Randall MacEwen
Analyst · Lake Street Capital Markets
Thanks, Steve. And good morning, everyone. It's a privilege to join Ballard as President and CEO at this critically important stage of its development. As John entered at the outset, I'm not going to be speaking today specifically to Ballard's Q3 results. John, Tony and Steve have already done that. Instead, I'd like to take this opportunity to accomplish 3 simple objectives. First, although I've known many of the Queen Tech analysts for some time, I want to introduce myself to those analysts and investors on the call with whom I haven't previously met. Second, I'll provide some context on why I'm so excited to be returning to the fuel cell industry. And third, why I'm energized to be joining the Ballard team at this time. So first, on my background. After practicing corporate finance and mergers and acquisition as a corporate lawyer in Toronto for 6 years, I moved into executive roles in the Queen Technology sector in 2001, some 13 years ago. From 2001 to 2005, I was Executive Vice President, Corporate Development at Stuart Energy Systems, the leading supplier of hydrogen generation systems based on water electrolysis. As some of you may recall, Stuart Energy was directly involved in the hydrogen energy production and storage business, including hydrogen refueling infrastructure. Stuart Energy was acquired by Hydrogenics in 2005 and continues to form the primary basis for their activities today in the industrial hydrogen and power to gas markets. After the Hydrogenics transaction, I moved to California in 2005 to join the fast-growing solar industry. I've been in the solar industry over the past 9 years, including serving as the CEO of publicly listed Solar Integrated Technologies for 4 of those years. Solar Integrated was a leading developer, manufacturer, supplier, installer of commercial rooftop solar systems. We provided solar roofing systems and turnkey engineering procurement and construction to blue chip customers like Walmart, Coca-Cola, Frito-Lay, IKEA, Toyota and Johnson Controls. Solar Integrated was acquired in 2009, as part of a vertical integration theme that occurred in the solar industry. In 2010, I founded a Queen Tech consulting firm that have been providing management consulting services over the past 4 years, including strategic planning, consultant CEO, financing advisory and M&A advisory to Queen Tech companies and Queen Tech venture capital firms. So with that context, I'd now like to discuss why I've returned to the hydrogen fuel cell industry and why now. Over the past decade, I've continued to closely follow the fuel cell space. The industry has undergone significant and needed transformation during this time. Three key changes are important to highlight. First, the macro context for fuel cells has never been stronger. The trisector of energy security, climate change and air quality remain strong secular drivers. But now, over the past few years, extreme weather and power reliability have emerged as sustainable long-term and global drivers for fuel cells. Second, in parallel to these micro drivers, the industry has driven significant technology advancements over the past decade. Measured progress has been made on reliability, durability, performance, functionality and cost reduction. Both the wind and solar industries have vividly demonstrated how critically important cost reduction is to demand growth and demand effusion, particularly as costs approach an attractive levelized cost of energy. Third, the fuel cell industry has undergone significant structural change over the past decade. The industry has undergone rationalization and consolidation. Survivors have made fundamental changes out of necessity. There's been a move away from R&D spend and cash burn associated with exposure to automotive products to near-term commercial opportunities. Today, many of the survivors are stronger, leaner and more focused. They're making clear strategic choices on the markets and the customers they serve. They're working hard to provide fuel cell products and services that deliver economic value to targeted customers, while trying to drive attractive gross margins for their own business. The industry is now seeing accelerating sales growth and repeat business, including Material Handling, and Backup Power. Green shoots are also emerging in developing verticals, including bus and distributed generation. Given the progress the industry has made, the capital markets are now revisiting fuel cell companies. Understandably, given the industry's history, there remains a wait and see attitude from many investors. But the interest level today and indeed over the last year has been higher than at any other time since 2004. In my opinion, investors that are correctly reading the secular dynamics, the growth trends and the improving fundamentals, will be rewarded over time. Certain strategic players such as GE are also revisiting the merits of fuel cells in nonautomotive applications. So these are the key factors on why we joined the fuel cell industry and why now. It's a very exciting time as the industry is poised for sustainable growth. As to why I joined Ballard, this was a very easy decision. There were 5 attributes of Ballard that proved very attractive. First, Ballard continues to be the most powerful brand in the fuel cell industry. The Ballard brand connotes PEM fuel cell leadership on parallel technical capabilities and innovation. This was the case when I was in hydrogen and fuel cell industry back in 2001 through 2005, and it remains the case today. Second, Ballard is