Glenn K. Murphy
Analyst · Christine Chen with Needham & Company
Thank you, Katrina, and good afternoon, everybody. In a few minutes, I'll hand the conference call over to Sabrina, who'll take you through 2011 highlights and also talk to you about our guidance and some key metrics for 2012. So before we get to that, I want to take you through a couple of thoughts I had on this past year and also talk to you about where I see 2012 in terms of the company's strategic plan and what investments we see ourselves making in the upcoming year. In spite of 2011 earnings being below last year, we actually did make quite a bit of progress against our strategic plan. So we have 2 key initiatives that Gap Inc. has been pursuing for the last 4 years that make up our strategic plan. The first key initiative is to reduce our dependency on our North American specialty bricks and mortar business. So we did accomplish quite a bit on that front in 2011. First off, we grew our online business of penetration to our total sales by 2 percentage points. The second thing we did is we reduced our specialty square footage by over 4%, while at the same time growing our outlet square footage domestically by 4%. We closed 65 stores domestically and we opened up 8 Athleta stores, very successful, I may add, and that makes us feel very good about our future for 2012 and beyond. The second area which we made quite a bit of progress is our move to expand our brands internationally. At the beginning of the year, we operate in 31 countries, combination of franchised and company-owned stores, and we ended 2011 by operating in 39 countries. In China, we opened 10 stores. We finished the year with 14 stores and feel very good about the progress we're making in China, particularly in Hong Kong. And in 2012, we have a plan right now to open 30 stores. Franchise business, where we opened 50 stores and good performance were seen in our franchise business and we grew total year 2011 at greater than 40%, and we see an opportunity to open at least 50 stores in 2012. We added global outlet into Italy, in Japan, in the U.K. and we'll be taking our global outlet business to China in the fall of 2012. And lastly, Banana Republic opened up in Paris, in the Champs-Élysées, and a beautiful store and that will be the beginning of Banana Republic expanding into France. As we come into 2012, our goal clearly is to advance our strategic plan in this fiscal year, while at the same time improving our sales and earnings profile of the corporation. So in order to ensure success, one of my key mandates through 2011 was to make sure the business took appropriate corrective measures in some key areas to make sure we can deliver on that latter goal of improving our sales and earnings profile in 2012. So there's 4 areas that we've been focused on in the last fiscal year: product; our assortment; our marketing; and our supply chain. So let me first talk about product. Probably the biggest change we made throughout the year in 2011 was the creation of the Gap Global Creative Center in New York City. That was the bringing together, from a domestic and international perspective, design, marketing and production to create one amazing hub of creativity at New York City for all of our stores around the world. Really, the first output from that team just showed up in our stores globally 2 weeks ago. I really like the progress I've seen that's come out under Pam Wallack's leadership in New York. The other changes have been quite a bit of investment in people, to make through the year and continue to make going forward. The first one that came out was the creation of this Creative Advisor role. Tracy Gardner joined us about 4 weeks ago. We just announced that Jill Stanton will be Creative Advisor at Old Navy. Jill has an amazing background in Next, Marks & Spencer and Nike globally. This is a new role, but it's critical to me to get to consistent product execution. One of the conclusions we came to through the year is we need to add this role to work with our designers and create a nice bridge between the design teams and the merchandising teams. So really quite a bit of development along product. With everything we're doing, the goal is clear here. We need to have consistent product execution every quarter, every year across all our brands. We focused on assortment at the latter part of 2011, and probably driven by the spike in cotton pricing in value businesses. We got a little off balance between basics and fashion and also we got a little bit off between our opening price point product and our best product. Those changes have been made, and Old Navy's assortment will be much better balanced between the areas I talked about coming into April and May. Marketing was quite a bit of work in 2011. I'm really excited. If I look at all of our brands, we are either starting the year with a brand new marketing platform or a modified platform in order to make sure we get a great return for our marketing and really drive brand equity and traffic. So Old Navy, we modified the Funnovations Inc. platform that we introduced in November, and the real modification is make