Earnings Labs

Zebra Technologies Corporation (ZBRA)

Q2 2019 Earnings Call· Wed, Jul 31, 2019

$219.28

-0.78%

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Transcript

Operator

Operator

Good day, and welcome to the Second Quarter 2019 Zebra Technologies Earnings Conference Call. [Operator Instructions] After today's presentation, there will be an opportunity to ask questions. Please note, this event is being recorded.I would now like to turn the conference over to Mike Steele, Vice President of Investor Relations. Please go ahead.

Michael Steele

Analyst

Good morning, and thank you for joining us today. Before we begin, I need to inform you that certain statements made on this call are forward-looking and subject to the Safe Harbor provisions of the Private Securities Litigation Reform Act of 1995. These statements are based on current expectations and assumptions and are subject to risks and uncertainties. Actual results could differ materially due to factors discussed in our filings with the Securities and Exchange Commission.During this call, we will make reference to non-GAAP financial measures as we describe our business performance. You can find reconciliations of our GAAP to non-GAAP results in today's earnings press release and at the end of the slide presentation. This presentation will include prepared remarks from Anders Gustafsson, our Chief Executive Officer; and Olivier Leonetti, our Chief Financial Officer. Anders will start with our second quarter highlights. Olivier will then provide more detail on the financials and discuss our third quarter and full year outlook. Anders will conclude with progress made on Zebra's Enterprise Asset Intelligence vision. Following the prepared remarks, Joe Heel, our Senior Vice President of Global Sales will join us, as we take your questions.Also throughout this presentation, unless otherwise indicated, our references to sales growth are year-over-year on a constant currency basis and exclude results from the recently acquired Xplore Technologies, Temptime and Profitect businesses. This presentation is being simulcast on our website at investors.zebra.com, and will be archived there for at least one-year.Now I'll turn the call over to Anders.

Anders Gustafsson

Analyst

Thank you, Mike. Good morning, everyone, and thank you for joining us. Our team executed well and drove strong profitable growth in the second quarter. As you can see on Slide 4, we reported net sales growth of more than 8% or 7% on an organic basis. And adjusted EBITDA margin of 21.2%, a 150 basis point year-over-year improvement and non-GAAP diluted EPS of $3.02, a 22% increase from the prior year.We continue to outpace the competition through our innovation, unmatched scale and deep relationships with customers and partners, our mobile computing, data capture and printing portfolios have never been stronger. This has been accomplished through focused R&D investment to build upon our best-in-class offerings. We saw a broad-based global growth in Q2, with solid performance both the direct and through the channel. Operational discipline and cost efficiencies enabled us to accelerate profit growth without compromising our investments in our employees and growth initiatives. Enterprise mobile computing was a bright spot, growing double digits, as we continue to extend our lead in the industry, through the broadest selection of Android powered solutions. Enterprise workers are utilizing our mobile computers for a variety of new use cases.We are also benefiting from the multi-year transition to Android from the Windows operating system. Organic investments in initiatives to diversify growth are paying off. For example, RFID solutions and our Workforce Connect software application, were additional bright spots in the second quarter. We also continue to see acquisitions as a vector of profitable growth for the company and the way to penetrate attractive adjacent market opportunities.In the second quarter, we announced and closed on the Profitect acquisition. Profitect is the leading provider of prescriptive analytics, which is an attractive growth opportunity for us and advances our position as a solutions provider as well as our Enterprise Asset Intelligence vision. Overall, our solid first half performance and leadership position in the market provides us confidence in our outlook for the year.With that, I will now turn the call over to Olivier to review our financial results, discuss our outlook and our new $1 billion share repurchase authorization. Our strong balance sheet and cash flow generation afford us the ability to return capital to shareholders, while continuing to invest in our business.

