George Papanier
Analyst · Barry Jonas with Truist Securities
Thank you, Craig. Good morning, everyone. We're extremely excited to take this time to provide some additional color on the multitude of recent announcements we've made, and we appreciate you joining us. Since our last call, we have made significant progress on many our strategic growth initiatives, and there's a lot to cover so we'll just get right into this.
Dating back to our first acquisition of Hard Rock Biloxi in 2014, continuing to our Dover Downs' merger and going public in early 2019, then through the strategic acquisitions that we have announced or consummated in just the last 6 months, we have been disciplined in our targeted growth initiatives. We have transformed from a single-property operator in Rhode Island to an increasing national player with soon to be 14 casino properties, and more importantly, operating in 10 states. We have made significant progress towards our goal of becoming the industry leader for gaming and entertainment in America.
There's still a lot of work to do, but we feel we reached a major milestone with yesterday's announcement that after acquiring the iconic Bally's brand from Caesars back on October 13, we will be rebranding the company as Bally's Corporation and begin trading on the New York Stock Exchange under the ticker Symbol B-A-L-Y beginning November 9.
Bally's is an iconic brand that's commensurate to the premier properties and amenities that define our diversified portfolio. The brand has a rich history of gaming and entertainment that will provide immediate and enhanced nationwide brand recognition. This is a significant part of our long-term growth strategy. And acquiring this brand now accelerates our ability to execute on it.
We have begun the process of evaluating how we will best leverage this prestigious brand. I look forward to talking more about our vision for the brand over the next several months.
Since our last call, we've taken significant steps in our evolution of advancing our disciplined portfolio diversification strategy, opportunistically expanding our regional presence through accretive transactions in Illinois with Jumer's, and just 2 days ago with the announcement of our latest acquisition, Tropicana Evansville property from Caesars. Unlike our past acquisition, in Indiana, we have partnered with a REIT to purchase the operations at Evansville with GLPI acquiring the real estate. With this transaction, we will also be selling the real estate of Dover Downs to GLPI, and entering into a long-term master lease on both properties with rent totaling $40 million per year.
Structuring the deal with GLPI allows us to acquire the operations in Evansville for $140 million, which represents an adjusted EBITDA multiple of 4.4x on a pre-COVID basis without using any cash, with not increasing outstanding debt as a result of this transaction.
Net of the master lease payments, we expect to pick up $20 million of EBITDA as a result of this transaction. On top of that, we're also acquiring unencumbered rights to the sports betting and iGaming skins associated with the Evansville operations to access the growing Indiana market.
This transaction represents our first foray into propco/opco structure. We look forward to partnering with GLPI on both the Evansville and Dover properties as well as our potential opportunities in the future. Steve will provide more detail on the transaction and specifically the REIT financing aspect of this transaction in a few minutes.
In addition to this week's announcements, earlier this month, we announced our intention to acquire the Jumer's Casino & Hotel in Rock Island, Illinois from Delaware North. The purchase price for this acquisition is $120 million, which represents a 7.4x multiple based on Jumer's adjusted EBITDA for the year ended December 31, 2019. Of note, we completed our offering of $125 million additional senior notes on October 9. This will aid in the payment of the purchase price for Jumer's. This acquisition is expected to be immediately accretive to earnings.
We are confident that both of these acquisitions represent value-accretive multiples for bricks-and-mortar operations on a stand-alone basis, while further expanding our geographic reach into additional attractive markets. This transaction also provides access to growing gaming markets in Indiana and Illinois with the potential to capitalize on lucrative sports betting and iGaming opportunities. We look forward to the opportunity to leverage our operational expertise and proven integration approach to drive incremental revenues and cash flow improvements at both locations.
We continue to be very active in the M&A market, taking a disciplined approach. Our pipeline is strong, and the markets are seeing increased activity. We will continue to be opportunistic in finding the right opportunities that align with our long-range strategic goals.
But M&A is not our only growth strategy. During the third quarter, anticipating the closing of Bally's in Atlantic City in Q4, we announced several exciting strategic partnerships, both in sports betting and iGaming for several of the licenses we will be acquiring as part of the transaction.
We remain enthusiastic about the proposed IGT joint venture in Rhode Island, and we expect these partnerships to be accretive to earnings. Marc will provide a further strategic update shortly.
In addition to all these announcements, we reported strong third quarter financial results. We closed out the quarter with adjusted EBITDA of $38 million, up $2.4 million or 6.8% in the same period in 2010. Most encouraging in these results was the improved margin performance, which when coupled with the incremental EBITDA provided by our newly acquired properties, helped to offset the decrease in revenue we experienced as a result of COVID-related capacity restrictions and ensured that operationally, we were cash flow positive for the quarter.
