Robert Labick - CJS Securities, Inc.
Analyst · CJS Securities. Your line is open
Hi. Just wanted to talk a little bit about the shifting retail landscape, and can you talk about how your go-to-market strategy has evolved? And please talk also about your online strategy. You mentioned the 50% growth online, which is fantastic. Maybe talk a little about where you are now in terms of online sales and where you expect to be in three years.
Andreas Rouvé - Spectrum Brands Holdings, Inc.: Okay, that's a complex question. I think the first point is online or, let me say, multichannel, because it's also a combination where you order online, you pick up in store, and all those kind of options. It is one of many channels. And if you look at the total market, well, we are still somewhere in the 25% and less of the respective market channel. So therefore it is an important, very rapidly growing channel which we are fully exploiting. However, we have to realize that the majority of the demand is still in other channels. And that can be the mass, that can be specialty, that can be discount channel, so there are a multitude of other channels. And the key challenge really going forward is to avoid the channel conflict because, of course, the online is driving huge price transparency, and therefore the biggest challenge in our online growth is really minimizing channel conflict. Therefore having meaningful product differentiation features and those kind of specifics is going to be key. Now, if we look at our growth strategy, of course, there are certain categories which are more prominent online and really the highest online share is in the Personal Care category, where it's in the high-20s already for us today, and we expect that to continue to grow. And I can tell you openly that, for instance, in Europe, the biggest online retailer is also our biggest customer in Europe already. So, therefore we are developing here very well and very fast. Other categories, it is less prominent, but also here, we are investing because online is not only the shopping, it is also increasingly an information search, a validation, a comparison of competitors. So, it's also kind of information-building process and that's why we are increasing our investment also into digital marketing.