Olivier Leonetti

Analyst

Thank you, Anders. Let us start with the P&L. As you can see on Slide 6, net sales grew 8.4% in the second quarter, which translated to 7% on an organic basis, before the impacts of currencies and acquisitions. We saw diversified growth in each of our reporting segments in most regions. Enterprise Visibility & Mobility segment sales increased 9.2%, led by particularly strong demand in mobile computing and support services. Asset Intelligence & Tracking segment sales increased 2.9% with growth in printing, supplies, services and retail solutions.Turning to our regions; in North America, sales grew 7%, primarily driven by strength in mobile computing, services and RFID. We saw particular strength in retail and healthcare and had some major competitive wins. EMEA sales increased 9% with relative strength in mobile computing and services. We saw growth across most countries. Retail and transportation and logistics, were particularly strong with continued traction in RFID. Sales in our Asia-Pacific region were up 7% with relative strength in our mobile computing and printing categories. We realized strong growth in Australia, Southeast Asia and China. Latin America sales were flat, primarily due to lower sales in Mexico due to continued geopolitical weakness. Adjusted gross margin expanded 100% -- 100 basis points from the prior year period, primarily driven by go-to-market discipline, as well as increased productivity and cost efficiencies, particularly in support services.Consistent with one of our key operating principle, adjusted operating expenses as a percentage of net sales improved 100 basis points from the prior year period. We have a balance approach of driving operating leverage, while continuing to make prudent investments in growth initiatives. Second quarter 2019, adjusted EBITDA margin was 21.2%, a 150 basis point increase from the prior year period. We drove non-GAAP earnings diluted share of $3.02, a 22% year-over-year…

Anders Gustafsson

Analyst

Thank you, Olivier. We are very pleased with our Q2 results and the momentum we see in our business.Now turning to Slide 10; we are advancing our Enterprise Asset Intelligence Vision to enable every frontline asset and worker to be visible, connected and optimally utilized. Zebra enables this vision by providing a digital view of the entire enterprise. Our products and solutions send data from assets, products and processes. This information including status and location is analyzed in real-time to determine the best possible operational action to improve productivity and provide greater insight into business operations.An integral part of our solutions ecosystem is Savanna, our cloud enablement platform that connects our devices and powers our intelligent edge solutions. Savanna benefits our partners and customers by providing visibility of workflows at the frontline of business. In June, we launched Savanna Data Services, which delivers sensor information, data analytics and event triggers through application programming interfaces or APIs to enable workflow optimization. Savanna supports developers through a self-service web portal with monetizable API-based data services, which empowers our partner community and end customers to build secure, scalable, digital services with ease and speed. It is a clear step forward in elevating our reputation as a solutions provider, enabling customers to enhance the analytics layer of the sense analyze act framework. As a proof point, Dawdle, a London based e-commerce service provider has been an early user of Savanna Data Services. They have been leveraging print from cloud APIs to reduce the deployment time of its ship from store proposition.Longer term, they expect to use the blockchain ledger of Savanna to distribute data across the supply chain to reduce return handling costs and get items back into inventory more quickly. We've also been advancing our Enterprise Asset Intelligence vision through acquisitions, the most…

Michael Steele

Analyst

Thanks, Anders. We'll now open the call to Q&A. We ask that you limit yourself to one question and one follow-up, so that we can get to as many of you as possible.

Operator

Operator

Thank you. We will now begin the question-and-answer session. [Operator Instructions] Your first question today comes from Andrew Buscaglia with Berenberg. Please go ahead.

Andrew Buscaglia

Analyst

Thanks for taking my question. Can you talk about -- so just digging into your guidance, so implies a fairly large ramp in the Q4, and Q3, it looks a little bit more muted? Can you talk about the -- which reflected in your guide, and I get the sense your margins are strong, but I get the sense your holding back a little bit on the top line there? So what's -- how did you come up with that guide?

Olivier Leonetti

Analyst

Good morning, Andrew. So we are guiding at this stage for nominal growth of about 3% to 5%. That would translate into a 2% to 4% on an organic basis. And if you remember last year in Q3, we had a very strong growth about 15%. So you have to take this guide in the context of a tough compare and to answer a bit more specifically to your question. At this stage, we are planning to have growth across our portfolio either from a product standpoint or regional standpoints. And we feel good about the guide, we are presenting to you today, based upon our ability today to cover key trends in the market. From a profitability standpoint, our guide includes leverage on the EBITDA line at about 22%, that would be about 100 basis point improvement in term of profitability. And as you have seen now for a few quarters where we believe, we have OpEx or gross margin leverage in the P&L due to the operational discipline we have in the company and that is also reflected in our guide.

Andrew Buscaglia

Analyst

Got it. And I think there's a little bit of confusion with regards to when your bigger competitors having substantially weaker results. What -- I guess, can you comment on, what you're seeing? Do you think -- I think you're gaining share generally. What are you seeing in the channel and -- yes, if you could talk a little bit more about inventories at distributors?

