Stuart Grimshaw
Analyst · Henry Coffey with Sterne Agee & Leach. Your line is open. Please go ahead
Thanks, Mark, and welcome, everyone, to the call. This is the first time I've been able to address you, so I'm looking forward to meeting many of you in person and talking to you over the next few days. What I'd like to do is start with and works through the investor pack, as Mark outlined as to where you can download it, and work our way through that pack. And then, Mark Ashby will have a few comments on the way through, and then we'll take questions, as Mark said. So, if we firstly turn to page three, which really sets the scene for why did we want to look at the strategic review, and the real takeaway, as we looked at the performance of the business, is the strategy did not appear to be executed well and wasn't working well, as you can see with the share price performance on the left- hand side of it, which I'm sure many of you are very well acquainted with. But, we've seen a decrease in the market capitalization of EZCORP over that period of time, while our competitors, First Cash and Cash America, have actually been able to accrete their market capitalization. And this is further borne out when we look at the net income and operating income on the right-hand side of that page. And you can see the slide that has occurred. And certainly some of the acquisitions that we undertook in previous years didn't bear the fruit that we thought they would at the time of acquisition. And this has certainly impinged upon the reported net income results, as we turned into a negative $46 million in 2014. Turning to slide four, we undertook quite a deep review of the business, where there are two areas that we looked at quite closely, of strategic success and financial success, and what does it take to succeed on both sides. And certainly looking at markets with attractive competitive dynamics, where there are few large players, reasonably fragmented, low regulation, strong economics, and stable to increasing demand, those sort of markets that we looked closely at and looked at our business within them. Then we looked at what are the core capabilities we have to take advantage of those markets. And principally around customer service and some of the capabilities we have within the pawn businesses came out quite strongly. And then we looked at what are the initiatives to win. And when we looked at competitive advantage, we typically looked at three levers, being cost leadership, innovative, or customer service leadership. And clearly where our skill set lies is in the customer service leadership area and that is an area that we focused heavily on as to where we could leverage that to advantage. But, while leveraging it to advantage can be good, it's not any good unless we have financial success. And one of the things we're focusing clearly on is financial discipline. We're looking at the risk/return. We're looking at generating returns greater than our weighted average cost of capital, greater than our cost of equity. And we're looking to grow sustainable and consistent EPS growth. However, and to do both of those, you need to be able to execute. And we've started developing a very strong management team that has skill and has a really strong background in turnaround stories and restructuring. And this is a very large change project which we'll walk you through. But, without the bench strength it's going to be very difficult to achieve the outcomes, and we believe we have that bench strength. So, turning to page five, we've focused on focus, simplify, and optimize as the three key challenges across the organization. So, when we're looking at focus, we're looking, again, at the strong strategic positions, focus on the customer, and looking at the attractive markets. As we worked through that, it was fairly clear to us that the US financial services business was a difficult one for us to actually achieve market leadership on, which I'll come to later on. So, the decision was made, as from tomorrow, that we will no longer be writing payday, auto title, or installment loans in the US, and we will be closing US financial services. That will mean we'll focus on US pawn, Mexican pawn, and Grupo Finmart as our three key businesses, which we believe have strong growth potential. As we simplify the business model, we simplify the organizational structure and we actually reengineer key processes. That will drive cost savings and efficiency improvements which will lead to enhanced customer experience and enhanced employee satisfaction. And with the optimize, it's going back to the financial discipline that we know in investments and acquisitions, and looking again at ensuring that the returns are greater than our cost of equity and our weighted average cost of capital. If we turn to page six, we're actually looking at the new vision, which is to be the market leader in North America within three years, and responsively and respectfully meeting our customers' desire for access to cash when they need it. And there are four key imperatives which underpin the vision, which is market leading customer satisfaction, exceptional staff engagement, attractive returns to shareholders, and being the most efficient provider of cash to our customers. What we've underlined there is the measures which we are going to hold ourselves accountable to, with the mystery shopper results, which we are piloting the program now, and being number one in the Net Promoter score versus our peers. Under staff engagement, we're looking for a low turnover rate. And by that, when we look at some of our turnover statistics, in US pawn we have a 50% turnover rate for team members and 20% for store managers. In Mexico in Mexican pawn, the story is fairly similar, although at the store manager level it's as high as 37%. And within Grupo Finmart, that is 24%. And we're looking to lower those as we know that the value is at the store level, and we need to increase the tenure of our store managers. In the returns to shareholders, EPS growth and ROE above the cost of equity. And obviously as the most efficient provider of cash, we're looking at the cost to income ratio as well as time to cash. And we know in Grupo Finmart 55% of loans are actually cash in the hands of the customer within day one. So, how did we look at the businesses? On slide seven, we actually went through a screenshot of what we've sort of tried to compress as our overall strategic assessment. We looked at the demand for products, the competitive dynamics, the regulatory environment, the strength of strategic position, which is being top three player by size, customer