Robert Lilien
Analyst · Robert Lee from KBW
Thank you, Amit, and good morning, everyone. Having been involved with WisdomTree for more than 11 years, including 9 years on the Board of Directors and a little more than 2 years as a member of the executive team, I've always viewed the company as standing for growth, performance and innovation. That has been the case historically, and I believe that to be the case today. I'd like to focus my remarks today around growth and performance, before Jono later discusses innovation.
To me, successful growth means organically growing the top line while managing expenses such that you grow margins and have a bottom line that grows faster than the top line. We can achieve that. WisdomTree is at an inflection point and is well positioned to capitalize on tailwinds that I expect will accelerate momentum we are enjoying in parts of our business today. The tailwinds I see that will also drive our 2020 priorities include: a potential rotation from growth to value, the adoption of model portfolios, continued ETF penetration amongst advisers and the firm's strong performance track records.
After more than a decade where growth and momentum have outperformed value, we are seeing early signs that a rotation is beginning. With our fundamentally weighted approach to many of our core strategies, we are essentially a value shop with an excellent performance track record. And you cannot shortcut track record, it must be earned over time.
Amongst our U.S.-listed ETFs and Europe-listed UCITS, we have 35 4- and 5-star Morningstar-rated strategies. Within value categories, we have 15 4- and 5-star strategies. Additionally, the lower for longer outlook for interest rates plays well to WisdomTree's sweet spot. Beyond our yield-enhanced aggregate bond fund, AGGY, being extremely well positioned with top decile performance across all time periods, this environment will push investors in search of the income towards equities where our dividend-weighted methodologies, many of which are 5-star rated, are well positioned.
Regarding model portfolios, advisers are increasingly turning to models as they look to allocate their precious time to the most value-added activities, such as managing client relationships and building their practices. Our Model Portfolio initiative has seen strong and building momentum. During the fourth quarter, we generated over $250 million of net inflows into our models. As you might have seen, yesterday, we officially launched the WisdomTree Professor Siegel models we first discussed last quarter at the TD Ameritrade National Conference. The buzz has been tremendous, and we believe the addition of Scott Welch, who joined our team toward the end of 2019, and the collaboration with Professor Siegel can further accelerate our model momentum in 2020. Big picture, we expect to see continued market share gains for ETFs versus active mutual funds.
While we've had considerable success in the RIA channel and while RIAs remain a key focus for WisdomTree, we've also recently put distribution focus on the IBD channel, where ETF adoption has been slower. We estimate IBD adviser allocation to ETFs are roughly half that of RIAs, but they're beginning to converge, particularly as more IBD advisers move to fee-based models. In December, we announced a no transaction fee relationship with LPL where we are one of three ETF sponsors included in the program. While it's early days, we're encouraged by the engagement with LPL advisers and the early momentum.
In addition to driving strong top line growth, we remain focused on driving efficiencies within the business in order to deliver strong bottom line growth. A theme for [ '20 ] is divest to reinvest. Recall, we announced plans last fall to exit our Canadian operations. And today, we disclosed our pursuit of an exit from our stake in AdvisorEngine. These decisions are driven by our prioritization of resources to drive growth and our commitment to remaining disciplined, focused and efficient, which we did a good job of in 2019. In addition to the initiatives I spoke about earlier, other areas we plan to invest in 2020 include the launch of a differentiated ESG suite later this spring and our collaboration with Securrency, which Jono will detail more in a moment.
Amit will also discuss how we see our 2020 priorities impacting our expenses, but before he does, let me say that we have a lot of momentum as we enter 2020. And again, I believe we are at an inflection point. We've generated net inflows in 4 of the past 5 quarters, including DXJ and HEDJ, which have been headwinds for over 4 years.
Further, our U.S.-listed ETFs have generated inflows for 5 consecutive months, the first such stretch since 2015 when DXJ and HEDJ were in favor. While our European-listed commodities products can at times exhibit lumpy and directional flows, they have proven an ability to hold or grow our #1 market share position in key subcategories.
Overall, our focus is growth, performance and innovation. We will organically grow revenues, margins and earnings. We will continue to drive strategies that outperform their benchmarks, and we will continue to innovate to propel our business forward.
I'd like now to turn the call back to Amit to discuss our 2020 expense guidance in more detail.