Anders Gustafsson

Analyst

Yes. First -- I won't be able to comment on other competitors results or anything like that, but we feel good about where we are. We have a strong and compelling vision for the company that we have been executing diligently on over the last several years, specifically in Q2. I think we executed very well and drove strong profitable growth across the company. We had solid performance in Asia Pac, EMEA and North America both direct and through our channel. We saw from a product perspective, particular strength in our mobile computing portfolio and services and from the vertical perspective, retail, e-commerce as well as transportation logistics were strong performers. But all that verticals were up for the first half. And yes, we have -- today, we have a strong competitive position. Basically on the base of the strength of our product portfolio, and I think also our value propositions are resonating very well with our customers. And specifically on the inventory position, let's say, we manage channel inventory very carefully every quarter all the time. We continue to have the channel inventory be within -- comfortably would be within the band of what we consider to be normal. So there's nothing unusual for us in that area. And maybe sales, so we compensate our sales people on the sales out. So there is no incentive to drive, say overstocking of the channel.

Andrew Buscaglia

Analyst

Okay, got it. Thanks guys.

Operator

Operator

The next question comes from Jim Ricchiuti with Needham & Company. Please go ahead.

James Ricchiuti

Analyst · Needham & Company. Please go ahead.

Thank you, good morning. I'm wondering as we look out at the second half guidance, what is that I assume for larger deals. I wonder, can you characterize your larger deal pipeline, you clearly had some -- it sounds like some competitive wins thus far this year.

Olivier Leonetti

Analyst · Needham & Company. Please go ahead.

So we are not planning and then normal amount of large deals. They are not totally contemplated in the guide, we are putting forward, Jim, and maybe Joe can complement.

Joe Heel

Analyst · Needham & Company. Please go ahead.

Yes. Large deals have become an important part of our portfolio. And in the second half, we expect a number of large deals, but as Olivier said, not unusable for that part of the year, in particular Q4, is usually a large deal quarter and we don't expect an unusual number of large deals in this year relative to previous years.

James Ricchiuti

Analyst · Needham & Company. Please go ahead.

Thank you. And just my follow-up question, just as it relates to the macro environment, it seems like you're seeing pretty good strength in your core markets. But where are you, if at all seeing signs of potential caution from the customer base? Are you seeing it in the smaller markets like manufacturing, which is very fragmented, but still a reasonably sizable part of your business?

Anders Gustafsson

Analyst · Needham & Company. Please go ahead.

I'd start by saying that our solutions have become much more foundational to our customers' strategies. They are -- our customers are much more dependent on our type of technology to be able to execute on their top priorities. Things like we help them increase workflow efficiencies particularly important in tight labor markets. We provide real-time guidance to the front line of their employees, and hence the customer patient experience and we do all this through our partner ecosystems. So our business -- we've worked hard on making sure that we have diversified our business as much as we can across geographies, products and verticals. And I think that is helping us. Every quarter, we'll see some countries or some verticals have some ups and downs, this is no different. Last year was maybe a little unusual in that -- it was very broad based, but we mentioned last quarter and it still holds through that -- Mexico would be a little soft based on geopolitical environment, but generally, we saw a strong performance across most of our sub-regions across the world.

James Ricchiuti

Analyst · Needham & Company. Please go ahead.

Thank you.

Operator

Operator

The next question today comes from Paul Coster with JP Morgan. Please go ahead.

Paul Coster

Analyst

Yes, thanks for taking my question. So Anders, I know many investors are concerned the so-called Androids upgrade cycle might be peaking. Can you give us your latest thoughts on where we stand in the replacement of Windows CE and Windows Mobile? And why you believe that the growth might persist beyond this year?

Anders Gustafsson

Analyst

Yes. First, I'd say -- from a broader perspective, I'd say that we are seeing a broad and innovative portfolio of products and solutions more broadly across the entire portfolio driving solid growth across the business. So Android and mobile computing is one aspect. But this is something that's much broader for us than one product line. Again, I go back to some of the things that I think differentiates us in the market of some things like our deep understanding of work flows and giving our customers the ability to leverage data at the edge to take more good real-time decisions to help to optimize and drive their businesses. So we're very excited about opportunities in all of our product lines. And there's several megatrends that support the growth like the on-demand economy.Now specifically to mobile computing, we have seen great growth over several years now. And we're certainly very excited about the progress we made and the outlook we have for that business. There are several drivers for the growth we've seen. Now there's things like a number of new use cases they are being deployed that's underpinned by the strong portfolio of software capabilities that we have developed for our mobile computing portfolio. So this new use cases, I think, the best being long-term growth drivers. A couple of examples, a lot of our customers are looking to consolidate multiple devices or multiple applications onto our mobile computers. One example will be many verticals and many customers are using or have historically used dedicated PBX or wireless PBX phones for people. Now with our Workforce Connect application, we can consolidate that device and that use case onto our mobile computers.Another trend we're seeing is that our customers are looking to put more and more technology in the…

