Michael P. Durney
Analyst · William Blair
Great. Thanks, John. So I've been here for over 13 years. That's about 5,000 days in the organization, but only about 30 of them as CEO. When you spend that much time in a company, you learn a lot of things. Then when you change roles, you learn even more. Based on what I've learned over the transition period, I'm very excited to lead this organization forward. It's a great perspective to have, familiar with the organization from within but not webbed to the past. I've always been fascinated by what we do, why professionals choose our sites, what employers look to us for, what we can do more efficiently and how we can serve customers and professionals better. We don't have all the answers, but we're putting a tremendous amount of energy and effort to reposition for growth and instill a sense of urgency throughout our organization. I've spent the transition period working with our teams to prioritize our plans, especially in product, and to make a few organizational changes that will help speed us through our company's transformation. I'm encouraged by the early progress we are making and I'm optimistic about our value proposition, but I'm fully grounded in the fact that our overall business has slowed and will take time for the investments we're making in product and people to show dividends. Let me start with where we are and what we're doing. First, there are a number of things that we will not change. Our specialty focus offers us tremendous differentiation against our competition. Our deep expertise within our communities offers hiring managers and recruiters a value that's difficult to replicate in a more general service. However, we'll have to get better at using the data we have to deliver our expertise to customers and professionals. For professionals, we'll refine our focus to be more valuable to them throughout their careers. Here, we're starting from a position of strength with targeted communities that are largely continuing to grow. For example, unique visitors on Dice were up 4% year-over-year to more than 2.3 million each month, while Rigzone crossed the 1 million unique visitor threshold for the first times during Q3. That number is roughly double what it was when we bought the company 3 years ago. The goal here is to expand our market opportunity and improve engagement with professionals throughout their careers. Historically, we've used the phrase "manage your career" as a euphemism for helping you find a job. Now we want to provide tools, information and a pathway to help professionals manage their careers from beginning to end. Our offerings will expand to satisfy a greater need than visiting our sites when professionals are ready to switch positions. We're part of the way there, but there's more to do. Rigzone is a good example by providing original and aggregated content, as well as sponsored webinars, rig ownership data, rig movement information. Oil and gas professionals are more informed about what's going on in their industry. In turn, they visit the site regularly and interact on an ongoing basis. That interaction, for instance, leads Rigzone to have email open rates that most companies dream about and, frankly, make better, more informed candidates. On a site like Dice, it could be something as simple as giving technology professionals a look at the behind-the-scenes job market or information from technology companies about products that make their jobs easier or offering skills mapping that identifies hot trends that will help them progress. There's a variety of paths to take, and we'll enhance our knowledge within those markets we serve to attract professionals regularly. Now switching over to the hiring manager and recruiter side, we'll focus on providing talent efficiently. Efficiency takes a lot of forms: quickly putting together a slate of candidates; understanding who the best candidates are for your company; understanding the likelihood that a candidate actually becomes a hire, which is what we refer to as actionability; or helping companies understand from a talent perspective where they should open a new office. Essentially, we want to produce talent for our customers with a minimum amount of effort on their part and one that makes their recruitment efforts more effective. If we do that, our ROI strengthens and our value to customers is enhanced. On the big-picture strategy, our changes are more tweaks than overhauls, but the products that we develop and focus on to get there will change, in part to utilize our own data better. As a specialist with unique expertise, we have to have the best information, the best data and the most efficient way to deliver it. Any insight customers or professionals need, we should be the first stop or their first call. We will get better at providing and analyzing data in each of our verticals, which in turn is the kind of content that makes us more valuable to professionals and customers. As an example, in the third quarter, Rigzone launched a product called Rig Recruit IQ. This product marries our rig data that we collect and sell as part of our subscription-based data service with our recruiting expertise. It gives customers an understanding of when rigs are coming in and out of service, which has workforce and recruiting implications. It's just one of the ways we understand the power of big data. Of course, Dice's Open Web big data recruiting has been in beta