Sandra Cochran
Analyst · SunTrust
Thanks, Jessica. Good morning, everyone. Thanks for joining us today. For the third quarter, we posted improvements in our operating income and profit margins and delivered third quarter earnings above our previously stated expectations and consensus estimates. We believe our earnings feat was the result of our focus on an execution of our cost reduction initiatives as well as our field leadership team’s ability to manage our expense lines through a challenged traffic period. Our top line results performed below our internal expectations as we had hoped our marketing programs and additional advertising spend would have driven more incremental traffic and sales. But the macro environment with the consumer and with promotional activity continues to be challenging for us for the restaurant and retail industries as a whole. Driven by our solid year-to-date performance we're raising our earnings guidance for the fiscal year. We anticipate a continuation of the current macro environment. However we're optimistic about our ability to grow fourth quarter earnings. In this morning’s release, we announced an increase in our regular quarterly dividend to $1.20 per share. Over the last six years we've increased our dividend eight times or nearly 450%. Also, this morning we announced a special dividend of $3.50 per share. This is the third special dividend declaration in as many years. The increase in our regular dividend and declaration of special dividend reflects our commitment to a balanced approach to capital allocation and to returning capital to our shareholders after we've appropriately reinvested in our business. These decisions reflect our board's ongoing evaluation of our financial performance, capital investment and liquidity needs and on our ability to deliver total shareholder return. Jill will review the financial results for the quarter as well as our updated full year expectation, but before she does, I'd like to speak to some of our third quarter highlights and what we're planning for the fourth quarter. Our third quarter in-store menu promotion featured limited time offering, including a Multi-Berry Pancake Breakfast, a Grilled Chicken n' Strawberry Spinach Salad and a Maple Jam n’ Bacon Burger alongside some of our core menu favorite. We believe our limited time menu promotions are well received by our guests appealing to both regular users and our less-frequent guests and we will continue to invest in new product news that will drive business frequency. With the introduction of our spring menu promotion, we also implemented systemwide caloric menu labeling. Our field operations teams did an exceptional job with the rollout, and I am really pleased with how smoothly our employees executed the changes. We continue to grow our off-premise platform through our Holiday Heat n' Serve program which offers the family size meal for up to 10 guests that's available for pickup during the holiday week and prepared at home. Our Easter Heat n’ Serve program which drove systemwide delivered third quarter traffic and favorable sales mix. We believe the large party off-premise category continues to represent an opportunity for incremental traffic and sales and through platforms like Heat n’ Serve and catering, Cracker Barrel can secure more shares from off-premise eating occasions. The summer menu promotion launched yesterday bringing with it the anticipated return of our Campfire Chicken and Campfire Beef entrees are already hearing great things from the stores. This fourth quarter LTO promotion will run through the first week in August and features Strawberry French Toast, Peppermill Steak n' Eggs and a new S'mores dessert alongside the Campfire entrees. We believe this is the right program to feature at a time -- at this time as it brings a level of excitement to the brand for both our guests and our employees. Turning now to our marketing effort. During the third quarter, we launched a five-week national cable advertising campaign with incremental weights over the prior year. Our messaging focus was a Cracker Barrel family visit occasion, highlighting both our restaurant and retail experience. To reinforce our value offering, our TV advertising highlighted our daily lunch price point message at the end of the commercial. Summer marketing efforts began with support of the Campfire promotion through a fully integrated campaign that includes eight weeks of national cable and five weeks of National Hispanic advertising. On messaging will focus on value and our unique menu offering as the Campfire entrees have historically scored very high on both overall satisfaction and value rating. We launched National Hispanic advertising following on the success we experienced with local television advertising in the Southwest and in Florida. This incremental spend is part of our strategic plan to reach a broader demographic of people and we’re excited about this growth opportunity and we remain focused on this important segment in the future. We recently began a refresh of our Billboard program with plans to update our more than 1600 boards with new messaging and new creative highlighting our everyday affordability, our product quality, and our core menu offering. Also during the fourth quarter, key consumer engagement activities for the brand will be a partnership with the Country Music Association Music Festival. With our ties to the CMA host city and our successful music and entertainment activation program, we believe we can reach consumers in a way that is unique to the Cracker Barrel brand. We continue to compete in a highly promotional retail environment and our third quarter results were below our expectations, driven by less traffic and fewer guests making new retail purchase. In this environment where the consumer is becoming more accustomed to heavy markdown activity, we have had to be more promotional in our offering and have modified our retail signage to highlight value on the merchandise floor. In the fourth quarter, we anticipate a continuation of the challenged retail environment but believe our new summer merchandise will resonate with our guests across all generations and we will continue to offer quality products with our operations and field leadership team focused on conversion driving initiatives. Our operations teams made solid progress toward our third quarter cost-saving target and as a result we continue to deliver near the top of our target range of savings. Unfortunately wage inflation continues to pressure our labor line and we anticipate this headwind to remain in the fourth quarter. To address consumers' needs for added convenience and their everyday dining experience, we've launched online wait listing which is currently available via our website and will launch in a new Cracker Barrel app in June. This enables guests chain wise to view the wait time for any Cracker Barrel store in a given market or between two points and be added to the wait list for the store of their choosing, providing both additional convenience for the guests and efficiency at the store. Lastly, I'd like to speak to the success of our recent store openings. We've had several new store openings over the last year that were in markets well outside our core footprint. These include two stores in Las Vegas, Nevada and most recently an opening in Portland, Oregon. Guest response in these new markets has been positive and we plan to open our first store in California next fiscal year. In conclusion, we remain focused on delivering solid results and creating long term value for our shareholders. And with that, I’ll turn the call over to Jill to discuss our financials.