Edwin D. Johnson
Analyst · Al Kaschalk from Wedbush Securities
Well, I can talk quite a bit on that subject but I'm limited by time. But the -- part of the route profitability program, I talked about there were 3 stages, and the first stage was to go out and reroute the customers that we have. This is a process that in most companies good general managers are focused on their routing, of the efficiency of their routes on a regular basis. Over the past 4, 5 years, Casella had centralized a lot of those functions and taken them off the plate of the local management and then run into problems, where just wasn't focused on a weekly basis like it should be. What we've done is push it all back out to the field. We've asked everybody, "Okay, take a fresh look, reroute all your trucks now as Step 1 to this route profitability initiative." And we were pretty surprised at how many route days we were able to eliminate just on that basis. Now the second step, which has not happened yet is to evaluate the anomalies on those routes. Are there customers, based on a philosophy in the past, that seek volume growth? We reached farther for certain customers. And are there customers on those routes that are making the route less profitable? And we need to address that. Then we need to go through those customers, figure out whether it's a price increase, or what to do to remedy that situation. And then the third step, which we have not really done yet, is to market on route to increase the density once we have the routes where we want them. Now I say we haven't started those second 2 phases, but in the company-wide, there are many divisions where their routes are very well-designed, and they're not getting much of a benefit yet so we're already marketing on route in those divisions to increase density. Coupled with all of that, we introduced this economic value-added incentive plan, which puts a real incentive on the plate of the general manager to take a truck off the road. If you can reroute enough, reduce enough route days to eliminate one truck, you've eliminated the driver and the cost of the vehicle, the repairs, the maintenance, the capital cost, it has a significant effect on the EVA for that division and should tie into their incentive but it also has a really good effect on our margins. Quantifying that with a case-by-case basis, you have to look at the individual divisions and how much savings there is, but that's the whole plan and it's going well.