Jonathan Sinclair
Analyst · CIBC. Your line is open.
Thanks Mark. Yes. So look, performance was, in Non-Heavyweight Down, as you heard, has been really strong. So, that has obviously increased the share of revenue, expanding in that overall mix. So, all categories grew, but Non-Heavyweight Down grew fastest. Within that, it was really apparel, and that was in every region. So, I have mentioned our HyBridge Knit programs. The sweat program that we have introduced in the last couple of years, Fleece is our standout performer for us for sure. And again, that’s across category. What I am loving to see about that is that women are driving those apparel purchases, and that’s been a really deliberate concentrated effort in terms of, not just from a product design perspective, but how we reach consumer – how we reach those females, how we market to them, how we bring that to life. I am very happy to see that progress. The other category – we have talked a lot about footwear over the years, accessories has been growing every day, which is an internal term, but for wind and rain. Those programs are all growing meaningfully. They are just still small on their own, so they are kind of lumped together. So, trying to think of any major differences across the regions, but there is nothing significant. Overall, I would say, in Q3, we talked about the expedition being very strong in APAC, and that’s great to see it, and we have had that in the line for a long time, and to see it in a market that’s as important as China, it’s still growing, that’s great. Your second question was on SKU count. So, versus last year or 2 years ago, yes, we have seen consolidating. It’s not deliberate to just get to a specific number. We are trying to look at the assortment and make sure that, that assortment makes sense for the size of our store, the online offering, make sure it’s palatable for a consumer as they are visiting us in any one of those channels. So, definitely has been some editing also to make room for new categories. So, we know that there is lots of more white space in terms of us showing up as a lifestyle brand. New categories are important part of that. And so we want to make sure that we are being as productive as we can with the styles that we have, give some room and, yes, some breathing room for consumers to receive that well.