Dave Pearson
Analyst · William Blair. Please go ahead
Sure. It’s Dave, I’ll take that question. CPaaS is growing – it's exiting the year at this high 30s growth rate, approaching 40, and we think it's going to grow that way off a higher base. Within UCaaS, we exited the year right on our guidance, which was mid-teens total growth and 17% service revenue growth, so two points higher. For 2018, as we discussed, as Alan referred to, we're actually remixing a bit where the dollars, where the sales and marketing dollars are going in within UCaaS and where the focus is, consistent with how the market's growing. So what you're seeing within UCaaS is a bit of a shift, whereby the less than 100 seats business is growing lower, consistent with the market, is growing lower than our average UCaaS growth. And the 100 plus seat cohort, it’s growing much faster than our average. And so as you see that mix, that's what's leading to the growth outcome. We started this business in the lower end of the market, we continue to believe that, that's a very good place to market in our brand and our product, is differentiated there, but we also positioning the growth of market and so the growth rates reflect that and the dynamics that have occurred between less than 100 seats and greater than 100 seats in terms of market growth. As it relates to gross margin impact, I don't see any gross margin impact, significant impact from that dynamic. This year, we're looking at relatively flat consolidated and business gross margins, with the slight upward bias. And so as you see the growth, even though the growth of CPaaS is greater, and that is a lower margin product, historically, on the SMS side, that's being offset by efficiencies and overall growth.