Yes, thank you Maria. So to start with, in terms of California, obviously very pleased to get those two big State approvals during the quarter. That really does expand our overall marketable -- addressable market now to over 85%, which is exactly what we were hoping for. We've stressed repeatedly that for us to be able to grow and put our foot on the gas in any of the different markets and cohorts we work with is really to ensure that we have that margin strength. We're priced appropriately for sustainable growth. We now feel that way for most of the country, as I mentioned, in most of North America. So, we're looking forward to expanding gradually into California. The reality of that spend to the second part of your question really leans into ensuring that we have both a strong lead development funnel, which is really primarily from the vet channel, and then looking at the conversion side of the funnel, which is pulling people through in terms of education, making sure they understand why Trupanion and really reinforcing that sales point. So for us, what we're looking at is expanding on the good lead development that's been happening over the last few weeks, not just in California, but across the market, and then starting to pull more of those people through the funnel. I expect the growth to start to pick up, like we've said before, very much in line with expectations towards the back half of this year. So, as we move into the summer months, as more people are getting their pets, they're out, they're thinking about pet health, we're starting to see that growth. So, I'd expect to see that growth really kind of predominantly show up in the back half of Q3, Q4, and then fully leading into next year as well. So, excited to see that coming through and really be able to put a foot on the gas a lot more, as we said, once we see that margin start to come back.