Paul Coster

Analyst

Quick follow-up. You're obviously investing a lot in software. You're acquiring your way into software data services, cloud applications, APIs and some. How is this expressed in your business model, because I know some folks looking in vain for the software line and it's not there. So just translate into margin improvement on the hardware side?

Anders Gustafsson

Analyst

Well, first I'll give you a couple of thoughts around our software business and the strategy for it. We've gone from having kind of made historically, say downward devices to smarter devices and now more smart infrastructure. So very much focused on driving a performance edge for our customers and its entire portfolio and software has become a great differentiator for us. Our Software DNA layer makes it lot easier for our customers to integrate, manage and their suites of Zebra products. So the -- specifically we launched the Savanna Data Services, that's a great new capability for us that enables Zebra and our partners and our customers to more easily access data as well as enable Zebra to monetize that data. It also then helps demonstrate thought leadership for us and moves us up the stack as a solutions provider and it will help pull through our broader solutions as well. Software is still a modest part of our overall business, but software as a differentiator is something that's embedded into all our devices also, but we do expect it to continue to be a bigger and bigger part of our business.

Olivier Leonetti

Analyst

And to complement Paul on the business model impact. Clearly, the strong gross margin performance of the company, which we have posted now for several quarters is also due to the strength of the software offering and you don't see that necessarily in the software line in the P&L, but it's reflected also in the strong gross margin we have hardware, as Anders said. And these software offering allows us to sell based upon return on investment basis rather than just speed and feeds. And we are as a result, perceived as a thought leader in the industry and that is reflected in the way we price.

Paul Coster

Analyst

Thank you.

Operator

Operator

The next question today comes from Brian Drab with William Blair. Please go ahead.

Brian Drab

Analyst

Hi, good morning. I was wondering if we could just maybe drill into Slide 6 a little further and just curious on the 3% growth in AIT. Can you talk about may be just specifically within that segment, first, in terms of end markets, retail manufacturing, P&L, which were above or below 3%? And then it would be great too, if you could mention in terms of geographies for AIT, which were above or below 3%? Thanks.

Anders Gustafsson

Analyst

Yes. I will start here. So first, AIT grew in Q2. We did see fewer large deals in Q2 2019 versus last year. So we were not able to replicate all of the large deals that we saw last year, and they were mostly in retail but also some other ones. In the -- within our printing portfolio, I'd call out RFID printers as a particularly strong growing segment of our portfolio. But overall, our printer portfolio, overall AIT portfolio is positioned very well, and we like the grow prospects we see in the market here. We do have a strong and fresh portfolio of smart connected printers, which has really an unrivaled manageability through our Link-OS and that's a great differentiator. From a regional portfolio, we saw good growth from printing in Asia Pac, and we saw it in Europe particularly. I think I would call out those two as the strongest areas for us. Even China had good growth for us, which is a good printing market. So we were up high single digits in China as well. So if we are offsetting some of the discrete electronics manufacturing by penetrating other manufacturing sectors in China like automotive and other heavier manufacturing. Does that answer your question?

Brian Drab

Analyst

Yes. I mean, I was hoping maybe -- yes, that's all helpful, obviously. But I was hoping maybe more specifically like -- and I guess you're saying retail was below 3% and manufacturing and T&L were above? I mean, I still feel like I'm guessing at the specific answer to my question. I'm trying to read between the lines and I guess 3% from the other regions were below -- I mean some are above and below. I'm just trying to reconcile this with what we're seeing for some of the CapEx trends in these end markets.

Olivier Leonetti

Analyst

The way we model our printing business is actually we are not seeing today any key outliers as Anders and Joe mentioned earlier, you can have a vertical of particular country being an outlier in a particular quarter. But we would characterize printing as being strong across the majority of the portfolio. That was the case in Q2 and that's also our assumption in the rest of the year. No particular outliers really, Brian.

