Kathryn V. Marinello - Hertz Global Holdings, Inc.
Management
It's a great question, and I'm going to be very candid and honest about it. The move down to Estero, Florida, it's not – we have great talent here and we've been able to attract great talent here. One of the things that I've really been pleased about is consistently coming across people who are doing great things and are having an impact on the company. The challenge really was, in the move, we lost a significant amount of the people that were running the business. And over the last two to three years, we've been hiring back that talent and building back that team. But we lost a lot of – or the company lost a lot of momentum during that time, when very significant jobs and marketing and other areas of the company weren't getting done. And so now, the great news for me is, I am leveraging the talent and the great ideas that are out there, from a top line growth perspective, trying to make sure we climb that top list, (49:52) more investment and more focus, and bring back the type of operating rhythm that this company had in the past, both from a service perspective. But, I think more importantly, what we're doing around our digital channels, how we market and how we leverage our really best-in-class loyalty program, and how we really embrace and hold close our corporate customers. And then I think the final self-inflicted issue was incredibly optimistic demand forecast around the fleet, and buying a fleet in a couple of bad, misdirected ways, buying a lot of cars that weren't of the size and type that we could rent, and buying way too many of them, and not managing more rationally around the summer peak, and buying much too much fleet across the year to manage a couple of months. And so, if you think of everything that I just talked about, it's absolutely self-inflicted. Much of it is behind us. And I think we've been pretty consistent on, we are going to invest in this company and do the right thing, despite some pretty painful headwinds right now. So, it's not the operating – I would say, it's not the environment that I would love to walk into. I'd love to have – pricing is up, fleet costs are down, to do what I have to do right now. But I think we have a team and a plan that we're going to stick to, and that we see it bringing some goodness pretty quickly in the future, into later this year and into 2018. But as Thomas mentioned, the investments are going to continue for quite a few quarters at this point.