Ken Siegel
Analyst · H.C. Wainwright. Please go ahead
Thanks, Robert. Good afternoon and thank you all for joining us today. As you saw in the press release we issued after the close, we made good progress in 2020, and building awareness and adoption of ContraPest as evidenced by 97% year-over-year increase in revenue. We’re obviously still operating from a relatively small revenue base, but we are making progress. While the pandemic has created hurdles for us in terms of visiting with potential customers face-to-face, we did manage to make progress on the six key areas of focus we discussed in recent calls. As a reminder, those include obtaining compelling real world data, focusing our sales and marketing efforts towards high value targets, launching an e-commerce platform, repositioning ContraPest as part of an overall integrated pest management strategy, focusing our R&D efforts on product improvement and enhancements and maintaining fiscal discipline. Although, we advanced in all six areas, the most significant progress was on point number one. As we recently concluded, key studies for ContraPest in both agricultural and urban settings, with overwhelmingly positive results in reducing rat infestations, and their enormous economic impact. So, let's discuss the agricultural data first. As many of you are aware, rats and poultry facilities caused significant damage, and can be hazardous to the health of flocks due to disease transmission, equipment impairments, pullet arctic predation, loss of grain and in severe cases, production interruptions. In the first appointment of west coast egg farm, ContraPest was added to the existing integrated pest management program. The rat populations were surveyed monthly for over a year, using cameras to measure the reduction in rat activity throughout the ContraPest treatment. The final results confirm the ContraPest cut the rat population in half within three months, and produced a sustained 90% decline in rat activity over the 12 months study. In the second deployment in the east coast pullet farm, again ContraPest was added to the existing integrated pest management program to stat, track, consumption rates and economic impact caused by the rats before and after the introduction of ContraPest. The staff reported an 88% improvement in pullet survival after reducing the rat population with ContraPest. The annual benefit projected by the customer of adding ContraPest to their pest management plan is over $600,000 in increase revenue and decrease costs. This is exactly the type of data we needed to show customers the unprecedented efficacy and cost effectiveness of ContraPest in real world settings. And while these results were from deployments of poultry facilities, the results are immediately applicable to many other situations. Anywhere there is grain or feed, there's the potential for rat infestation and ContraPest has now proven in the field to dramatically reduce those infestations, reduce their negative economic impact, and improve overall food security. Let's talk about urban deployment. We discussed this back in November after we had initial four month data. But with the results now finalized and having 12 full months of data, we're even more gratified by the success of ContraPest in reducing rat populations. As we described in our recent press release, this urban city takes a comprehensive integrated approach to rodent control and added ContaPest to their current program, about a year ago. They deployed 139 base stations at 13 different locations as an initial step. The goal was to determine the effectiveness of ContaPest at reducing the number of juvenile rats overtime by preventing reproduction, which simultaneously lowers the growth of the population. Two of abating locations were monitored by SenesTech using cameras to measure rat detection counts and age demographics during the 12 month period of the program. Data collected at month 12 from cameras showed that site A had a 94% reduction in rat activity and a 98% decline in juvenile rats been detected since the start of monitoring. Site B had a 99% reduction red activity at 100% decline in juvenile rights being detected during the same period. If you recall, after a four month study, these numbers were 51% to 88%. These results clearly show the ContaPest was effective at lowering the rat population and limiting the number of juveniles born thereby significantly enhancing the results of the city's Rogan control program. As a reminder, the reduction in juveniles that signifies the contraception is working. In effect, few if any rats are being born. As soon as the limitations from the pandemic ease, our field sales team will be able to share these results in more detail with governmental entities in-person, including those in California, who now face additional challenges with the implementation of legislation limiting or eliminating the use of common rodenticides. I'll talk about California more in a moment. And while we're laser-focused on ramping adoption of ContaPest in commercial settings, we also have an eye toward the future. As I stated in past calls, our R&D efforts have been largely focused towards making the product more user-friendly and available for use in increasing numbers of