Sacha Poignonnec
Management
Yes. So look, I think on this one, I think we give a bit less guidance and then the gross profit, because there is a lot of unknowns on the fulfillment efficiencies and the inflation that is underlying, right? So that’s why we give guidance on a gross profit for H2. And it’s a bit harder for us to give a guidance on the gross profit after fulfillment, because this – the fulfillment right now is a lot impacted by inflation. Of course, as we said, we have a lot of initiatives to drive efficiencies and savings on fulfillment, but it’s harder. I would say to predict definitely in order to drive the EBITDA reduction or the loss reduction that we aim for H2, we want to expand the gross profit after fulfillment, right. And that’s our objective. And we have not given a precise guidance over that because of the nature of fulfillment deficiencies at the moment. But definitely we want to drive that forward. Now, advertising revenues, as we said in the call, and we are still, we believe in the early days to some extent of this revenue stream and we have very big admission for those in the long term. We think that we very unique value proposition for both the big brands and the big sellers. We have also a lot of smaller sellers who are using our solutions of sponsored ads and sponsored products. And then we have also a lot of third-party advertisers who will come to Jumia in order to reach consumers and this revenue stream being in the early days. And also being to some extent dependent on our campaigns. I think you see that over time, there’s been some volatility. So there’s going to be some fluctuation of growth over time. But we believe that overall it’s one of the revenue streams, which is in the midterm going to grow very well and very fast, right. So there will be fluctuation, as you know, you’ve seen the last, if you look at the few quarters in 2021, of course, Q4 was much bigger because of Black Friday, right? And so here, we’ll see in Q3, Q4, but generally speaking, this is one that we intend to grow fast. And we believe we’re still in the early days of this one. And then commission increases we are very careful about that. So we have passed some increases and we’re going to keep doing that. At the same time, we want to do that in a very thoughtful way, because as a marketplace, of course, the commission level is very important for the sellers. And we want to do that in a thoughtful way. And I would say almost in partnerships with sellers, right? So we’re going to – I think, continue to see some commission growth driven by the volume growth and the commission increase that we are passing, but we want to do that in a thoughtful way.