Badri Kothandaraman
Analyst · AMPAC Research.
Well, we are not going to be giving out cost numbers here. But the way we think about cost, right, our supply chain initiatives, for example, we have a multi-sourcing strategy, which means no matter what the component is, you always have multiple sources; 0-based costing approach, which means due to physics-based costing. You look at the stack-up of the product, and you calculate the cost from first principles. The third one is clear supplier selection and analysis, so basically, methodical analysis of suppliers in terms of their quality, in terms of supply chain, in terms of reliability, performance and having methodical score cards. The fourth is focus on accessories. It's not just about the microinverters, focus on accessories because that is getting to be a sizable fraction of our business. And this was previously neglected. Now we are applying a lot of focus there. The last one is overhead. No matter how the efficient company is, there is overhead, and the overhead is basically freight, service, stocking, things like RMAs, the way they are handled, things like inventory, things like variance, warranty. There is lot of hidden costs there, so we are constantly blocking and tackling that. So I think about this as a business process where we control costs in the company. And the most important part is that everybody is involved in the cost improvement. It's not just the supply chain guys. It is the CTO. It is the engineering team along with strong program management. So while I'm not answering your question directly in terms of what is the cost, I'm just giving you color on that. This is a business process we are doing methodically. We are grinding everyday and that's where costs are getting better.