Richard Robinson
Analyst · Stifel. Your line is open
Good morning everybody and thank you for joining us today. I look forward to introducing you to Ken Cleary, our new CFO in just a few minutes. Ken has been with Scholastic for ten years, most recently as Chief Accounting Officer and he is entirely familiar with all our financial and business operations. He has quickly moved ahead in his new role bringing excellent analytical skills and hands-on approach to working with the business units to improve profitability. As you know, the 2018 fiscal year is a swing year between 2017 when we had significant additional revenues from Harry Potter and the Cursed Child and the 2019 fiscal year when the effects of our Scholastic 2020 plan will begin to kick in. Second quarter results demonstrated progress in our core businesses and were solidly in line with expectations including holding profitability for the corporation, even though we were down almost $18 million in trade revenues based on the comparison with the Fantastic Beasts Screenplay released in November 16, - November 2016, which led to strong revenues in the second quarter last year. Cost savings throughout the organization including overhead resulted in only a slight decline in profits versus last year and kept us on pace with our forecast for 2018. We are therefore affirming our guidance for the full year. Our core Children's Book Publishing showed resilience in the quarter underlining the many reasons why Scholastic is the world’s largest publisher and distributor of children’s books. While Book Clubs and Book Fairs both lost revenues in September from the hurricanes in Texas and Florida, we were able to end the quarter with increases in profitability for both Clubs and Fairs. We also had improved trade results compared to our plan through the strong performance in such new titles as Dav Pilkey's Dog Man. As you know, Education is a major growth area for the company, especially in K-6 core reading, as schools move to balanced literacy and reading solutions which are strongly identified with Scholastic. In the quarter, we added sales and marketing positions which will bring incremental costs, but will lead to greater sales later in fiscal 2018. We were highlighted in the 2017 EdWeek Market Brief survey in which teachers and the district leaders ranked Scholastic as the highest quality producer among four major educational companies with 85% expressing positive support for Scholastic compared to the mid-60s for the next ranked company. In the quarter, we made some significant changes in our Asia operations while also pushing forward with our 2020 plan and nearing completion of our office build out in Soho as our staff has relocated back to the building after 18 months of renovations. I will address these topics in turn. In Children’s Book Publishing and Distribution in addition to the Dog Man series and its predecessor Captain Underpants, best-selling titles in the quarter included tie-ins to best-selling Five Nights at Freddy's video games, as well as Harry Potter and the Prisoner of Azkaban: The Illustrated Edition, and Harry Potter: A Journey Through a History of Magic. Alan Gratz’s highly acclaimed Refugee also continued to sell strongly. We are eagerly awaiting sales of the fourth title in the Dog Man series, Dog Man and Cat Kid, which is scheduled for release on December 26th. We have a strong upcoming list for spring including titles from Super Bowl champion and literacy crusader Malcolm Mitchell, who debuts with his picture book Magician’s Hat. Also The Traitors Game by New York Times and USA Today best-selling author Jennifer Nielsen, James Swanson’s Chasing King’s Killer, The Hunt for Martin Luther King, Jr.'s Assassin, and The Word Collector, new picture books by Peter Reynolds, all scheduled to be released in early 2018. Throughout the 2018 calendar year, we will celebrate the 20th anniversary of the U.S. publication of Harry Potter and the Sorcerer's Stone with major events in July and September. Book Club sales began slowly this fall as teachers took time to adjust to a new sequence of Club offerings. However Club sponsors came back strongly in November with sales in the month increasing compared to the prior year. Profitability improved on lower revenues as we realized cost savings through process improvements including digital marketing initiatives and more services provided online. Book Fair showed sales growth and improved profitability in the quarter. Our focus on revenue per fair growth is driven by matching our fairs more closely to the needs of each school in terms of book selection, fair mix and number of titles. In Education, as earlier stated, we are expanding our efforts to increase new publishing and sales capabilities as customers shift to customizable core literacy curriculum and away from basal readers and textbooks. We were incurring some near-term cost for this expansion, but we are confident that these expenditures will position us very well for next year with a broader product range. We are on plan for the spring launch of Scholastic EDGE, an extension of our – the company’s guided-reading core literacy curriculum offerings. EDGE provides a larger range of high interest and age-appropriate titles at lower reading levels, enabling striving readers to build their skills and capability to read a wider range of books. We also expect sales gains in the second half of the year in our summer reading programs and Level Bookroom 4.0 introduced in April 2017 with over 6200 texts and professional learning support. In addition to these, we are developing more print and digital products aimed at providing a full curriculum – core curriculum to address the complete range of literacy solutions for classrooms including new grammar, writing and usage programs, as well as a new digital phonics program. We recently appointed three outstanding professionals to advance the division’s strategic growth plan by providing districts with core literacy curriculum for pre-K to Grade-6 expanding the Services business, including professional development and family engagement, while increasing sales and marketing capacity. In International, strong trade publishing businesses in the major markets, Canada, UK and Australia and New Zealand continued to drive results, while we were also focusing on the increasing needs for English language learning products for expanding markets in Asia. In Asia, we have also initiated several strategic changes in our Direct-to-Consumer Book business with new leadership in India, Thailand and Indonesia with deep direct selling experience in these markets. We’ve also recently appointed a new Regional Marketing Head to leverage proven programs across all markets. To accelerate sales growth, we are refocusing our sales teams from door-to-door selling to high traffic malls allowing us to promote in advertising large-scale events and demonstrations using well-known local characters as a draw. Coupled with this new selling strategy, we are developing new learning products including some more digital programs that will launch in 2018. Let me now turn to Scholastic 2020, the three-year plan we launched earlier this year to substantially increase operating income and improve our organizational effectiveness as we approach our 100th year in October 2020. We believe this comprehensive plan will position the company to operate more effectively across business groups with better information about product, content, customer data that will not only support more effective marketing including cross-selling opportunities, but will also result in more efficient business processes, especially in the labor and freight-intensive distribution operations. This will lower costs along with a management process that aligns our 2020 activities with the company’s strategic objectives with clear targets and accountabilities. As a result of our Scholastic 2020 plan, we expect significant double-digit operating income improvements in 2019 through 2021. We are already starting to see elements of this plan deliver increasing value to our business units. I already discussed how marketing, automation and e-commerce improvements in our Book Club division helped improve profitability this quarter. In Book Fairs, we are piloting a new POS system this month along with a new digital wallet feature that will allow parents to safely create a digital account to fund their children’s Book Fair purchases. We expect this to improve both participation in fairs and revenue per fair. We have also introduced a new CRM platform in Book Fairs and Education enabling sales and support teams to access customer data, manage pipeline opportunities in sales territories, and administer field service functions on mobile and desktop. In Classroom Magazines, we have completed the migration of all 24 digital magazines to a single platform. Our Digital Education and Subscription products are now all operating on a new digital manager platform allowing teachers to set up classrooms and enabling our sales teams to packaged digital products in response to district needs. On the operations side, new fleet management and inbound freight modules went live on the new Oracle Transportation Management platform this quarter. Finally, on our real estate project, Scholastic employees have been relocated back to our corporate headquarters in Soho, out of leased space and we have now hired the country’s leading independent real estate specialist firm to market the 42,500 square feet of retail space at our 557 Broadway location. With that, I will pass the call to new CFO, Ken Cleary.