Brian Drab

Analyst

Okay, thanks. And then just a follow-up on a different topic; so the Android business is doing very well. And these products are relatively new in your portfolio and whenever there's a new product, obviously, there's opportunity to take some of the manufacturing cost out over time. And I'm wondering is that a key lever that you might be able to pull over time as kind of optimizing the cost to manufacture these Android products?

Anders Gustafsson

Analyst

So we always look at -- we do value engineering routinely as part of our product roadmaps and look at bringing out costs and based on volume, we renegotiate pricing with our suppliers. I would say here that we have been actively doing this for some time. And the cost -- the margin position now on Android products are very much in line with the margin position on our legacy Windows devices. So we -- this is not something that we haven't done. This is something that we have been doing actively for some time.

Brian Drab

Analyst

All right. Okay, thanks. That's helpful. Thank you.

Operator

Operator

The next question comes from Keith Housum with Northcoast Research. Please go ahead.

Keith Housum

Analyst · Northcoast Research. Please go ahead.

Good morning, guys. Question for you, Olivier, when you're talking through the geographical growth, it sounds like retail and healthcare continues to be a significant driver of that growth. Quite honestly, it's been several years we're seeing that. And we're expecting to perhaps say T&L and warehousing and manufacturing perhaps contribute more to that growth here this year and perhaps into next year. Can you provide a little more color on the growth you're seeing in those segments? And are they jumping onto the Android train? Or is there still a little bit time before you see it happening?

Anders Gustafsson

Analyst · Northcoast Research. Please go ahead.

So I'll take that for you here. But first, you asked basically about T&L and manufacturing and any other kind of vertical for us. But transportation and logistics goes up very strong in Q2. It's up double-digit in Q2. It tends to have a very solid growth profile. If you look at the last 18 months, T&L has done very well. There is some strong secular trends that supports that. You see T&L providers are facing expedited delivery times, labor shortages. A number of new economics that comes with delivering one box every household versus a number of boxes to corporations. So all of those things are kind of being good backdrop for us to talk about how we can help introduce automation and technology to help address those issues. I think we are uniquely positioned in many ways to help our customers drive those or capitalize on those issues. In transportation and logistics, the Android is having a particular play now in the warehouse transition. The warehouse is now starting to really ramp moving from Microsoft to Android. And we see our Intelligent Edge Solution. So SmartPack, location solutions, RFID and so forth to also be particularly well-suited for the P&L space and the warehouse and giving us thought leadership position also.If we then move to manufacturing; manufacturing was not as quite as robust in Q2. But it has performed very well over the last 18 months or so. We -- our portfolio is increasing, enabling industry folder out. So we see manufacturing as a sizable market opportunity for us. Manufacturers are looking for increased visibility into their supply chain. And the Android transition is also accelerating within manufacturing. Also, our location solutions has manufacturing as its primary vertical market.

Joe Heel

Analyst · Northcoast Research. Please go ahead.

I'd like to add one more thing. This is Joe Heel. We spoke before about the fact that of the legacy Windows devices, about 10 million, we think remain to be replaced in the market. And if you look into more detail into that, our remaining installed base, we believe the majority of that is in the warehousing and manufacturing space. For a variety of reasons, those customers have been slower to adopt those technologies. But we do expect that that adoption will now pick up. And you see this reflected in the fact that we've released just in the past quarter the MC33 -- the MC93, I apologize, and before that, the MC33, which are the flagship devices that serve that warehousing manufacturing market. And we're seeing good adoption in that space as evidence of the Android transition now focusing heavily on warehousing manufacturing going forward.

Keith Housum

Analyst · Northcoast Research. Please go ahead.

Great, very helpful. And then I get this question often, I know it's a very imprecise science year. But the 9 million to 10 million mobile computers that we think still have or installed windows. That number really hasn't moved probably over the past year or maybe in 18 months that we've been talking about it. Is there anymore precision that we can get on -- are you guys are getting at a number to say that, that number still remains at roughly that same range? Or you still adjust, this is our best guess based on incomplete data that's out there?

Anders Gustafsson

Analyst · Northcoast Research. Please go ahead.

