Fran Horowitz-Bonadies
Analyst · Dana Telsey with Telsey Advisory Group
Good morning, and thank you for joining us today to walk through our first quarter results. I'm excited to share that we surpassed expectations on both the top and bottom line despite a challenging macro environment. Total company sales grew 3%, led by historic performance in Abercrombie brands, where we were up 14% to last year. As we've discussed, top line growth is one of our top priorities, and I'm proud of how our teams continue to deliver incredible product and brand experiences for our customers. Additionally, our work over the last year to reduce freight costs paid off this quarter, with 570 basis points of gross profit rate improvement year-over-year, driving a 4.1% operating margin compared to a loss last year. Looking forward, we are increasing our outlook for this full year based on a combination of our first quarter results and second quarter expectations. We're also showing our product flexibility with inventory down 20% to last year with high confidence that we can support demand through the return of chase capabilities. And although it's early in the year, 2023 is off to a great start. We remain focused on managing the business prudently to deliver the balance of the year while appropriately investing to position ourselves for long-term profitable growth. Sharing more on Abercrombie brand's successful first quarter, total brand sales were $436 million, accounting for 52% of total company sales, up 14% on top of 13% growth in the first quarter of last year. This is truly the most powerful brand transformation that I've seen in my career. By listening to our customers and putting them at the center of everything we do, we are delivering product, voice and experience that are tightly aligned and continue to resonate. Being able to deliver consistent growth quarter after quarter underlines the enormous potential we have within Abercrombie brands. It's even more special to see how we're growing Abercrombie, showing strength of our customer connection. Sales improvement in the quarter was balanced across genders, channels and geographies. As we've discussed previously, the women's business led our turnaround and continued its strong trend with its 11th consecutive quarter of double-digit increases. More recently, we've seen the men's business turn on, delivering its third consecutive quarter of growth. Across genders, AUR was up nicely, representing the highest level since 2005 and meaningfully contributing to our overall gross profit rate improvement. AUR is now up significantly from pre-pandemic levels, which is a clear measure of the inherent value and relevance customers see in our assortment. At this point of journey, Abercrombie has established rhythm, we're finding, winning and retaining customers digitally through a genuine brand voice, supported by a seamless experience in our stores, our app and the web. On digital engagement, our team has leveraged social media platforms to showcase our lifestyle offerings, where we are able to highlight key must-win products for us in an authentic way. Social has proven to be a great channel for our target millennial customer. Further, we're extending the assortment with new styles and collections like Best Dressed Guests and YPB to outfit them for professional, active or casual environments, keeping them coming back to find something new. We are energized about the results in Abercrombie, and we are aiming to reach new heights this year. We feel great about how the brand is positioned, and we are chasing inventory to support growth. Moving on to Hollister Brands. Later in Q2, we'll hit the 1-year mark since we saw teen apparel demand shift significantly downward. While first quarter sales were not where we need them to be, the Hollister assortment evolution is on track, heading towards back-to-school with a fresh, more balanced perspective. As we talked about the last couple of quarters, these changes are informed by the comprehensive work the team has undertaken to know our team. We're testing and collecting feedback as we evolve the product piece by piece, and we have fully addressed the assortment as we enter the second half of the year. Hollister's first quarter sales decline of 7% was consistent with internal expectations. We focused on managing the overall health of the business in terms of gross profit rate and inventory, and we surpassed internal expectations on both fronts. Hollister was able to expand gross profit rate nicely compared to last year on a combination of lower freight and higher AUR as tightly managed inventory allowed us to be more selective with promotions. In fact, Hollister inventory was down more than the total company level of 20%, which puts the brand in an excellent position to leverage chase and invest in winning categories as we move through the summer and back-to-school seasons. Our Q1 results in Hollister [ Shore ] are focused on running a healthy business in a challenging teen market as we lay the foundation for growth. I'm excited to see what this team can produce in the second quarter and look forward to sharing Hollister's progress through the year. We'll share our consolidated financial outlook for the business in a few minutes, but I'd like to offer some context on how we are thinking about the remainder of 2023 as well as how we'll deliver on our long-term aspirations. As you may recall, while the 3 pillars of our 2025 Always Forward Plan, which we introduced last year at our Investor Day, its focused brand growth. We remain committed to delivering on this ambition despite macroeconomic uncertainty, by leveraging our playbook and a transformed operating model. Our other 2 strategic pillars helped support the growth ambition. The digital revolution ensures we stay closer to our customer as digital touches every aspect of their lives, including how they shop. The third pillar, financial discipline keeps us on a profitable path as we invest for the long term. With our playbook and our Always Forward Plan, we believe we have the tools in place, including the ability to chase inventory to show up for our customers whenever, wherever and however they want to engage with us. To be clear, our focus at this phase of our journey is to grow the business as a whole by building and maintaining strong, long-lasting customer relationships. With Abercrombie brands, we are further along and expect to use momentum we're seeing to push both customer acquisition and retention. In Hollister, we're applying customer insights and continue to focus on evolving the assortment and brand positioning. Whilst early in 2023, our team's strong first quarter execution against a challenging macro backdrop gives us cautious optimism as we look to the second quarter and beyond. We will navigate this dynamic environment as we have in the past to drive progress towards our long-term vision. Before we turn to our financial review, I would like to recognize Scott for his incredible efforts helping A&F Co. transform and set our sights on growth. Congratulations, Scott, on becoming our Chief Operating Officer, in addition to your role as CFO. I'm excited to have Scott take a broader leadership position overseeing key operational areas like supply chain and store operations to help drive connectivity and key investments to support our broader growth ambition. I'll turn it over to him now to provide some more color on the quarter, all things financial discipline.