Well, this is all about a distribution platform, and there's a number of different business propositions that you could think about here. The easy one is upon integrating all of your stations, and I think on a pro forma basis, we have about 164 covering major markets, that's capacity for people. And that's an outlet for content providers. When you think of a cable network, a cable channel that all of a sudden is losing eyeballs, how do they get out into the marketplace? They have to, I guess, advertise and hope that somebody searches for them on broadband or they could lease capacity on our distribution platform and be broadcast over the air. And I think what's happening there, from a technology perspective, the market, I think, is going to be very surprised to see how one will be able to broadcast over the air to mobile devices. So that will -- marketplace is changing. It's changing very quickly But as I've in the past, people have to think about us as the pipe. And you can -- we do have a tremendous amount of capacity, but there's a tremendous amount of content out there. So I think marrying our pipe with high-quality content, one, there's already discussions. We're already having discussions is -- I think, it's a very, very, very exciting proposition. And it's also, two, as I try to explain to people, if you have one independent station in, I don't know, pick a state, Oklahoma or Alabama, what's that one station worth? But now, you take that station and you kind of package it with 163 other stations around the country, all those pieces of the puzzle are worth a lot more as a whole than on an independent basis. Because one station is not going to attract a high-quality content provider, but a multitude with phenomenal geographic distribution will. And that's what our focus is.