throughout 2013 as we test new features, and I'm happy to say Open Web is ready for the next stage of development. Customers regularly using Open Web continue to renew at higher rates than a like group not using Open Web. We've seen repeatedly how customers are leveraging the data and candidate insights to gain an edge in tech recruiting. In customer events, one early adopter reported filling a CTO role in Silicon Valley with Open Web. Another said that their response rates were significantly higher than other sources. It's these valuable peer-to-peer endorsements that allow us to continue to drive usage and move more customers into regular users. And I might add, we hired a developer in Des Moines using Open Web. On the products side, one of the big hurdles to driving recurring adoption is to make Open Web part of our recruiters' natural workflow. The first step to being fully integrated with Dice was to harmonize the profiles between resumes found on Dice and the results found using Open Web. Essentially, no more tabbing between a candidates' resume -- Dice resume and that same professional's Open Web profile and making candidate information consistent visually. Regardless of where you started your search, either in Open Web or our resume database, you'll see some more results. In October, we rolled that out to a subset of our client base. While this may seem like a small step, it's a big step forward for Open Web to ultimately integrating search. Once that engineering is complete, recruiters will see a combined set of results, including full candidate information with resumes as well as Open Web profiles. Then all recruiters' normal habits on Dice will also include Open Web candidates. We're essentially a complete map of the tech population. This is one important step in providing efficiency. Naturally, the level of information is different. A detailed resume in the Dice database contains more specific skill sets, while Open Web profiles contain many other attributes that are valuable. To drive adoption, we need to have recruiters do less work or for our product to drive the efficiency they want to fully value our product. And we know more adoption of Open Web means more revenue. In addition, we've released an Open Web extension for users of Chrome browsers. Whenever you visit a tech professional's profile on a social site, Open Web will show you if that candidate has any other profiles. For those clients using cloud-based ATS systems, Open Web will also give you a profile using an e-mail address. It's an incredibly valuable shortcut to getting the best social information on a candidate regardless of when they entered the company's recruiting system. So essentially, we've opened the front door of Open Web. These Open Web milestones are just beginning. We've committed to constantly integrating our products. This means we'll develop new products and features faster and there'll be more sharing of resources and services among each of our brands. We're committed to creating revenue streams in new areas too. One service will reaccelerate development at eFinancialCareers, as well as Dice in Health Callings, is search, match and filter. We will do a search, create a shortlist and qualify candidates to hiring managers openings for an additional fee. We have leveraged a database search service that Rigzone has had for a long time and rolled it into the other services. While it's early, we already have had success selling this product. At eFinancialCareers, the product has been well received by smaller financial services organizations like fund managers who want to take advantage of eFinancialCareers but don't necessarily have the resources to source candidates for themselves. On Dice, we've seen success with clients who have called to purchase a single job posting. It's not they don't want to use our resume in Open Web database, they simply don't have the time for every role or they may not have the internal expertise to certain types of searches. This product helps them get the most out of their investment and makes them more efficient as a recruiting team. In healthcare, we're providing a similar service which helps us stand out from the competition, another step in providing talent efficiently. Another area of focus is mobile. We didn't get it right on Dice the first time, but Rigzone's apps, which were launched during the quarter, earned 4.5 stars in the Apple Store and nearly 5 stars for their Android app. We learn and then we act. So to summarize, our focus is on expanding our relevance to professionals throughout their career and to deliver talent efficiently to hiring managers and recruiters. Our promise is to deliver on this proposition with new and better products and features that will be developed faster and be more responsive to customers' needs. We're allocating resources where necessary, taking our strong team and making it stronger and positioning the company for long-term growth. We have heightened our focus on creating value for shareholders. The creation of shareholder value comes from a variety of sources, including generating organic growth from our existing businesses, acquisitions which expand the company's market opportunity and through maximizing our capital structure. And we're focused on all 3. I'm excited to take the lead of the company and want to thank all of our employees for their hard work through the transition. And now, operator, we're ready for questions.