It is incomplete data, I guess, and that -- we can't go and identify each and every one of those 10 million devices. But it has come down in the numbers we've used on our calls over the last 18 months has come down. But I'd say the reason hasn't come down may be faster is that -- there was only last year that the market switch to be more -- over 50% Android from Microsoft. So there's still a substantial amount of legacy Windows devices being sold into the market. So while we are, say, eating into the installed base from one end, we're adding to it or the industry is adding to it on the other end with new legacy devices.

Keith Housum

Analyst · Northcoast Research. Please go ahead.

Yes, good one.

Joe Heel

Analyst · Northcoast Research. Please go ahead.

I think the one dynamic that has perhaps surprised us a bit as well is that in those segments that still have very high penetration of Windows mobile computers, our customers have continued to buy mobile computers at relatively high rates. There are some markets around the world where more than 50% of the mobile computing revenues are still in the Windows category. So that's prolonged. The Windows existence and -- will also prolong the transition cycle to Android going forward.

Anders Gustafsson

Analyst · Northcoast Research. Please go ahead.

So maybe I'd add a couple of questions that kind of talks about Android being having peaked or being close to peaking. We certainly don't see that. We expect the Android transition to continue for some time, and when you then couple that with the proliferation of new use cases and deeper penetration of devices into corporations, we believe mobile computing is going to be a good growth business for some time.

Keith Housum

Analyst · Northcoast Research. Please go ahead.

Got you. Good point. And if I could just squeeze one more in here in terms of the share repurchase. Did I hear you guys say that you guys are on a cap the share repurchases at 2% of the share outstanding annually? And then are you guys willing to take on additional debt to be opportunistic with the share repurchases?

Olivier Leonetti

Analyst · Northcoast Research. Please go ahead.

So Keith, you summarized it well in term of what we're planning to do. So let me give a bit of background of why the buyback. So one, we achieve now our -- the bottom of our leverage range of about 1.5. We will achieve that in the third quarter start of the fourth quarter. That's why we believe that buyback should be on the table. And we believe that the strength of the cash flow of the company will allow us to invest in the business, invest in M&A and still do a buyback. And to your point, we plan to buy back within a 12 months period, about 2% of the share outstanding. Would we go higher opportunistically? We would see.

Keith Housum

Analyst · Northcoast Research. Please go ahead.

Great. And so -- are you willing to take on additional debt in order to fund those debt repurchases?

Olivier Leonetti

Analyst · Northcoast Research. Please go ahead.

We don't think we need to do that. The strength of the cash flow will allow us to finance buyback with the cash of the company.

Keith Housum

Analyst · Northcoast Research. Please go ahead.

Great, thanks guys. I appreciate it.

Operator

Operator

The next question comes from Richard Eastman with Baird. Please go ahead.

Richard Eastman

Analyst · Baird. Please go ahead.

Yes, good morning. Could Olivier or Anders, could you just speak to pricing and price capture in the quarter? And what actions were taken if any on pricing in both the channel and quite frankly, I know and the larger projects, it is a bid process. But has pricing inched up on the large bid opportunities as well?

Anders Gustafsson

Analyst · Baird. Please go ahead.

So we work in a competitive environment. We've had strong competitors, and it's always been a competitive market. We've been able to focus very much -- our attention on making sure that we have very compelling portfolio of solutions that are attracted to our customers, and we are certainly looking to see us getting a premium in the market. I think we have been able to achieve that for a long time. Obviously, we have to compete on occasion for deals, but we've so far been able to do that well and offsetting any price pressure with additional cost reductions to maintain or even now increase our gross margins. But I wouldn't characterize that the price pressure or the competitiveness of the market is particularly different today than it was three months ago or six months ago. Maybe, Joe, you have any further comments?

Joe Heel

Analyst · Baird. Please go ahead.

Our margin picture always has two parts. We already talked about the large deals, Anders described that very well. And the other part is what happens in our run rate, which is the pricing of the transactions. It goes primarily in smaller quantities to distribution. And we've developed, I think, a very good level of expertise to work closely with our distributors and partners to understand exactly where the market price is and to price that in the competitive way so that we can continue to grow. And we've been pleased with our ability to realize a good pricing in that segment, while continuing to gain share.

Richard Eastman

Analyst · Baird. Please go ahead.

Could I -- and just to put some clarity on that. When I look at the adjusted gross margin year-over-year, I think, it's up 100 bps, 100 basis points. Is there a price capture piece of that? The price year-over-year on a consolidated basis with the channel, with the products, did it add 20 basis points to that gross margin improvement? Or is there a number, Olivier, that you could just slice out of that and say, look, on a consolidated basis, both through channel, through direct that we're capturing so many basis points of that 100 as price?

