Tad Smith
President and CEO
Yes, I am sorry if I let you the impression that somehow I was not enthusiastically in favor of organic growth across each of our businesses. So let me just say, of course, yes, I am. And what I meant to say earlier was that it should come from several different areas. First, a general mindset change, gentle mindset change from maximizing cash flow to seeking and taking advantage of organic growth opportunities throughout the organization in each and every business unit. And that's an important thing when management begins to focus on that good things start to happen. And secondly I think concurrent with that each of the businesses and I mean each of the division and the businesses within them can begin to think about a portfolio of innovation meaning when you start thinking about organic growth you think about okay, I know what I can do to achieve growth this year. What I am going to have to do for next year. You begin to thinking ahead about how you build innovation after innovation after innovation. And by the way technology I think I mentioned earlier had application to grow our revenue in every single one of our businesses, data and analytics has opportunities to improve our reach with customers, our understanding with the customers needs, our pricing for customers in every single one of our businesses, we have at the moment underway a team that is looking at not just pricing but finding new inventory where we can expand our sponsorship revenue, finding new opportunities to get revenue and ad sales area in places other than just the gain, how do we think about extending our revenue reach and growth in areas that are on shoulder period of the game, every single element of this all the way through, not to mention, in the entertainment area, how do we think about targeting our marketing more effectively, how do we think about understanding what the price point is, how do we think about dynamic pricing of tickets, every single bit of this is to me is an area and in sports today, again the same opportunities here lie how do we think about exactly marketing more effectively, how do we add -- still up, call it -- or fill up the arena wins, Liberty is there, how do we think about positioning differently, how do we think about making sure that we provide the most value ad that we can and create differentiated experience for the Knicks, how do we think about making sure that every single suite is priced correctly for the Rangers. Every single one of these will going to be tackling and we already are.