sure the product shows up better. I mean, it's a great platform. It's so Old Navy, but the product doesn't show up as well as it should. Those modifications are being made. Brand new platform at Gap, came out 2 weeks ago, Be Bright. It's a global campaign and we really think we have a great idea. Banana Republic, you'll see in the marketing that came out this spring, a real focus on what we're calling internally new work. The marketing is about that. It's showing up in the windows. It's showing up in store. How does Banana Republic, as it did a decade ago, redefine what work is. And Athleta came out with a brand new platform called Power to the She. Very appropriate for the Athleta business as we add, from our 10 stores we currently have and add 25 new stores in 2012. The campaign is going to be so important for that. And lastly, we made some adjustments to our supply chain. We brought our distribution and logistics team together and merged it with our sourcing team to create one supply chain team, lead by Colin Funnell, our Executive Vice President of Supply Chain. Same time, we also changed how we go to market. For years, we've had a geographically based hub structure and we moved to category teams and we've added a lot of new talent. New leadership in India, new leadership in Hong Kong. That's critical to make sure that our supply chain efforts in 2012 and beyond really bring great value to the corporation. And lastly, as I do every year on the February call, I have to talk about the investments the company wants to make in 2012, once again to support its strategic plan. Look, SG&A, to me, has 2 really distinct components inside of it. There's a fixed component, which the company needs to spend every single year, and there's a variable component. And the time we spend as a management team is always discussing in advance of a new year where are we going to place our bets, where are we going to invest money, not only to achieve our strategic plan but to get a great return and to drive sales and earnings inside the business. Examples of that were in 2010 where the highlights of that year were about China, at about global online. Last year, we talked about opening up Italy and expanding our Athleta business. So as we enter 2012, we're going to continue with our international expansion. But what you're going to hear a little differently is that we're going to have a focus on putting some money back into our domestic business in 3 key areas: in product; in marketing; and in e-commerce. On the product front, like a lot of other people in the industry, we expect to get some tailwinds in our cost of goods in the second half of 2012. So we made some decisions that we're going to make some investments, very targeted, very specific in categories we know we can dominate on, where we can get a point of differentiation and really the focus for me is categories, I believe, are assets of the corporation. So that's been the filter we're using. We want to make sure we get savings from the reduction in costs, but we're going to make some targeted investments and that's really going to benefit our domestic business. So key categories in Banana Republic, Old Navy and in Gap brand is investment we're going to make in 2012. We're going to put some money behind Gap brand marketing. The time is right. We really believe in our team at the Gap Global Creative Center. And we're going to be putting some money behind marketing for the new platform called Be Bright around the world, but a real focus here in North America. I think Art Peck and his team have done a lot of work in 2011 to position them, not only to drive our brand equity but to make sure we're out there telling customers about it week in, week out, month in, month out, season in, season out. That's very important for Gap brand. And lastly, we're going to put some money as we have, really, the last couple of years but even a stepped-up amount behind our e-commerce business. We opened up a new distribution center in 2011. So we're going to have those costs to carry forward for all of 2012. But the real investment is in mobile. Our mobile platform has done extremely well. We have a lot of new ideas, innovative ideas, coming out from Toby and his team. And the last area, which is really about global, is we're going to create a brand new, global IT platform. Now when you open up in Italy and China and some of the other plans we have for the business going forward, you have to be strong in IT and you have to be strong in supply chain. It's going to take us a number of years to get done to really create and build a brand new global IT platform. So we enter 2012, everybody here at Gap Inc. very focused on what we have to get done. We know what needs to be done and we're very motivated as we come into the year to make sure that we take all of our brands to a new level and perform well domestically and internationally across every brand, every channel and every geography. So with that said, let me hand it over to Sabrina, who will take you through the financial highlights, and I'm going to come back after that and answer any questions from the analysts. Sabrina?