Robert Finizio
Analyst · Cantor Fitzgerald. Your line is now open
Thank you, Sebastian. We're very happy to announce on July 9, we initiated our early experience program for Imvexxy. With a limited launch of the 10-microgram dose to a targeted and sample of health care providers throughout the country. In the first three weeks of the limited launch, which is July 9 through July 27, approximately 1,363 health care providers have initiated at least one patient on treatment and sent in the subsequent prescription for continuation of treatment on the maintenance pack. These results are more than encouraging. The full national launch of the 10-microgram dose of Imvexxy will begin next Monday on August 6. Our BIO-IGNITE customers are expected to go live in later August and we planned to launch the 4 microgram dose in September. Moving forward, the key performance indicators we intend to provide include the number of new writers and total writers, which indicates the pace of adoption by health care providers; new prescriptions, which shows the market penetration; total prescriptions; the refill rate, which will show how our affordability and compliance programs are taking hold; the ramp of commercial insurance coverage, which will be an indicator of adoption by payers and a precursor to increases in gross-to-net; and lastly, a quarterly trend of gross to net. We will listen to payer feedback and price to Imvexxy at parity with other currently branded products. Our direct discussions with commercial payers related to Imvexxy continue to be positive, which we believe is due to the clinical and the unique physical characteristics. At 4-micrograms, and 10-micrograms, Imvexxy is the lowest-dose estrogen VVA product in the market, which we believe resonates well with payers because of medical guidelines encouraging clinicians to start with the lowest effective dose, which Imvexxy is by far. On the payer front, as we stated, historical trends suggest significant majority of unrestricted commercial access within nine months after launch, understanding that is up to a six-month formulary review process is standard for most new products. Our market access team is working hard to speed up this review process and has already made advances in achieving these goals. As such, we expect approximately 15% market access at full national launch, which is August 6, increasing significantly by the end of February for the approximately two-thirds of the VVA prescriptions that are currently covered by commercial insurance. This follows a similar access curve to INTRAROSA. Medicare, which represents approximately 25% of the current VVA scripts, will begin bids in September of 2018, and if accepted, we'll begin coverage in October of 2019. We're pleased with our market access team efforts and confident that the company is prepared for robust market access in late 2018 and beyond. So far, there's been two generic entrants into the VVA space, the generic ESTRACE CREAM and generic Vagifem. It is very important to recognize that the impact of generics have only taken market share from the reference brand products and has not resulted in substitution or cannibalization of the other brands within the category. We believe that there is a significant opportunity to improve compliance in this category. We plan to use the successful co-pay assistance and education program that we developed for the prenatal vitamin franchise to help patients manage out-of-pocket costs and improved education with the goal of increasing patient compliance. Our innovative co-pay assistance and education program together with the clinical and physical attributes of Imvexxy are all important reasons why health care providers and women may prefer these products and why we believe we'll be successful at improving patient compliance over prior products. We are focused on commercial execution with Imvexxy and on our other transformative catalysts throughout the remainder of 2018. Our PDUFA date for TX-001 [ph], our bio-identical combination product of estradiol, a natural progesterone, is October 28. And if approved, the launch of TX-001 [ph] will be as early as the first quarter of 2019. We would also like to give an update on partnerships discussions to license Imvexxy and TX-001 [ph] outside the U.S. We are in very late-stage negotiations to license TX-001 [ph] and Imvexxy into Canada, and discussions to license Latin America. They're both progressing very nicely. We're currently holding off on plans to license into Europe until after TX-001's [ph] PDUFA date. And 2019 is shaping up to be a transformational year for the company. We are pleased with the current progress and with the limited launch of Imvexxy. By this time next year, TXMD has the potential to have our second late-stage product approved and launched, delivering on our promises to bring the innovative, bio-identical and new lower dose hormone therapy products to the large, underserved and growing markets of postmenopausal women. We'll now open up the call for Q&A. Operator?