Justin Tang
Analyst · Morgan Stanley. Please go ahead
Sure. Thanks, John. The first question is in terms of loan balance growth. In first quarter 2019, we actually saw our loan balance remain stable, or even decline a little bit. One of the key reasons is...basically, it is almost a discontinuation of our preferred loan. So, over the last couple of years, preferred loans were one of our key products, and a lot of these served for the small and medium enterprises. Over the last year, the risk for that segment was higher than expected, so we literally discontinued that product line, except to serve some of the higher-quality repeated borrowers. So, that basically drove no growth in our loan balance. Going forward -- again, at this moment, I don't want to give very aggressive expectations of the loan volume growth -- again, because also, the macroeconomic environment -- we still want to be relatively conservative on the credit quality. So, actually, if you look at Q1, the approval rate for our credit card-related loan activity came down from Q4 last year. It actually came down quite a bit. So, again, at this moment, I would say if you look at -- last year, we had about RMB 36 billion in loan facilitation. This year, I think we will see some growth, but I don't want to project aggressive growth in our loan volume or loan balance at this moment. Your second question is our two new products, Xiaoying Wallet and Xiaoying Online Mall. Like I mentioned, one of the key reasons we started these two products is traditionally, our borrowers tend to be more heavily loan-dependent customers. These customers tend to have relatively lower credit quality. Also, the loan typically tends to be a more low-frequency product, so it's harder to build a closer relationship with our users. So, this year, we introduced this more consumption-focused Wallet and Online Mall. These target -- No. 1 is the more consumption-oriented customer, second is more high-frequency users help us to build a closer relationship with them. For our Wallet product, our standard product, we do have a seven-day basic grace period -- no-interest grace period. Obviously, we need to subsidize, but those sales are included in the revolving credit model, so at the end of the day, the interest carried balance will be able to pay for that anyway. I think what we will invest on, really, is customer acquisition. So, we will need to spend some money to acquire the customer early on for both the Wallet customers as well as the Online Mall customers, but these customers tend to have longer lifespans than the average loan customer, and will also have arguably longer lifetime customer value than loan customers. But, in the beginning, we do need to make some investments, which we believe is a very strategically important investment we need to make. Also, you mentioned subsidized -- again, if you look at our company's culture, we tend -- typically, we try to build a very confident product. Historically and now, we really use too much subsidized product to attract customers, so even for this, we will be investing the sales and marketing to acquire good-quality customers, but our tendencies -- we don't want to use over-aggressive subsidized policies to attract lower-quality customers coming mainly for the subsidy.