XF Chen
Analyst · Benchmark. Please proceed
Thank you, Charles and thanks to everyone for joining us today. This is my first earnings call as FF Global CEO and I want to let you know that I plan to make it a priority to have consistent and open communications with investors moving forward. I would like to begin today’s call with what is FF. FF is a pioneer of ultimate tech-luxury ultra-spire market in the intelligent EV area and a disruptor of the traditional ultra-luxury car civilization optimized by Ferrari and Maybach. FF is not just a EV company, but also a software-driving company of intelligent internet AI product. Ultimately, FF aims to become a user company by offering here intelligent mobility ecosystem. We envision the growth of FF in three phases. Our Phase 1 goal is to deliver to our global ultra spire users, the FF 91 Futurist alliance, FF 91 Futurist and FF 91 with high-quality and high product power thereby distributing traditional auto luxury brands like Ferrari, Maybach, Rolls-Royce and Bentley and ultimately become the top leaders in the global spire user market. We are in the process of developing our 5-year business plan. The company’s goal is to create a profitable business with operating cash flow breakeven in 2025. As we introduced more upcoming vehicle models, the user ecosystem will begin to take shape and we expect our hardware revenue will grow under equal revenues, which include internet APP software and sharing. We also grew as well. Our Phase 2 goal is to establish ourselves as a major player in the high value user market. During Phase 3, FF intends to suspend the growth of its hardware revenue and equal revenue, which we believe will constitute an increasingly substantial portion of the overall profit. With this mid to long-term strategic plan, we aim to rapidly grow the company to become a $10 billion, then $50 billion, then $100 billion company in the future. Let’s look at our brief company overview of where we stand today, our upcoming start of production milestone and our go-to-market plans, Matthias will then provide an overview of the FFI 91 Futurist and Yun will present a review of our financials, update to quarter one 2023, fundraising and the other actions we are taking to ensure a strong Faraday Future. 2022 was a tough year with several challenges for the company. But despite the challenges, our unwavering commitment to our reaching persisted, putting this past behind us. FF stands stronger today than ever. We have also made significant improvements to our board to align with the stakeholder interests and abroad in new key management hires, such as Yun, our Chief Accounting Officer and Interim Chief Financial Officer; [indiscernible], our Interim General Counsel, as well as moving me from our China operations to now leading Faraday Future’s global business. The new FF today is fully aligned from shareholder level to employee level, all for the betterment of the company and shareholder interest. Over the past 3 months, I have seen the unparalleled dedication of the FF team and the hard work they put into the company. We are excited to introduce FF 91 Futurist in the coming months, which marks significant milestone in Faraday Future’s goal to become a revenue-generating company this year. Now, I would like to take a few moments to talk about our manufacturing efforts being undertaking at our Hanford factory, or the ieFactory, California, as we refer to it, which is the foundation for the ultimate intelligent tech-luxury FF 91 Futurist. This factory covers areas spanning 1.1 million square base and we will have an initial production capacity of 10,000 cars annually. On the staff side, we are intensifying recruitment and training, which will support our style of production. We have also setup our launch team consistent of cross-functional colleagues, who will be temporarily moved to Hanford to support the manufacturing and provides immediate assistance for only a particular issue. Back in September of 2021 we highlighted six milestones needed to reach the start of production of the FF 91 Futurist at our manufacturing plant in Hanford. Since then, the FF team has worked intelligent to complete all six of the necessary production milestones, including the initial installation of our pilot equipment, the completion of factory foundation construction to most recently finalizing major construction and installation in our SOP vehicle manufacturing aerial. In addition to the aforementioned production milestones, we are confident to reach our first start of production milestone number seven by March 30, 2023 assuming company’s receipt of funds from our investors, which we will talk about more lately. We will host the FF 91 Futurist final launch event on April 26. And we look forward to your participation. Building such an innovative car is no small task. We are in closing communication with our parts suppliers. We strive to maintain a high level of quality assurance throughout our production stage. Furthermore, we seek to actively engage with suppliers and other strategic partners to capitalize on their expertise in optimizing the supplier process and ensuring that our vehicle meets their highest standard. Internally we are having initiated the supplier champion’s project, where we have assigned one of our Vice President for each supplier relationship to ensure our alignment. I want to take the opportunity to thank all our suppliers for their continuous commitment and support as we prepare to commerce deliveries by end of the April assuming company receipt of funds from our investors and it is meeting our supply chain requirements. I also want to talk a little bit about our go-to-market strategy. FF focuses on co-creation in our go-to-market strategy, redefining how user and partners interact with companies to generate higher efficiency, higher value and bridging user to our mobility ecosystem. We have started inviting early adopters to experience the wake-up performance through the Futurist Product Officer Program. FPOs are invited to experience that FF 91 Futurist and the pro rate directly referred back to FF team and improved future we go through the co-creation progress. FPOs were enjoying value sharing based on the quality of their feedback and ideas on the product. We are reaching out to candidates to join FF Spire Club, which is a group of units who share the same mission vision with FF and who would like to co-create value in the FF mobility ecosystem through exclusive tech-luxury branding and show events, social media sharing and we are taking on their referral programs. Spire Club members will share the benefits of creating a new mobility ecosystem by leveraging their circle of influence. We will launch FF 91 Futurist through our direct sales model, where users can place order online and are also able to experience our cars or the FX safe owned and a partner owned fuel rules and experiences. FF auto sales and service platform allow partners to integrate seamlessly in our sales and service solution. With our direct sales model, FF cars have fulfilled the necessary direct sales licensing requirements to operate the leading outdoor luxury OEM. We have started our flagship brand experience center project in Beverly Hills and looking forward to showcasing our car there soon. Through the operation of our own distribution network, FF can efficiently handle the customer relationship and the pro rate hopefully seamless and a transparent sales journey for our users. Our retail strategy will be focused on establishing our presence in the top 20 cities across primary regions worldwide. Our initial Canadian history sales efforts will begin in the LA Metro region, followed by the San Francisco Bay Area and subsequently the New York Metro region. In China, our initial sales efforts will begin with Shanghai and Beijing. Additionally, we are exploring potential opportunities to launch our product in Europe and the Middle East market as it aligns with our product positioning and customers to the growing demand for ultra luxury vehicles in their regions. To help ensure exceptional service for our customers, we will be launching our fleet of mobile surveys once to provide concierge level of service. Additionally, surveys have located in current geographic area will provide a comprehensive network of warranty service and repair capabilities. I take a great pride in acknowledging the commendable efforts put forth by the FF team. Their perseverance has enabled us to advance our strategic initiatives. Despite facing numerous challenges, I am eagerly anticipating the journey ahead as we continue to pursue our growth path and strive towards intense stockholder value. Now I would like to turn the call over to Matthias.