Roger Farah
Analyst · ISI Group.
Well, it's a very important question. Let me try to answer it this way. Our model is an integrated model, and whether it's Europe, United States or now Asia, we've gotten much better at trying to think through channels of distribution and appropriateness of how we speak to the customer, whether it's brick-and-mortar retail, freestanding stores or concession or whether it's online and e-commerce. We try to marry that by market against the wholesale points of distribution that we feel are appropriate. Clearly, in this quarter, with the addition of important business in Asia, retail was larger than wholesale, which is kind of new for us. I think we'll see a similar phenomena in our third quarter, and then second and fourth quarters for us, are larger wholesale quarters, retail being a bit smaller. But the success that you're seeing in the numbers and you see in the stores is really a result of many, many years for those who have followed the story of investing in talent, in products, in presentation and very innovative marketing. The car show we have going on in Paris has been extraordinarily successful and has helped build the brand awareness in that market where we have important retail and we have also important wholesale. So the entire model is a mosaic of integrated pieces, clearly, direct to consumer, brick and mortar or online is a growing part of our business and will be the dominant part of our Asia business. There's no doubt that each country has a different distribution model, but in Asia, the bulk of the business will come through flagships, dedicated freestanding stores either by men or women or accessories. We've opened recently a kid's store that's been extraordinarily successful. So the opportunities in Asia are almost unlimited and most of that will be approached through our ability to execute at retail. Today, our retail profitability in the merchandise categories that we're in I think stands second to no one. And as we grow the accessory business and that becomes an increased part of our direct to consumer, I think it's only going to get better. Where we've given accessory space to our own stores, whether it's Madison Avenue or Belle Harbor or our recent store we opened in Hong Kong in the Peninsula, the reaction to accessories, whether it's handbags or watches or belts or scarves, has been truly satisfying. So we really think we're on the right trend and the combination of accessory growth, Asia growth and the success in U.S. and Europe, I think, will continue to push the retail to higher heights.