I'll let Brian speak to some of the other ways that we're thinking about cost cutting, but maybe taking – lifting up about to 50,000 feet and tying into the investments that we're making today, both on the marketing side, the lead generation side, the tech side, the decision-making, of course, is not based on the profitability of a day, a week, or a month. The decision-making is based on the metrics that will tell us that the investments we're making are going to pay off in the long run. I think Brian touched on the fact that in 2020 and 2021, nearly 50% of the mortgages that we did were clients that were in our servicing book. So, there's virtually no cost to acquire. So if you think about and one of the driving forces for this platform tech build that we've been doing for years now is to think, well, how can we have 5 million clients in our database, how can we have 7 million clients in our database, how can we engage those 24 million people that have already created a Rocket account, so as we see rates shift and adjust, if there's an opportunity to help folks, we're not marketing to a $2.5 million client base, we're marketing to a $10 million client base, and that's the vision of what we're creating. And then you can take what we've done in the past and think about what that would mean to the profitability of the organization. So, as we're making investments today, the first priority is to have that confidence to say, okay, what we're doing now will lead to that long-term vision, which we know is highly profitable for our organization in the long run. I talked earlier about – at the time, three or four days into the process, we had done 70 million of rewards points. I think we're now up to 170 million. So we're watching the growth of this each and every day, clients in, engaging, reading, giving us data, and all of that is what we will use to determine – and Brian touched on this – are the investments, are the marketing dollars leading to the engagement that we know in the future will lead to loan origination because when that turns, the profitability we receive is order of magnitude greater than what we might invest today that will not be highly profitable right now because we're focused on what it will be in the future. Brian, I know you touched on this in your remarks as well.