William C. Cobb
Analyst · Oppenheimer. Your line is open
Thank you, Colby, and good afternoon. Earlier today, we announced our results for the fiscal year 2016. Clearly, this was a disappointing season on many fronts. Our assisted tax preparation business continued to lose returns, and for the first time in several years, our digital do it yourself business did as well. Let me be clear, we will change the client loss trajectory and are hard at work to make this happen. Next season will not be all the same. So with that as a backdrop, here is what we will cover today. First, I'll spend a few minutes looking back at tax season 2016. We did not deliver the results we wanted, and for that I take full responsibility. We have learnt some hard lessons and we'll change how we do business going forward. Next, I'll share our expectations for tax season 2017 and beyond. We are fully committed to doing what it takes to turn our results around. Arresting the client decline and ultimately growing clients is our number one objective. We cannot continue the client trajectory we've seen. Finally, I'll review the steps we are taking to achieve these objectives. Some have already been completed, many are in process, and others are yet to start. I am excited about the plans for fiscal year 2017 and beyond, and I am confident we will execute on those plans to deliver better results. Let me, however, set some expectations upfront. I will not be able to provide full details regarding these plans given how far out from the tax season we are and the competitive environment. But I can tell you that we are taking a broad look at our options and we will be making meaningful changes in both the short and long term. First, let's start by looking back at tax season 2016. From an industry perspective, the season started very slowly and consistent with the past few years did not reach its expected growth level until the last week of the season. And the results seen this season were disappointing for most of the branded players including H&R Block. One branded competitor, however, had an exceptional season. Turbo Tax's Absolute Zero promotion won the tax season and likely took share from all major branded competitors. Despite their success; however, the industry shift from assisted and DIY was relatively consistent with the last few years at approximately 90 basis points. Although the assisted category grew slightly, we believe H&R Block and our assisted branded competitors lost share to independents. Based on our analysis, the independent share of the market appears to have grown by approximately 80 basis points in tax season 2016 continuing the trend we have seen for the past several years. Finally, this season we saw increased fraud prevention measures at both the federal and state levels. Stronger information security protocols in the DIY space were introduced at the public private security summit. Refund processing slowed at the federal level and states implemented measures designed to prevent and detect fraudulent activity. We will have a better idea of the impact these changes have on the industry when the IRS releases more information. In the meantime, our government relations team will continue to focus on fighting fraud in all its forms, including tax identity theft and in proper earned income tax credit payments while my management team will be fully focused on running the business. Fraud is not the only issue we face, and as such, the solution of fraud is not the only answer to client growth. Now let me discuss what happened in the industry, and let's talk about H&R Block's results. We lost 6% of our clients in the assisted channel or one point of share. The majority of the client loss again came from the early season filers obtaining the earned income tax credit and those filing the 1040EZ form. Those losses have come, while our retention levels have held steady over the last several years. What this means is that we are not driving new clients into our offices at an acceptable rate. So why are we declining in clients? While there isn’t a single simple answer for this question, there are a few things we can point to. This includes aggressive and compelling consumer promotions and product incentive offerings for both independents and DIY competitors including the recently reintroduced refund-anticipation loan or RAL-like product in the assisted channel. While we cannot just look externally in our assessment, the truth is we did not perform well as a company. We saw core execution in all areas of our business; sales, marketing, and field operations. I intend for this to be the last time you will hear me say this. We do not intend to be outplayed again. In order to move forward, we need to understand what didn’t work which I've just described, but we also need to capitalize on what has worked. In the past, we talked to you about the four components of revenue; price, mix, volume, and product to cash. Although volume was down, the other three components positively impacted results. We achieved the 3% average price increase we had planned. Overall core mix continued to improve contributing an additional 1% in revenue growth. Overall product to cash also increased driven by our Piece of Mind and Tax Identity Shield products, and despite the fact that we declined the most in early season clients, which impacts Emerald card and Refund Transfer Unit sales, our tax rates for these two products in our retail offices were strong at 15% and 33% respectively. We also had a strong first season with our new bank partner. The transition of our products was efficient resulting in a seamless experience for our tax professionals and clients. Finally, in the assisted space, we are pleased with the launch of our new brand Block Advisors and we look forward to growing that business to over 350 locations in fiscal 2017. As we mentioned before the season, this is a long term investment for us, although I am pleased with the progress to date. In our DIY business, returns declined 2.6% resulting in a 1 point loss of share. Yet, Turbo had a great season, while we also know that we did not market our product appropriately demonstrated by the fact that our DIY awareness continues to linger in the mid 60s range. This actually represents a great opportunity for us. We have seen in the past that with the right marketing we can drive client and revenue growth. Our average revenue per client in DIY increased due to pricing, enhancements to the product, improved monetization, and an increase in product attach. Conversion rates also increased 1 point and our mobile usage increased