Steven H. Lesnik
Analyst · Stifel
Thank you, Matt, and good morning, everyone. And thank you all for joining us this morning. During today's call, we will cover 4 areas. We'll review some of the 2012 accomplishments, update you on our strategic plan, discuss the fourth quarter and year-end financials and, finally, provide you with perspective on our 2013 expectations. First, 2012. It was notably a year of challenges for the postsecondary education industry. We saw a domestic economy characterized by slow economic growth and sustained high unemployment levels, especially at below bachelor degree levels; reduced postsecondary market demand reflecting longer decision cycles by prospective students and a hesitancy by students to take on debt; increased competition for new student leads, especially within digital marketing channels; and finally, a regulatory environment which resulted in curtailing growth in the entire postsecondary sector. In addition to these sector trends, Career Education faced, in 2012, its own immediate priorities to address. You'll recall in prior earnings calls I discussed the need to first, resolve our accreditation, regulatory and legal issues; second, reinforce and reorganize the leadership of the company; and third, establish a well-defined strategic path. I'm encouraged by the progress of our management team and what we have accomplished against each of these foundational necessities. I'd like to highlight just a few pivotal achievements that occurred during the year. We achieved marked improvements in our placement policies and practices, which culminated in the removal of the ACICS show cause this midyear. Later last year, ACCSC also vacated their accreditation holds on our institutions. Our regulatory and compliance teams restarted our relationship with the Department of Education. You may recall that, among other things, we had a consolidation application pending throughout 2011. That issue was resolved to both parties' satisfaction in 2012, and we began to receive approval for new programs, something that had not happened for almost a year. During 2012, we resolved our outstanding issues with the Veterans Administration. Also, several of our institutions earned significant programmatic and regional accreditations and successfully completed program reviews with no findings, an important validation of the strength of our education institutions currently. One result for which we are particularly pleased is that the Higher Learning Commission acted to continue the accreditation of CTU, with the next reaffirmation scheduled for 2022, 2023. I would commend to your attention details on interim reporting requirements that are outlined in an earlier 8-K and in our press release. I believe you are all aware that this was completed during a time when accreditors have held organizations like ours to very high standards. All our OPEIDs passed the 90-10 Title IV eligibility requirement. And finally, Career Ed met or exceeded the Department of Education's financial responsibility ratio during the fiscal year ending 2012. I'm encouraged by these accomplishments of our management team. However, it came at a cost. Our financial performance continued to lag the industry, as it has for several years. We know more is required to stabilize the company and reestablish it for long-term sustainable success. I define success to include all our stakeholders; students; employees, including our faculty; and shareholders. We are continuously working to enhance our educational offerings so that they advance career paths, earnings and job opportunities for our graduates. Our company aims to provide its own employees with engaging work and career development while supporting our organization's broader educational mission. I strongly believe that doing well by our students and employees is critical and will ultimately translate into sustainable financial performance for our shareholders. Essential to our ability to achieve success is a well-defined strategy. As you know, in 2012, we adopted a progressive strategic plan, as well as a set of milestones to track our progress over the next 12 to 36 months. While I provided an overview of our strategies during the third quarter call, I'd like to give an update on the work begun late last year and share more specific details on activities that will continue through 2013. As you well know, Career Education's diversified group of institutions and global footprint is a result of numerous M&A transactions. While this staccato growth over a decade enabled the organization to quickly gain scale, it also resulted in ever-increasing levels of complexity over that same period. As I have described to you, we possess 25 OPEIDs across multiple institutions, innumerable accreditors and, up to now, largely independent operating processes, approaches and institutional variety. In order to be successful in the future, we must transform the organization, and that begins with simplifying operations. We began to tackle this difficult task during 2012 by consolidating our existing 6 strategic business units into 3, with 1 leader over each. For the next 18 months, we have also established a unit to ensure an orderly transition for the student at our teach-out institutions. It's our belief that this structure, for the long term, will standardize business models across institutions, increase efficiencies in student support and eliminate redundancies across the company. With an eye towards simplification, we also made the difficult but necessary decision in the fourth quarter to teach out 23 additional ground campuses. These institutions were identified after careful analysis of a number of factors, including program offerings, market-by-market placement outlook, operating performance, student outcomes and strategic fit. By concentrating our efforts on a smaller ground-based footprint, we were able to focus our intention on those assets most likely to succeed in the marketplace. At the same time we announced closures, we also announced the elimination of 900 positions. A smaller educational footprint requires a smaller, simpler support apparatus. Of course, our financial performance in 2012 is not sustainable. We know the company must continue to act swiftly to adapt to the radically different postsecondary education marketplace. The private sector postsecondary market grew rapidly for a sustained period of time. But for 2 years now, it has exhibited year-over-year population declines. Moreover, we've seen the new expected student inflection point, which we all thought would take place in 2012, pushed out once again into the future. The resulting trend reversal has left many organizations, ourselves included, saddled with cost structures designed to support a significantly larger student base. We recognize that, and as a result, have determined that we need to further reengineer Career Ed to accommodate the student population we now expect to serve over the next few years. As a result, we have recently engaged AlixPartners to assist our organization in a broad-based reengineering effort focused on: first, reducing the existing student support infrastructure to align with current and expected student population levels; and secondly, improving the efficiency of our business systems, procedures and processes. It's our expectation to provide further details with respect to the results of this effort in future earnings calls. A second tenet of our go-forward strategy is to refocus, if you will, our University, Career