Walter Ulloa
Analyst · NOBLE Capital Markets
Thank you, Nicole. Good afternoon, everyone, and welcome to Entravision's First Quarter 2017 Earnings Conference Call. Joining me on the call today is Chris Young, our Executive Vice President and Chief Financial Officer. Before we begin, I must inform you that this conference call will contain forward-looking statements that are subject to risks and uncertainties that could cause actual results to differ. Please refer to our SEC filings for a list of risks and uncertainties that could impact actual results. This call is the property of Entravision Communications Corporation. Any redistribution, retransmission or rebroadcast of this call in any form without the expressed written consent of Entravision Communications Corporation is strictly prohibited. Also, this call will include non-GAAP financial measures. The company has provided a reconciliation of these non-GAAP financial measures to their most directly comparable GAAP measures in today's press release. The press release is available on the company's website and was filed with the SEC on Form 8-K. Our first quarter results were largely in line with our expectations with increased revenues at our television segment offset by lower revenues at our radio and digital segments. At the same time, we closely managed our cost, which allowed us to deliver flat EBITDA against last year's first quarter, which benefited from about $1 million in political advertising. Overall, we continue to execute on our strategy during the quarter, and we remain well positioned to deliver our goals in the year ahead. Our television and radio stations delivered very healthy audience shares, and we're expanding our collective digital audience, giving us an attractive and growing multimedia platform for advertisers who wish to target and interact with Latino audiences at both the local and national level. We also remain on track on our acquisition of Headway, which we closed in April. The addition of this innovative mobile programmatic data and performance digital marketing company will further enhance our digital capabilities to target audiences and consumers while supporting our goal to expand the contribution of our digital operations to 20% of total revenue within the next 12 months. Solid cash flow from operations combined with the previously announced proceeds from the FCC TV broadcast incentive auction, which are expected to recede in the second half of the year, puts us in a strong financial position. We remain committed to using a portion of the proceeds to reduce our debt while retaining the balance for possible future acquisitions and shareholder returns. We are upgrading one of our television stations, WJAL, which serves the Washington, D.C. market. On April 20, we exercised our rights under an agreement to allow WJAL to broadcast on a shared channel in perpetuity of another full power station in Washington, D.C. in exchange for a payment of $32.5 million. As part of this transaction, WJAL will locate its broadcast location from Hagerstown, Maryland to Washington, D.C., which is a significant market upgrade for WJAL signal in the number 7 largest television market in the country. We expect to announce further content plans for this station later in the year. We plan to continue returning capital to our shareholders through our quarterly dividend. Looking now to our financial results. Revenues decreased 1% to $57.5 million in the first quarter. Excluding the impact of higher political revenues in the prior year period, core revenues increased 1%. Consolidated adjusted EBITDA was flat compared to last year, while free cash flow, which we defined in our press release, was up 11% to $7.3 million. Turning to our television segment operating results. Television revenues were up 3% during the first quarter, primarily due to higher national sales as well as increased retransmission revenues. National advertising revenue was up 5%, while local advertising revenue was flat with last year's first quarter period. Retransmission revenues increased 7% during the first quarter. Excluding retransmission and political revenues, core television revenues were up 5%, with local up 2% and national up 8% during the quarter. Automotive advertising was up 1% for our television segment and represented 32% of our total television advertising revenue. Tier 1 auto revenue was up 8%, while tiers 2 and 3 were both flat. Beyond automotive, key advertising categories that generated growth during the first quarter included media, health care, grocery stores and telecom. Services restaurant and retail, 3 of our top 10 categories for television, were particularly soft in the quarter. Overall, we added 38 new advertisers to our television business to spend more than $10,000 during the first quarter, which totaled approximately $1.2 million in advertising revenue. Notable new brands in the first quarter included Path Medical, NRG Energy Inc. and Nextel, Orlando Health, Dodge Ram Retail and Jeep Retail. Turning to our ratings performance. Our Univision television affiliates built up their market leadership in the February 2017 sweeps. For