Jim Conroy
Analyst · Piper Jaffray. Please go ahead
Thank you, Jim, and good afternoon. Thanks everyone for joining us. I’m going to start today with a brief review of our consolidated results followed by a discussion around the key drivers of our core Boot Barn business. Then I’ll update you on our progress integrating our recently acquired Sheplers business. Following that, Greg will review our financial performance in more detail and provide our revised outlook for the full year fiscal 2016. Finally, we will open the call up for your questions. In the second quarter, we continued to build market share while achieving 50% growth in sales as compared to the same quarter last year. This growth was comprised of the sales contribution of the newly acquired Sheplers business, 25 new Boot Barn stores opened during the last 12 months and 1.6% increase in same-store sales of the core Boot Barn, excluding Sheplers. In the quarter, we faced some of the economic headwinds that many other retailers experienced, including the pressure in markets exposed to oil and gas and those markets that are experiencing declining prices in other commodities. Despite these headwinds, we were able to continue to grow the Boot Barn business within our range of same-store sales guidance without changing our promotional strategy. We remain focused on executing the main long-term drivers of our business that we outlined for our investors just over a year ago at the time of our IPO. Given the complexity in mid quarter associated with Sheplers acquisition, we will provide detailed information on both businesses today. As we move throughout the year, we will be reporting on a more combined basis. At this point, I’ll provide an update on the core Boot Barn business, excluding Sheplers, and also outline the progress we have made on each of our four strategic initiatives. Our largest growth initiative is to build more stores by both filling in existing markets and building out developing markets. During the second quarter, we opened six new stores. Today, we are opening the last of the five stores we had planned for the current quarter and we remain on track to open 22 new stores in the current fiscal year. Our new stores remain on target to meet our stated total rate of a three-year payback. Our second growth strategy is to increase same-store sales. The second quarter mark our 24th consecutive quarter of positive same-store sales growth. While Boot Barn sales got off to a solid start in July, comp trends in our core business flattened in August and were slightly positive in September and October. While we ended the quarter within our guidance on same-store sales, we did experience a sequential deceleration in the core Boot Barn business relative to the first quarter growth, which we attribute to the following factors. First, the 15 stores that directly serves the oil-related industry have now turned to a negative comp. Second, we have seen a spillover impact of the softness in oil to stores outside of those 15 stores. And finally, we have seen weakness in some states that rely on mining and certain types of agriculture to support the local economy. The states that have been hit hardest have been North Dakota, Wyoming and the more rural parts of Colorado. Same-store sales in Texas also decelerated but remained slightly positive while sales at our California stores grew above the company average. From a merchandising perspective, we continued to see growth in men’s western categories of boots, hats and apparel as well as solid growth in work boots. However, we saw softness in work apparel particularly flame-resistant merchandise due largely to the pressures in our oil and gas markets. We believe that the diversification of the Boot Barn business is one of our core strengths and one factor that has enabled us to continue to grow within a challenging retail environment we are facing. We are diversified from a geographic standpoint, from store locations in 29 states plus our ecommerce channel. We are also diversified from a merchandising perspective selling mostly western merchandise but also work products, both boots and apparel as well as merchandise for men’s, women’s and kids. Our third growth strategy is to continue to grow our private brands, which continue to increase in line with our long-term penetration target. We also made further strides in our sourcing capabilities, which will support merchandise margins going forward. During the quarter, we successfully completed the consolidation of our four California warehouses into one primary distribution center in Southern California with minimal disruptions in the business. The final growth strategy is to grow ecommerce. During the quarter, we continued to elevate our ecommerce capabilities to improve merchandising, marketing and better site personalization, which contributed to double-digit ecommerce growth in the second quarter for bootbarn.com. In addition, our ecommerce merchandise margin rate improved 50 basis points. Finally, we have commenced the work necessary to consolidate the Boot Barn and Sheplers ecommerce businesses onto common front and backend platforms prior to the calendar 2016 holiday season. This will create operational efficiencies as well as allow us to provide a better customer experience. I would now like to turn the discussion to the Sheplers business. On June 1, we announced the acquisition of Sheplers and outlined the strategic rationale. We were pleased to report that the integration of Sheplers is going well and we continue to be confident in our strategy. We accomplished a great deal on the second quarter. We completed the point of sale and back office systems conversion, which gives us visibility into the Sheplers store business. We executed virtually all of the planned expense reductions and we began the process of resetting the assortments in all of the stores by marking down and beginning to clear out the non-go-forward brands and styles, and started to layer in the Boot Barn assortment. In addition, to-date, we have completed two of our three rebranding phases bringing the total number of stores that have been rebranded to Boot Barn to 13. We are on track to complete the rebranding of another six Sheplers stores prior to Thanksgiving. The rebranding of the Sheplers stores into Boot Barn is generating excitement at the store level and further establishing ourselves as the market leader. Sheplers’ customers are joining the Boot Barn customer loyalty program at high rates exceeding our expectations. While still early, the rebranded stores appear to be well received by our customers. We will be providing more detail on the results of the rebranding when we report our third quarter earnings. Now turning to the Sheplers ecommerce business. We had anticipated that the Sheplers ecommerce business would experience a high single-digit decline as the company wraps up against outside performance in July and August of 2014, but the business performed better than expected. Importantly, sales accelerated as we moved beyond last year’s tough comparison in July and August with September’s Sheplers.com booked sales up in the high single digits for the month. We continue to expect Sheplers.com to be an important growth vehicle achieving mid to high single digit growth going forward. Similar to bootbarn.com, our merchandise margin rate in Sheplers ecommerce business improved in the quarter. The Sheplers business was slightly ahead of expectations in the second quarter and we are on track to realize the $6 million to $8 million of annual synergies we planned. We expect to begin realizing the sales synergies beginning this holiday season once all the stores have been rebranded to the Boot Barn banner, the store construction is over and improvements in the product assortment, marketing and in-store experience have taken root. We have also made good progress toward achieving the merchandise margin synergies we believe existed at the time of the acquisition. We have begun to introduce our private brands into the stores and are also starting to capitalize on our purchasing economies of scale. The benefits of this will roll into our results over the next several quarters. The majority of the expensed synergies related to corporate functions has been completed and will begin to provide financial benefits beginning in the third quarter. Before turning the call over to Greg to review our financial performance in more detail, I would like to commend the entire team for their hard work and dedication as we continue the integration of Sheplers. Now, I would like to hand the call over to Greg.