and International education groups in 3 important ways: first, for each group to target a very well-defined addressable student-ready segment; second, to differentiate each institution's educational offerings, tailored to the student segment being targeted; and thirdly, to fundamentally change the way we attract, engage, enroll and maintain an ongoing relationship with students and alumni in each targeted segment. During last quarter's call, I mentioned that on our University side, our strategy calls for maintaining both of our 2 institutions, Colorado Tech and American InterContinental. These schools will focus on different student market segments, backed by extensive research. Colorado Tech will offer students a highly personalized experience, complemented by a robust suite of services. Late last year, the organization underwent an in-depth evaluation of its existing employee base, business processes and infrastructure to assess what adjustments may be necessary in order to fully operationalize the strategy of a highly personalized experience. Early in 2013, CTU has begun executing on a series of initiatives designed to: first, expand existing student support and advisory services; second, augment students online and ground-based educational opportunities; and third, facilitate greater institutional collaboration and teamwork. American InterContinental University, on the other hand, will focus on enabling students to efficiently and effectively complete their degree at a more competitive price point. Like CTU, AIU is well along in the process of operationalizing its strategy to differentiate itself in the marketplace and deliver on the expectations and needs of its coterie of target students. These strategic efforts are not limited to our University business. Our career-focused institutions have embarked upon a significant undertaking to turn around performance and establish a new and attractive value proposition for students and employers across its institutions. Our Career school's management team has put considerable emphasis on promoting a service-oriented culture within its students and employees. While delivering an extraordinary customer experience is applicable to many occupations, our Culinary, Health and Design students are more apt to find themselves on the front lines, interacting daily with end consumers. We believe the combination of our curriculum service philosophy and employer partnerships will differentiate our institutions and deliver strong outcomes for our students. Our Career Schools have also begun executing on a number of initiatives such as: to rationalize its geographical footprint, which you're aware of; standardize operating structures; launch new programs; and limit the number of supported brands, ultimately establishing a multi-dimensional career college. Our International business continues to perform well and deliver high-quality education to students through our 2 well-established Western European institutions, the INSEEC Group and the International University of Monaco. Also, during the year, we completed 2 tuck-in acquisitions, Luxury Attitude in May and ESC Chambéry during December. These acquisitions further broaden our curriculum library and serve as additional footholds in the highly desirable Western European region. The investments in expanding accreditation and introducing hybrid learning, both made during 2012, strengthened the institution's core value proposition. Besides these initiatives principally focused on their respective businesses, we have engaged in a number of activities that cut across the enterprise. Nowhere is this more important or apparent than in the manner in which we attract and enroll students. Early in 2012, I discussed with you several marketing efforts designed to strengthen institutional awareness among prospective students and enable shifting of the marketing mix more meaningfully away from the aggregator channel. In particular, CTU's "Are You In?" brand campaign, which I'm sure many of you have seen on conventional media, was identified, in addition to some smaller social media and viral marketing efforts. While brand building takes time to take hold and can't be done in just one year, we have been impressed with the initial results of these efforts. Further, we have placed a definitive focus on revamping our approach not only to marketing efforts, but to direct lead generation and student enrollment. Mid last year, as we previously announced, PricewaterhouseCoopers was engaged to review our intake model and approach. As a result of this project, a series of initiatives across both our University and career-focused institutions were launched during the fourth quarter. We believe the combination of regulatory clarity we've achieved, marketing improvements and operational modifications within the student enrollment area will generate continued improvements in representative productivity over the coming year. Finally, Career Education has historically possessed a strong core competency, and perhaps distinct competitive advantage in the application of technology to education. This track record of technological advantage began with our fully integrated student platform that has served as a model for the industry, even up to today. Later, this advantage was extended with the development of our award-winning, adaptable learning M.U.S.E., My Unique Student Experience, which offers students the choice of multiple learning modalities. In addition, our Health Education technology collaboration with Simpro resulted in the creation of Virtual Trainer, which literally changed people's perception of online medical simulation. Our commitment and efforts to remain at the cutting edge of educational technology continues today with our adaptive, or what we call personalized learning technology application. This application enables a curriculum to be tailored to an individual student's style and ability. It allows the student to learn via pathways that can be modified in realtime. It provides continuous feedback on student performance to both student and faculty and emphasizes achievement and demonstration of skill mastery. Over the last 5 months, we have conducted pilots of our new technology with over 1,000 students across certain of our AIU and CTU english and math courses. We have witnessed and tracked the positive impact this teaching technology is having relative to traditional online learning on: first, the level of student engagement; second, on student learning growth; and third, on student persistence. We will continue over coming months to increase our sample size and further validate the positive results we are seeing. We intend this year to scale this technology across our curriculum, expanding it in the number of new courses we offer to students. To the extent that we can validate all the positive results we are seeing, we believe that this technology could prove to be a difference maker to many, many students. To summarize 2012, I can only say that while we need to significantly improve our financial results, we accomplished what we set out to do: resolve our multiple pressing external crises; reorganize our institutions and our leadership; and adapt and begin to implement a strategic plan that we expect to enable us to excel in teaching adult learners, ensure positive student outcomes and lead us back to growth and profitability on merit [ph] . Speaking to our employees listening, I am proud of what you accomplished. And now I'll turn the call over to Colleen.