adults 18 to 49 in early local news, our Univision television stations finished ahead of the Telemundo competitor in 16 of 17 markets where we have head-to-head competition. In late local news, we finished ahead of Telemundo competitors among adults 18 to 49 in 10 markets among the 17 markets when we have head-to-head competition. Additionally, early local newscast are ranked number1 or number 2 against English/Hispanic competitors in 17 markets regardless of language. During the full week, our Univision, UniMás television stations combined had a cumulative audience of 3.4 million persons 2 plus compared to Telemundo's 2.2 million persons 2 plus. And we have 53% more viewers than Telemundo in our television footprint, and we reached 73,000 more people in the February sweeps compared to the comparable quarter last year. During weekday prime time, when compared to all stations in total, we had higher ratings at 1 of the Big 4 networks in 12 markets among adults 25 to 54 and 11 markets among adults 18 to 34. The telecast for Univision's Premio Lo Nuestro award show in February 2017 was among the top 10 prime time programs for the night among adults 18 to 49 in 13 markets. Among adults 18 to 34 and 25 to 54, the show ranked among the top 10 in 9 and 8 markets, respectively. Last night, the Emmy Awards nominations for the National Academy of Television Arts and Sciences for the Pacific Southwest Chapter were released. I'm very proud to announce that our news operations in Las Vegas was nominated for 19 Emmys and our San Diego news team was nominated for 6 Emmys. Turning to our audio division. Our audio revenues were down 7% during the first quarter compared to the prior year. Local revenues were down 4%, and national revenues decreased 12% in the quarter. To break down national further, national spot was down 17%, while our national network business decreased 4% compared to the first quarter of last year. Excluding political, core radio revenues were down 6% in the first quarter. Notable new advertisers to our Spanish network audio space during the first quarter include Indeed Inc., TMK, XO Energy, Sempertex and Camelbak. These brands chose to advertise with Entravision due to our superior targeting capabilities and consistently strong audience share supported by our nationally popular talent, including Erazno y La Chokolata and Alex "El Genio" Lucas. We continue to work closely with our syndicated radio personalities to supporting their roles, not only highly successful entertainers with household names, but also as multi-platform brand ambassadors for our major advertising partners. The combination of our incredible talent and diversified platform is second to none in the Latino media industry. During the first quarter, we generated $1 million in syndicated audio campaigns that included brand endorsements. This represents a revenue increase of 25% from syndicated audio campaigns comparing Q1 of 2016 to Q1 of this year. These 11 network brand endorsement campaigns compared to just eight in the same period last year attest to the health of our business and increased ability to deepen our relationships with key advertisers. These advertisers included AT&T, Home Depot, O'Reilly Auto Parts, NAPA Auto Parts, Macy's, Telemundo, Ford Motor Company, Community Tax, Rosetta Stone and Pantheon Films. Key advertising categories for our audio division during the first quarter were services, travel and leisure and healthcare. Auto, telecom and retail, three of our top categories for radio, were down in the quarter. Looking at our audio division. Ratings performance on all stations regardless of language, the Erazno y La Chokolata Show is in the top 10 in four of the six markets released to date for the winter of 2017 book among adults 18 to 34 and 18 to 49 and in five markets among adults 25 to 54. The show of Alex "El Genio" Lucas is in top 10 in three of the five winter 2017 markets released to date among adults 18 to 49 and 25 to 54, regardless of language. The "El Genio" Lucas show has a national cum of more than 868,000 listeners based on the latest national fall Act 14/2016 release in Hispanics 18 to 49. Also I might add that the Erazno y La Chokolata show has a nationwide cum of more than 1.7 million listeners based on the latest nationwide Act 14/2016 release in Hispanic adults 18 to 49. With regard to our new format, La Suavecita Radio on KSSE-FM in Los Angeles, the station is performing well with solid book-to-book audience growth since its debut in December. When we compare March 2017 to December 2016, our audience for morning and afternoon drive among Latino adults 18 to 49 increased 95% and 113%, respectively. Among Hispanic adults 25 to 54, morning drive increased 114% and afternoon drive increased 130%. Also, in last Los Angeles, after making minor programming changes in Q1, we are pleased to report a 30% improvement in ratings 18 to 49 on our flagship KLYY station in Los Angeles for our hit afternoon drive show Erazno y La Chokolata during the first half of April. While it's early, the improvements should position our LA cluster well for improved national results later in the