significantly. Moving to the Affordable Care Act, we did not see the impact we expected as early season client losses disproportionately affected ACA related volume. In addition, IRS compliance efforts around ACA penalties were not yet visible to tax payers which we believe were the continued and potentially increased tax filer noncompliance. As such, the percent of ACA impact to clients decreased slightly from 16% to 15%. In the ACA impacted client base, we did see an increase in the number of clients completing the premium tax credit reconciliation as expected, which is the most complex of the three ACA forms or worksheets. The ACA impacts an important segment of our client base and we believe will result in growth over time. However, that growth is dependent on three things. First, our ability to grow clients who were impacted by the ACA particularly early season filers; second, overall growth in marketplace enrollment; and third, increased IRS compliance enforcements which we believe will start to happen later this calendar year. Now with that overview of the business, let me provide a couple of additional thoughts on our financial performance. Coming into the year with the divesture of H&R Block Bank, we have anticipated a 1% drop in revenue and a 1 point decline in adjusted EBITDA margin. Actually results were in line with expectations resulting in a $35 million reduction in EBITDA. We also encountered additional headwinds due to foreign exchange rate fluctuations that negatively impacted revenues by another point. Excluding the two points of decrease due to these impacts, overall revenues for the year increased compared with the prior year. Turning to the balance sheet, we made great progress in aligning our capital structure with our business model this year. We divested our bank to provide capital flexibility and this enabled to return a significant amount of capital to shareholders. In FY 2015 we repurchased 56.4 million shares representing over 28% of outstanding shares since the beginning of the fiscal year. I am also pleased with the announcement today that the Board of Directors has approved a 10% increase in our quarterly dividend. Tony will speak to our dividend approach later in the call. With fiscal 2016 behind us it is now time to look to the future. Going forward our number one goal is to arrest the client decline and ultimately achieve client growth. To do this, we must improve the value we provide to our clients and do a better job of communicating this value. We will fix this, both in the short term and the long term. In the short term we will make significant aggressive changes aimed at driving client volumes. As we approach next season, we are reviewing our marketing efforts, product offerings, promotions and service delivery models, understanding however that we will not sacrifice the long term good of our company for short term gain. In the long terms we must consider the tax preparation needs of the market overall. We are the only company that can serve clients however they want to be served and have the opportunity to expand our offerings to appear to their very needs in the market today. You will see innovative solutions designed to leverage our ability to serve our clients anyway they want to be serve. To deliver on these goals we are investing in research and development. These investments will be funded through our cost reductions efforts which I'll talk about in a moment. So now that we know what we need to do, how will we do it? There are three main pieces to our fiscal year 2017 strategy. First, we will implement programs specifically designed to drive new client growth and I am excited about what we will bring to the market next season. Next, we have evaluated all aspects of aspects of the business and identified cost savings throughout. This includes realigning our field management and identifying efficiencies at our corporate headquarters allowing us to reduce headcount and sharpen our focus on delivering client growth. Additionally, we will spend less on marketing and have taken out IT infrastructure and support costs. Collectively, these actions will enable us to ensure strong free cash flow going forward while funding our client acquisition initiatives and the R&D efforts mentioned earlier. Given how far we are from the next tax season and the competitive environment, it is too early to share specifics regarding both our fiscal 2017 initiatives and our margin expectation. That said, we are not moving away from our long term EBITDA margin guidance of 28% to 32%. We will provide more details on the operational changes and financial expectations at our investor conference in December. Finally, I have reorganized my leadership team. I have flattened [ph] the organization, divided it into more discrete areas of responsibility, taken on more direct reports, increased individual leader accountability and ultimately assumed a more optional role. Overall, I am very pleased with what this team has achieved in the first 50 days since the changes were implemented. They are focused on the right objectives and are working diligently to achieve them. Karen Orosco, a nearly 17-year veteran of H&R Block will lead the sales side of the company owned assisted business and Kip Knight will lead the franchise side. Heather Watts, an experienced DIY professional will lead our DIY business. In line with our research and development efforts, I am pleased to announce that Jason Houseworth is now our Chief Innovation Officer charged with bringing solutions to tax payers in new and creative ways. In this role, Jason will lead our cross functional organizations and is focused on innovations in the tax industry specifically around the client's tax filing experience. And I have moved Greg Macfarlane into role where he will be responsible for all products and operations that support our retail business. Greg's operational mindset and business acumen will enable us to leverage his talents in an even more meaningful way going forward. Which leaves me with Tony Bowen, who has taken on the role of CFO. Tony has held a variety of financial roles throughout his 12 plus years at H&R Block. Most recently he led the U.S. Tax Finance Organization working very closely with Greg and me. His institutional knowledge makes him a great addition to my leadership team and his strong financial acumen makes him an excellent choice for the CFO. I am excited about what Tony brings to our organization and I am confident that you will appreciate working with him in the months and years ahead. With that, I'll turn the call over to Tony.