Consistent with what we discussed on our last call about our operational performance in late Q2 and early Q3, in segments where the company were able to operate at closer to normal capacity, we were with more amenities available for most of June, most notably in Southeast segment, which consists of Biloxi and Vicksburg. In the Mid-Atlantic segment, which consists of Dover, we experienced strong demand and significantly improved margins.
For the second quarter in a row, the strongest individual performer in the portfolio was our Hard Rock Casino in Biloxi. Overall, the Southeast segment provided adjusted EBITDA of $16.4 million for the quarter. But within that segment, Hard Rock accounted for $14.4 million of adjusted EBITDA in Q3, which represents an increase of $4.5 million or 46% over the prior year. Vicksburg also outperformed our expectations for the quarter and contributed year-over-year adjusted EBITDA percentage growth consistent with that of Biloxi.
Dover also shows strong adjusted EBITDA growth in the quarter increasing $1.3 million or 20.6%. While Dover revenue was down approximately 24%, adjusted EBITDA margin showed an almost 1,400 basis point improvement year-over-year.
We also saw the gradual lessening of restrictions in Rhode Island over the quarter. It did sort of impact results, especially compared to our initial reopen period in June. Although demand in Rhode Island has rebounded, it's still below pre-COVID levels.
Travel restrictions that went into place in Massachusetts in August, coupled with minimal food and beverage offerings and the continued closure of hotels still remain headwinds. However, in spite of this, the Rhode Island segment still produced adjusted EBITDA of $15.1 million as margin improvements of over 300 basis points somewhat mitigated the revenue reductions and helped ensure the segment generated positive cash flow.
On our West segment, and specifically, some commentary on the performance of Casino KC and our first quarter of ownership. For the first quarter, the segment contributed approximately $19 million of revenue and $4.7 million of adjusted EBITDA. These results are extremely encouraging as not only do they represent a strong first quarter in Kansas City, which was relatively in line with the historical performance for the property, but they were also only recently allowed to open 24 hours. We are still operating with limited food and beverage operations. Additionally, these strong results do not reflect any upside you might expect as a result of the planned $40 million capital improvements, which will kick in or kick off next year.
A recurring theme of this quarter was robust margin improvements. Digging into the numbers a bit more, since reopening, we have realized meaningful new efficiencies with reductions in labor expense and marketing spend, which have helped to drive operational free cash flow. We continue to be selective with our amenities in Q3, focusing on higher-margin business.
As a result of these expense reductions and new efficiencies, we are now operating at an even higher margin than prior to the pandemic. For the third quarter, on a same-store basis, we noted an adjusted EBITDA margin increase of approximately 650 basis points. Labor savings accounted for approximately 270 basis points of the improvement. Our marketing savings led to another 160 basis points. The remainder of the increase can be attributed to lower cost of goods and the elimination of certain lower-margin revenue offerings such as buffets.
While the acquired properties were slightly dilutive to adjusted EBITDA margins for the third quarter, it should be noted that the same-store margin is artificially high because revenue in Rhode Island and Dover is reported net of gaming taxes, which is atypical for the industry. Even with this impact, the overall adjusted EBITDA margins were up over 500 basis points.
While the margin results are very encouraging, and we think there is certainly a component of this improvement that is likely to be more permanent in nature, the gaming environment continues to be very dynamic. We will remain adaptive and will continue to be willing to spend money to retain and to capture market share and drive revenue. We believe many of the efficiencies we have realized are sustainable over the long-term and will result in improved profitability for our properties going forward, deeming though increased sanitation and safety costs are likely to become the norm.
Before I turn the call over to Marc, I also want to comment on exactly where we are from an operations perspective. As we go into Q4, particularly given the ongoing pandemic, rather than going through the list line by line, I would refer you to Slide 5 of the Q3 investor presentation we posted on our investor site this morning for a current rundown of our operations in light of COVID restrictions at the property level.
Overall, we are operating with greater capacity and amenities versus the end of Q2. It seems as though we continue to get closer to full capacity. However, we are still somewhat limited. We're excited for the day when we can fully reopen and provide all amenities to our customers. In the meantime, we remain committed to meeting or exceeding all guidelines established by the CDC as well as our property-specific comprehensive health and safety protocols that we have been developing in close consultation with state regulators, health officials and local jurisdictions.
I'm very proud of how hard the teams at the property level are working to keep our customers and team members safe during this challenging environment. I will now turn it over to Marc.