James V. Lochner
Analyst · BB&T Capital Markets
I do think there's upside, and that's what we work on everyday because we're looking at how to really value up the mix and then -- in fresh meat, you really have to say that the bulk of those price quotes are on commodity or second value-added raw products. Our whole thrust has always been to try to understand where we can add value to the customers by taking more bone, more trim, more case-ready trim, more retail ready-trimmed sub-primals, and we obviously charge, so we look at a return on labor. The industry will continue to evolve, it has over a long period of time. But with higher freight costs, you're going to see, I think, a more rapid transformation to more value-added raw products. And that's one of the ways that we've done that. I think we will continue to see upside. But the other 3 -- 2 to 3 factors that we really focused on, some of it's location. Our plants do sit where the livestock, quantities are, that gives us a freight advantage on the buy, gives us a shrink advantage for yield. And then we're looking again at -- always our efficiency and how we really manage the mix. And another thing we do is really look at our pricing mechanism, try to get as much on formula, take the least amount of fixed forward selling risk that we can, so there's a variety of things. I know you don't like always the answer, it's simple blocking and tackling on focused on basics. But there's probably over 80 metrics that our teams really look at from a combination of plant efficiency, labor efficiency, yields, mix, value-added mixes, pricing metrics. We index ourselves every way that we possibly can and that's why we drive that differential.
Heather L. Jones - BB&T Capital Markets, Research Division: The most important takeaway I should take from this is that you do think there's further upside to widen that out-performance?