year. Turning to our digital business. Digital revenues increased 13% during the first quarter, which historically has less revenue than any other quarter of the year. Digital revenue accounted for approximately 7% of our company's total revenue in the quarter. The decline in digital revenue reflects an overall industry softness and the necessity to increase our video and mobile inventory for national accounts. The lack of U.S. Hispanic video and mobile inventory is an industry-wide opportunity we will capitalize on with the addition of publishers to our Pulpo network. This additional video inventory can also be used by Headway to monetize in Latin America. Our local digital growth was up 19% year-over-year. This growth is attributed to the product mix, such as Facebook for small, medium businesses and our strong presence in our local markets. Our programmatic offering grew plus 11%, as we continued to onboard programmatic offerings through our Pulpo publishers' network. Despite the soft quarter, our digital business remains well positioned to return to growth, given our robust online and mobile presence, mobile audience shares, advanced data capabilities, popular content, the strong reach of our Pulpo network and the acquisition of Headway. We continue to deliver the largest U.S. Latino reach to advertisers through our Pulpo network. This is a unique business supported by a valuable set of targeting and measuring assets, and the addition of Headway will further strengthen and differentiate our already strong capabilities. We continue to track a diverse range of well-known brands to our digital platform. Major advertisers we worked with during the first quarter include Nissan, Toyota, Charter Communications, Wendy's, American Heart Association, L.A. Care and Unilever. Our top advertising categories that showed strength during the first quarter included auto up 44%, retail was up 19% and restaurants were up 4%. Mobile remains our fastest-growing revenue stream, with mobile revenue up 12% during the first quarter and representing 35% of our overall digital revenues. Pulpo remains the number 1 digital platform for regional Latinos in the United States according to comScore, whose latest numbers show that our mobile audience shares continued to expand among the all-important bilingual millennial demographic. According to the most recent comScore data, Pulpo connects with over 26 million unique bilingual and bicultural U.S. Latinos via mobile. Our owned and operated websites have also continued to deliver robust usage levels, as evidenced by our 5.6 million unique visitors during the first quarter. During the first 3 months of the year, we have noticed a decrease in our O&O traffic when compared to Q4 of 2016. The main reason for this decrease is due to a Facebook policy change. Despite this fact, our total amount of owned and operated sessions have increased when compared to the same period last year. This allowed us to generate more than 15 million page views. In serving this massive audience, we published over 8,000 news stories during the first quarter. These stories produced over 11.7 million views across our owned and operated websites. We also had another solid quarter in achieving our objective of expanding our delivery of digital video. Our digital views on our websites increased 43%, and we delivered over 95 million views across all of our properties when you combine social platforms and our websites. During the first quarter, we streamed over 6.6 million hours of audio entertainment. This audience is comprised of an average of over 539,000 monthly unique streaming listeners. And with regard to social media, during the first quarter, our cumulative social media community surpassed 9 million followers across key networks, including Facebook, Twitter and Instagram. Overall, we continue to strengthen our digital platform through our commitment to engaging content and are focused on expanding our mobile offerings. In turn, we're utilizing our strong data analytics and targeting capabilities to drive consumer interest across multiple channels, further adding to our highly attractive value proposition for the growing number of advertisers we serve. Turning now to our pacing's. In the second quarter, television revenues are currently pacing minus 5 in the second quarter. Our audio advertising revenue is currently pacing minus 10 in the second quarter. Digital revenues are currently pacing up 30% in the second quarter, including the Headway acquisition on a pro forma basis. To clarify, Pulpo and Headway revenue in Q2 of last year combined was approximately $12.2 million. In summary, our first quarter results was largely in line with our plan, and we remain on track in executing our strategy to further build on our unique audience reach and targeting capabilities while carefully managing our cost. As we execute our multi-platform strategy and strategically invest in our content and distribution assets, we remain committed to maximizing our performance, enhancing our cash flows to the benefit of our shareholders. And now, I'll turn the call over to Chris Young, our Chief Financial Officer.