Rob Goldstein
Analyst · Thomas Allen from Morgan Stanley. Your line is open
Well it changes every day obviously and to your point, six months go a year ago is different. But the biggest single change you all know is the decline of junket participation in the rooms. So that used to be a very important part the mix, it’s become much-much less important. We are spending more time focusing in getting more premium direct customers and premium mass customers those rooms, we using them as more directly as a tool. We have been more aggressive in the pricing and how we get premium mass customers in. There as a time when we were as high as $1,200 and $1,400 a night, ADR. That’s dropped to half that, we are now looking at 600 to 700 bucks a night. And again resellers are networked, we are very aggressive on the pure cash sales, we’ve always have been, because it had to be from day one. Unlike competitors that may get a thousand hotel and comp 90% we've always been a heavily skewed towards cash sales. We built -- our network to sell rooms is a lot more advanced perhaps than others because we have to be in that business. But I think in the future you you’re going to see that the increase on pure cash sales, the decline of junket sales, the increase of premium mass and direct mass play. We’re becoming more self-reliant because the junket just can't pick up the slack at this point, and that makes a move based on the market, but one thing is very clear we make most of our money these day on weekends, weekends look a lot like they did a year ago. There is huge room demand on weekends, we run very high occupancies at very high rates, there is all kinds of competition amongst the segments on weekend, where the trouble comes in Macao like Las Vegas was when we first got here 20 years ago is mid-week demand is soft. There isn’t much junket pick up, there isn’t as much premium mass play. So we’re making a lot more of our money, it’s much more skewed to weekends because demand is there. The nice thing is, the old church for Easter Sunday, or synagogue for the high holidays, depending on your religious beliefs, but we have a lot more ability to fill those seats, those rooms on the high demand, at weekends, special event periods, holidays, we are -- that's where the money is being made in Macao today when you have got 9,000 soon to be 13,000 keys you can participate more than ever in their high demand period. So, just like the fight when the MGM guys brought the fight late in May, you couldn’t get enough room, and enough gaming tables, that's happening on weekends in Macao, that's where demand is and that's where the market is moving to. Everyone is struggling mid-week to my opinion, it's the weekends where the money is being made, so that's my take on the [loose] demand.