -- it's been a very favorable growing season throughout. And interestingly, that was the case back in the Great Recession as well, so that helped to drive residential business when other parts of the business were challenged at that time. That continues to be the case here. And then, the one that has had a lot of press is the stay-at-home initiatives, which we know has driven interest in investing in your yards and your home, upgrading your equipment because you're spending more time there. That portion will, obviously, taper off as the restrictions are lifted and people can do other things, but we believe we have strong underlying growth drivers that will help to continue to drive growth with residential. It's not going to be at the level that we're reporting this quarter. We'll be back toward a more modest level, but certainly growth and many opportunities to continue to grow.