Olivier Leonetti

Analyst · Baird. Please go ahead.

It's difficult to answer with precision. We -- the strength of the margin is due to multiple drivers. The way we price the value of what we offer and also the supply chain efficiencies that I mentioned earlier. I wouldn't point to one in particular, and it's very difficult to pass all the pieces, Richard.

Richard Eastman

Analyst · Baird. Please go ahead.

Okay. Is -- sorry.

Anders Gustafsson

Analyst · Baird. Please go ahead.

No, I was going to say, we mentioned earlier software becoming a bigger part of our portfolio. That's helpful. I should also mention services has been able to improve margins quite nicely in Q2. And we expect that to continue to be a strong margin contributor.

Richard Eastman

Analyst · Baird. Please go ahead.

Okay. And then could I ask again. Just against that consolidated 7% core growth for the quarter. Did the channel grow at or above that in the direct business? I think you alluded to some of the retail wins maybe not as great this quarter. But just a growth rate on large direct wins averse the channel? How did it look relative to the 7% core?

Anders Gustafsson

Analyst · Baird. Please go ahead.

So one, it does change quarter-to-quarter. In Q2, our direct sales were stronger than the growth in the channel. But in Q1, we saw it the other way. There the channel is stronger than the direct sales of the large deals.

Richard Eastman

Analyst · Baird. Please go ahead.

Okay. And just my last question; I'm looking at maybe explore revenue was a little bit below where I thought it might come in. Now arguably, we just straight line the acquired revenue per quarter. But I'm curious if you could maybe just speak a little bit to the Xplore acquisition and maybe what's -- how you're may be repositioning or investing in their product portfolio to whether you're expanding their adjacent markets or what's the investment strategy at Xplore? And what's the hope for benefit there going forward?

Anders Gustafsson

Analyst · Baird. Please go ahead.

Yes. As a reminder, first, we bought Xplore to really help strengthen our broader big screen mobile computing portfolio, right. That includes Xplore, our ET5 portfolio tablets in our vehicle-mounted computers. And this portfolio as a whole has been growing very nicely and that includes Q2. We had very good growth across the portfolio in Q2. And since we acquired Xplore, it has really helped us cement us as the clear number two in the rugged tablet space. We think -- we continue to think of that is a very attractive market. Our new Xplore products have been very well received, and we have our first Android-powered Xplore tablets now available in the market. The integration is going well. And we now working on really optimizing the go-to-market to help drive scale and efficiencies. We've got in all -- this is -- Xplore is now available for all our partners to resell. And we're looking to see how do we capitalize also in some of the near adjacencies where Xplore has some strength that hasn't been historical strengths of Zebra. And Joe, can help.

Joe Heel

Analyst · Baird. Please go ahead.

Yes. So perhaps you asked about, how we are investing and as you said repositioning. And I would specifically identify two things. The first, Anders, just identified, which is the tablet market has additional vertical depth that outside of the core verticals that we've been talking about Zebra for many quarters now. Things like government, public safety and utility segments would be examples of such areas. And we are repositioning and investing in penetrating those segments, number one. And number two would be, the announcement that we just made to launch the L10 Android version. I think it's a very important additional investment. Why is that? Because it enables us to leverage that strength that we talked about earlier. Our software capabilities, our mobility DNA capabilities in Android, we can now leverage that into tablet space, and we think that will differentiate us. So those are two areas of investment we've made.

Richard Eastman

Analyst · Baird. Please go ahead.

Okay, very good. Thank you.

Operator

Operator

The next question comes from James Faucette with Morgan Stanley. Please go ahead.

Erik Lapinski

Analyst · Morgan Stanley. Please go ahead.

Hi, this is Erik on for James. Thanks for taking the question. You mentioned a global customer roll-out in transportations and logistics including low-density monitoring. Just wanted to ask, is this including your SmartPack solution? And maybe on that, if you can talk about how trials have been progressing, if you have more color on just timing to prove ROI there?

Anders Gustafsson

Analyst · Morgan Stanley. Please go ahead.