applications. In the past, I've talked about three current efforts in this area including the addition of mice to the label, new dispensers, and finally a non-liquid bait. On that final point, yesterday, we announced collaboration with Liphatech to develop a new non-liquid formulation of ContaPest. While our current liquid format is highly effective in a wide variety of applications, there are certain circumstances in which a non-liquid formulation might be preferable, such as locations that experienced excessive heat or cold. In addition, having a non-liquid formulation will give pest management professionals the option to use ContaPest in the familiar format, such as Liphatech's first strike product line. Liphatech is a natural partner for us with their history of innovation and pest control. They recognize that ContaPest is a game-changer for the industry. And we look forward to working with Liphatech to develop this additional formulation for ContaPest, as it opens up new addressable market opportunities for the Company. The transitioning back to our commercial efforts, clearly, products that have widespread market adoption for years have been able to continue selling throughout the pandemic while those are earlier stages of their product commercialization cycles, such as ContaPest have faced additional challenges. Mind you, we were able to grow revenue at 97% year-over-year, but we believe there was and is an opportunity for accelerated growth from this point. So, in addition to the trial data mentioned, which we believe is critical to our commercial efforts in 2021, we've also made progress on the following. First, we put in place key market awareness campaigns to increase sales qualified leads using both digital and traditional outreach methods. Frequent advertising on Google and social platforms is driving traffic to our site, targeted email and phone campaigns to highlight our outstanding field data results and the role of ContraPest in programs is creating word of mouth among customers and overall market awareness. Second, working with PMPs on product positioning especially in light of the new prohibitions on commonly used rodenticides in California, PNPs are licensed to apply rodenticides in all our market verticals. Our overall positioning is ContraPest will increase their customer satisfaction. And that's the PMPs business. As a contraceptive contract pest requires continual deployment albeit at reduced levels, increasing customer stickiness. Unlike traditional lethal products that have no long-term efficacy on rodent populations, PMPs are beginning to accept the value of our positioning that ContraPestcan reduce and maintain low rat populations and that our data shows this. ContraPest also benefits PMPs and their accounts that prefer a limited use of lethal control methods or with stubborn to control rat populations. Third, we've ramped up our e-commerce capabilities. We've streamlined the buyer's journey in the SenesTech online store by creating targeted product bundles for residential and professional customers, simplify the checkout process and develop an online chatbox to rapidly address customer needs. We have also established relationships with online distributors to promote and sell our products on their sites thus enhancing our reach. And finally, we've repositioned our field sales personnel. We’re deploying two field sales reps to California, where opportunities are highest in our targeted markets of agribusiness, municipalities and the PMPs that service those businesses. A third rep services, the center of the country and a fourth field sales rep manages key targets east of the Mississippi river. We also have a number of amendments to our label in progress that will improve reach into the important agricultural markets, and that will require additional sales support later this year. With the light at the end of the tunnel from the pandemic, we're optimistic about our prospects in 2021. Operationally, we've taken significant steps to better position SenesTech for the future. We've driven efficiencies in our operating structure, which significantly reduces our breakeven point. We're utilizing cash more efficiently at approximately $1.6 million for the just concluded quarter, and we completed a $10 million private placement in February and a $4 million financing in March. This capital provides us with as much visibility as we've ever had to successfully drive adoption of the business. That said, we will continue to spend money wisely as we drive to reach profitability. So in closing, we're laser focused on commercial execution. The moves by California to ban the SGARs should be a tailwind for us. The long-term study data where key events that we believe properly equip our sales personnel with the tools they need to confidently sell ContraPestin agricultural, commercial and urban settings. We've restructured key messaging around the product, we focused our salesforce, expanded our online direct-to-consumer channels and continue to efficiently manage the business with a significantly enhanced balance sheet. Obviously, we still have a lot of work to do, but progress is being made and our optimism for 2021 is high. So with that, let me turn it over to Tom to review the financials.