the technology leader in PEM fuel cells. We've invested over $1 billion in technology and product development over our 30-plus-year history. We've delivered multiple product generations. There's a significant amount of learning that comes with this. Indeed today, we have about 2,700 systems deployed globally in Telecom Backup Power with 11 megawatts of nameplate power generation capacity. We have over 5,000 stacks deployed in Material Handling, with over 10 million hours of run time. We also have the dominant market share of fuel cell buses, approaching approximately 70 bus deployments to date. Third, Ballard has outstanding intellectual capital. We have a world class technical team that includes 25 employees with PhDs, 49 with master degrees and over 150 others with advanced degrees. We also have a deep intellectual property portfolio consisting of ownership or license of approximately 2,000 patents and patent applications. Fourth, Ballard has a differentiated strategy in the fuel cell industry. As a reminder, we have a three-prong strategy. The first prong is the sale and supply of leading fuel cell products in commercial markets, and opportunistic positioning in selected developing markets. The second prong is the supply of specialized engineering services that provide attractive margin contribution and position us for future recurring product sales. And the third prong is to surface value from our world class IP portfolio. This strategy has led to significantly improved financial performance and lowered our breakeven financial model. This strategy provides resiliency to our business, as demonstrated in our third quarter results. We have eliminated singular market, singular product and singular adoption rate risk. This strategy allows us to leverage R&D and product development spend across our product roadmap that supports multiple end markets. And fifth, Ballard has improving financial trends, including revenue growth, gross margin expansion and a line of sight on profitability. So to summarize, Ballard has a compelling growth platform. We have a differentiated strategy, world class talent and intellectual property, technology leadership, proven products, high-quality customers, a growing sales pipeline of profitable business and a high organizational focus on both gross margins and growth and disciplined management of our controllables, including operating costs and working capital. CEO succession is a natural time for reflection and renewals. Over the first 90 days, I'm investing a significant amount of time meeting, listening and learning from many of our stakeholders, including employees, customers, partners and the investment community. These discussions will help better inform our long-term strategic direction, business model, value chain positioning, market focus and our organizational approach. We'll be looking for ways to improve customer experience, accelerate growth and improve financial performance, all leading to increasing shareholder value and providing outstanding career opportunities for each Ballard team member. After only 3 weeks on the job, there are some things I can share with you today. First, I've been impressed with the quality and collective strength of the Ballard organization. We have a committed, resourceful, hard-working and focused team of accountable professionals. We will continue to transition Ballard from a fuel cell technology house to a commercial organization that has a passion for keeping the customers at the heart of our decisions. Second, in the near term, I do not expect any fundamental shifts in our current three-pronged growth and profitability strategy, although we may turn the dial on some specific aspects of the strategy. Third, I see significant parallels between expected growth in the fuel cell sector over the next decade, and the adoption growth curve that occurred in solar over the past decade. There are many relevant solar industry lessons learned that will help inform our strategy. Fourth, we'll continue to build on Ballard's legacy as an industry thought leader. We'll be experts, students and authors of our markets. And fifth, where appropriate, we will move decisively and with urgency to engage new and complementary opportunities. In addition to strong organic growth, we'll also continue to explore M&A opportunities. On a personal note, I'd like to express my appreciation to John, Tony, Steve and indeed the entire Ballard team for their professionalism and support during our CEO transition process. Over the past 3 weeks, there's been a very clear and seamless transition without disruption to our customer commitments and operations. Today's conference call marks the last time that John will participate. On behalf of the Ballard board, the management team and staff, we'd like to publicly recognize and thank John for his leadership, his courage and conviction over the past 8-plus years during an extraordinarily challenging period. We know that John is retiring with significant pride in the collective work of the Ballard team during his accomplished tenure. John is leaving behind a company that has an outstanding platform for future growth. Our objective is to grow shareholder value through continued performance and execution over the long term, including strategic market positioning, robust growth and a move to a sustainable business model. I'm very excited by this challenge. We look forward to articulating in detail our plans for 2015 and beyond, and reporting on our full year 2014 results on our next earnings call in February. So with that, back to the operator for questions.