Shannon Shen
Analyst · Barclays. Please go ahead
Thanks, Larry, and thank you, everyone, for joining the call. Now, I will walk you through our operating and financial results and provide guidance for the next quarter. Please be reminded that all the financial data that I mention will be in RMB terms, unless otherwise noted. For the third quarter of 2020, we continued to deliver solid results. Net revenues increased by 253% year-over-year to RMB 1,970 million. For the first time, our revenue reached just shy of RMB 2 billion in one quarter, which nears how much we generated from the entire year last year. This helps us rank as one of the top players in the online live large class industry. This is our eighth consecutive quarter with year-over-year net revenue growth of more than 250%. Net revenues from our online K-12 business grew by 283% year-over-year, which is the 11th consecutive quarter that we have been above 250%. We recorded RMB 2,100 million in gross billings, up by 137% year-over-year. The growth in gross billings was mainly due to our solid recruitment of new students, despite the tough competition. Because of the pandemic, both college and high school entrance exams were delayed and the timing of the summer holidays in different provinces and cities varied. As a result, the summer vacation in 2020 was shorter than in prior years, which also affected us by reducing one term of our curriculum. Even though the situation was quite challenging, we were able to attract a satisfactory number of new paid course enrollments. At present, we have set up regional operation centers in 15 cities outside of Beijing. We increased our recruitment and training of high-quality tutors to meet enrollment demand during the summer vacation. We are committed to constantly providing better and more customized learning experience for parents and students. In the third quarter, we recorded paid course enrollments of 1,260,000, which was up by 134% year-over-year. The number of student enrollments in both regular priced courses and promotional courses continues to set new records, which adds that to a huge increase in our brand awareness. The increase in first-time users was primarily driven by our effective investments in sales and marketing efforts. Now let's break down our operations and financials by business line. Net revenues from our K-12 courses increased by 283% year-over-year to 1,800 million and accounted for 89% of net revenues. We expect the proportion of K-12 revenue will continue to expand as our main source of revenues. Going forward, all K-12-related service will be solely provided by Gaotu Ketang brand. Within the K-12 business, our Primary School segment continues to grow at a very high speed, which made it the largest contributor in terms of net revenues. This achievement validates our strategy of prioritizing the primary school market and demonstrates the effective and consistent execution of our corporate strategy. Gross billings contributed by K-12 courses rose by 141% year-over-year to 1,800 million. Paid course enrollments for our K-12 courses increased by 141% year-over-year to 1,150,000. The average selling price for K-12 paid course enrollment was around 1,600 compared with around 1,500 in the last quarter and around 1,600 in the same quarter last year. The quarter-over-quarter increase in the [indiscernible] selling price for K-12 paid course enrollment was mainly due to seasonal factors. The year-over-year ASP remains stable which is what we promised at the beginning of the year because we wanted to constantly provide fair access to high-quality education resources across the country. We have always tried to hire the best instructors and the best tutors in the industry so that our students receive the highest quality instruction. Average enrollments per class rose to 2,800 compared with 2,000 in the second quarter of 2020 and 1,400 in the same period of 2019. The significant year-over-year and quarter-over-quarter improvements demonstrate the rapid increase of our enrollment sites during the summer vacation. Throughout this summer, our student structure has grown sustainable with the student of non-graduate grade significantly increased, which lays a solid foundation for our future retention. Net revenues from our foreign language, professional and interested courses offered under our Genshuixue brand were up by 125% year-over-year to 200 million and accounted for 10% of net revenues. Gross billings contributed by foreign language, professional and interested courses were up by 135% year-over-year to 300 million. Paid course enrollments for our foreign language, professional and interested courses increased by 79% year-over-year to 1,000 and 10,000. [ph] Gross profit margin increased by around 260 basis points year-over-year to 74%. Non-GAAP gross profit margin, which excludes share-based compensation, increased by around 260 basis point year-over-year to 75%. Selling expenses increased to 2,100 million in the third quarter of 2020. Within that, expenses for traffic acquisition were approximately 1.5 billion. Expenses for branding activities were approximately 58 million and the remaining expenses cover labor, servers, bandwidth et cetera. There was a certain time mismatch between our gross billings and the traffic acquisition expense due to our front-loaded traffic acquisition. In the third quarter, we strategically front-loaded investments of around 200 million in traffic acquisition for the promotional courses recruitment for the fourth quarter, which generated no gross billings in the third quarter. This spending offset by the other round of 200 million that we front-loaded in the second quarter, as mentioned in our prior earnings call, resulted in better change in the actual traffic acquisition cost for this quarter. Excluding the cost of brand promotion, our return on investment for pure first-time user acquisition was around 1.3. From various channels feedback, our ROI was still ahead of the industry. We have greatly improved our student structure on several dimensions. Firstly, paid enrollments from lower-tier cities increased to 57% in this quarter, signaling our penetration into lower-tier cities further improved due to really successful execution of our customer acquisition strategy in those regions. Lower-tier cities proposed a large and exploded market and our higher growth of paid enrollments in lower-tier cities proves our potential. Secondly, back in the spring semester, a proportion of those enrollments were from short-term or graduate grade courses. Throughout this summer, we significantly increased the size of non-graduate grade students [indiscernible] students. This structure will benefit our future retention and greatly help propel our subsequential overall growth. Going forward, we will take advantage of our strength in operational efficiency and continue to invest in traffic acquisition. Research and development expenses increased by 286% year-over-year to 200 million. This rise was primarily due to an increase in the number of content professionals and technology development personnel as well as an increase in compensation for such staff. Our constant investments on research and development is important for our ability to further drive operational efficiency in the future. General and administrative expenses increased to 200 million from 24 million in the third quarter of 2019. The increase in general and administrative expenses was mainly due to an increase in the number of general and administrative personnel, an increase in compensation paid to general and administrative staff and an increase in fees for the ongoing investigation. Interest income and realized gains from investments this quarter from cash, cash equivalents, short-term and long-term investments increased by 264% to 18 million [ph] from 5 million in the third quarter of 2019. This increase was primarily due to an increase of cash, cash equivalents and short-term wealth management investments as well as the realization of gains generated from short-term and long-term wealth management investments during the quarter. As of September 30, 2020, we have cash and cash equivalents, short-term investments and long-term investments of 2,100 million in aggregate compared with a total of 2,700 million of cash and cash equivalents, short-term investments and long-term investments as of December 31, 2019. Net operating cash outflow for the third quarter of 2020 was 608 million. The outflow was primarily due to higher marketing expenses paid to improve our market share and brand awareness, an increase in compensation for fast-growing staff and an increase serve and expenses to support our rapid growth of students and daily operation activities. Furthermore, the installment 24 million was paid for our Zhengzhou property purchase. And we also had 99 million in capital expenditures during the period. With that, I will now provide our business outlook. Our net revenues from – for the fourth quarter are projected to be between 2,076 million and 2,116 million, representing an increase by 122% to 126% on a year-over-year basis. These estimates reflect our current expectations, which are subject to change. Thanks, operator. We are now okay to take questions. Thanks.