Yes. So that specific reference was to SmartPack. And our broader portfolio of what we call Intelligent Edge Solution, SmartPack, SmartLens, RFID, location solutions and so forth, is progressing nicely. We have a growing pipeline of pilots. And we're certainly working hard to make sure we can convert all of those pilots into proper commercial roll-outs over time. But we feel, we're making good progress and it's also truly helping us or position Zebra as a thought leader and it pulls through a lot of our other products as well. And Joe, have some more comments.

Joe Heel

Analyst · Morgan Stanley. Please go ahead.

Yes. Two more sort of flavors of color here. You can think about the expansion first in the way that Anders mentioned going from smaller trials where we're really trying to prove the technology and also prove the ROI of the solution to the customer to roll-outs that include hundreds or thousands of back doors where we now monitor the loading. And we now have multiple customers where we are rolled out in that sense. And we see that continue to expand. The other direction of expansion is there are multiple use cases within the solution. So you can monitor not only the loading of trailers, but you can also monitor the loading of air cargo containers for example. And there are other examples of how this technology and this solution can be expanded. We are doing so in both of these directions.

Erik Lapinski

Analyst · Morgan Stanley. Please go ahead.

That's great, that's really helpful. Thank you. And then maybe just if you could us get a sense of how you're thinking about your capital allocation strategy given the newly announced share repurchase program? And if that potentially impacts any plans for M&A and your strategy there?

Olivier Leonetti

Analyst · Morgan Stanley. Please go ahead.

So the priority for us is to invest in our business, either organically and inorganically. We believe that M&A would be a strong vector of growth for the company. And we believe that based upon the strong cash flow of Zebra that we can invest in the business and still return excess cash to a buy back. So no big change at this stage, Erik. And as we have reached now the bottom of our targeted leverage range, we believe we can do the three investments I've mentioned, organic, inorganic and buyback.

Erik Lapinski

Analyst · Morgan Stanley. Please go ahead.

That's great. Thank you.

Operator

Operator

And our last question today comes from Jeffrey Kessler with Imperial. Please go ahead.

Jeffrey Kessler

Analyst

Thank you, and thank you for getting me on the call. I wanted -- you alluded a little bit to the institutional market before. I want to know if you could update us a little bit on penetration into not just what you call safe cities, government civil projects, but also the education market, K-12 and college, which seems to be in other areas of security and tracking and AIDC. We're seeing a lot of growth in that specific market [indiscernible] gestating for so long.

Anders Gustafsson

Analyst

Yes, I'll start and then Joe will provide some extra color. But first, on the public safety market. That we talked about that on the call today. We think that is an attractive market opportunity for us in the range of several hundred millions of dollars. And I think its market has pushed to grow materially as rugged computers becomes a valid choice and enables new use cases there. Historically, the public safety market has been made up of either kind of traditional dedicated first responder devices that you are familiar with. But also there's been a lot of consumer devices in that space. And we think that there is room for our mobile computers as well as a good way of augmenting that market and providing growth for Zebra. And maybe some other thoughts from Joe here.

Joe Heel

Analyst

Yes. If you look at the public sector opportunities, including education, I think, we would say we see the majority of the opportunity in the public safety first, and in government, second. I think that would be sort of our order of opportunity priority at the moment.

Jeffrey Kessler

Analyst

Okay. And secondly, I'm wondering if you -- have you taken into account the -- with regard to your -- with Forex guidance, the possibility that Forex could be better or worse and expected in particularly places like the UK if things don't get organized there? Is that in the guidance already?

Olivier Leonetti

Analyst

It is. And by the way, FX at the moment is a headwind. And as we've said before, we have multiple levers to manage the P&L of the company. And we believe that we can manage FX as well.

Jeffrey Kessler

Analyst

All right, excellent.

Olivier Leonetti

Analyst

Thank you.

Jeffrey Kessler

Analyst

Go ahead, I'm sorry.

Olivier Leonetti

Analyst

That's what it, Jefferey.

Jeffrey Kessler

Analyst

Okay. Thank you very much.

Olivier Leonetti

Analyst

You take care.

Operator

Operator

This concludes our question-and-answer session. I would like to turn the call back over to Mr. Gustafsson for any closing remarks.

Anders Gustafsson

Analyst

Thank you. So as we wrap up, I want to thank the Zebra team and our partners for another quarter of excellent execution and for delivering strong financial results. I also want to welcome the Profitect team to Zebra. Have a great day, everyone.

Operator

Operator

The conference has now concluded. Thank you for attending today's presentation. You may now disconnect.