satisfaction, and our capabilities. As you look across that chart, the one that does stand out quite notably is US financial services. The competition is very tough. Regulatory impact, as many of you know, is extremely tough, and the regulatory impact is increasing. And our strategic position is quite weak. We don't have the scale in order to compete in what is going to be a scale market, and which a number of our competitors are there already. So, the decision to close USFS and look closely at supporting those three key businesses evolved from the assessment that we're showing on slide seven. On slide eight, we touch on why it was appropriate, in our view, to close the USF business, which was driven by regulation, competitive pressures, and our own capability. If we look at the regulation, there is no doubt that if the CFPB initiate the regulations that they've outlined that it's going to be detrimental to the industry as a whole. In fact, some of the experts have suggested that the revenues in the industry will drop by up to 60%. We're seeing in Texas City ordinances are being introduced quite regularly. We've had five already in 2015 and there's one going to the senate next week. And a number of states have actually introduced regulations which also impinge upon our ability to operate. In terms of competition, we are subscale. We are at number six. The regulation always drives consolidation, from what I've experienced, and you require scale to succeed. And a number of our competitors are better positioned than we are in the space. We would have to invest quite heavily to reestablish capability in this business. And when we looked at the opportunity to deploy capital across all our businesses, the returns were better in the three key businesses that we are focusing on. So, the strategic rationale falling out of that is we knew that the returns will continue to decrease and probably accelerate. The close option was the only optimal option, and will allow us to focus capital into the areas where we get a greater return. Slide nine runs through just how we look at the solid foundations for success in the three areas that we outlined previously. In US pawn, we're number two in terms of stores. We've very well positioned in a market which is very highly fragmented, but we really – we have very strong organic growth opportunities to increase our market share. Customer satisfaction is strong. And now with Joe Rotunda back leading it, we have great experience at the top to actually continue to drive or increase capabilities through our stores. Mexican pawn has been a good story, as many of you are aware. There's strong underlying demand in that market. And there's been a move into a large store format, which we are well positioned to benefit from. Customer satisfaction is also very strong in that market. And we're improving our metrics through all of our stores. Grupo Finmart, again, is an attractive market. We are probably number three, but we're seeing growth in originations of greater than 30% across all our competitors. So, there's still a fair bit of upside in that industry to go. The customer satisfaction they measure regularly and it's quite high, which we'll show you in the next page, and there is strong sales capabilities in that area. However, we do need to invest in the processes and systems to solidify the platform there. Page 10 runs through the customer satisfaction, the Net Promoter scores, of these businesses. There is some work still to do on making sure we have a relative measure rather than an absolute measure in some of these areas. But, it'll give you a sense that, certainly in US pawn, we aren't far away from the leader in that area. Mexico pawn is one where it's difficult to see where we are unless we can actually compare ourselves against the other, which we will continue to report on. And the same holds for the Grupo. Although having said that, a plus 48 Net Promoter score is an extremely strong score in any industry in which we operate. On slide 11 we tried to deconstruct what it will take to win in the customer satisfaction area. So, we look at the marketing and customer area, which is the customer experience and the use of analytics. Systems and processes is just being efficient and effective in the end-to-end experience. The store and field staff is, again, making sure we have tenured people in the stores, because that is where it all happens. And the presentation is such that the clients feel as though they're coming into a welcoming environment, be it physical and also the emotional side with the quality of our staff. On slide 12, we try to outline what does that mean in terms of where our investments go. We've indicated there that we'll invest on average $15 million per annum in CapEx across these four key levers. And what we've done on that slide is outline where some of those investments are, such as the advanced data warehouse where we need to clean our data and get a single view of customers so we can look at customer profitability, products per customer , and the sort of analytics we need to drive the business forward. Under the systems and process, I've touched on the investment we need in Grupo Finmart to stabilize that platform. And the point of sale technology, coupled with broadband, will allow us to access all the information that we have on the customers as well as react very quickly to the way we deal with them. Under the store and field office staff, workforce management is the primary way we can actually manage the timing of staff in the stores to match the demand of our customers. At the moment we haven't got that sophistication. But, with that, we believe that we'll drive strong revenue benefits to the store as we match demand to talent. And just under the store and field is we continue to compete to revitalize the stores. Page 13, I think gives you a sense of the complexity that we have put into our business as we have expanded. Not only have we had administrative costs in the businesses, we have administrative costs at the head office, which is a tremendous amount of duplicative effort and also a very costly way to do business. And we couldn't see how we could be – meet our customers needs under the current operating model. When you look to the future operating model, what we've done is run a highly centralized shared service function where the business is focused solely on the customer, and they're not distracted by dealing with some of the administrative burden that goes with having a head office around you. I'll pass over to Mark Ashby to run through the next two slides and then come back and wrap up. So, across to you, Mark.