James L. Balsillie
Management
Part of the reason you see that shift now and then is when you have hardware that is surging so fast, you always lead a service relationship with a device. When you look at the service access fees and you buy a device, you have a couple of years of revenue, if not three years of revenue, that leads a service access fee. Then, when there is hot new devices, you have upgrades and some people have shown themselves particularly adept at sort of dropping these in the ocean and needing to replace them and stuff like that, so that happens as a natural utilization profile. But at the core, when you model it, it is when you are growing that fast, it naturally biases to more hardware, just because it leads -- it is like if Coke is growing in a place where it never was before, you are selling a whole bunch of Coke machines while you are positioning yourself in markets. I think if our growth keeps cranking up so fast, it is going to naturally buy us a little more, but over time, service and software becomes more and more, so no, I do not in any way think it is -- I think it will -- personally, my -- it is tricky to model, as well as devices are hot, but there is no question over time that software service is going to become a bigger and bigger percentage over time, but we are sort of pleasantly delighted by how much the market is starting to realize that a connected Smartphone that is the triple crown, as we say, 100% phone, stylish phone, 100% smart media phone, 100% BlackBerry, was kind of the missing link in the industry. That is part of the reason it pops up, when you fulfill the void of the triple crown, it happens a little bit, but that being said, no, long-term model software service is going to be an increasing percentage of sales.