Joanne Crevoiserat
Analyst · Guggenheim Securities
Good morning. Thank you, Christina. And welcome, everyone. As you read in our press release, Tapestry's second quarter results significantly outpaced our expectations, driven by the successful execution of our Acceleration Program. Our sharpened focus on the consumer fueled new customer acquisition across all brands, supporting notable sales gains in digital and China. For the second consecutive quarter, we generated strong operating income growth, both compared to prior year and to fiscal year ‘19, supported by a reduction in promotional activity and higher AUR, as well as disciplined inventory and expense management. I am particularly proud, that we delivered this profit growth in the face of unprecedented COVID-related external headwinds, including pressured bricks-and-mortar traffic, store closures and capacity limits, as well as higher freight costs and shipping constraints. This success clearly underscores the talent and resilience of our teams around the world. It also reinforces the power of our brands and the competitive advantages of Tapestry's enabling platform. Importantly, our outperformance in the quarter also highlights the progress we've made under our Acceleration Program. First, we continue to drive our global digital business, which reached $1.3 billion in revenue on a trailing 12 month basis, more than doubling in size from a year ago. During the quarter, we once again generated triple-digit e-commerce growth, bringing digital sales to approximately one third of total revenue, as compared to a low teens percentage last year. And in North America, as expected, the penetration was even higher, with e-commerce representing nearly half of our sales in the holiday quarter, up from a high teens percentage last year. This outcome is a testament to our company-wide focus on leading with a digital-first mindset and our success in creating immersive customer experiences across our e-commerce and social channels. To deliver these outsized gains, we leveraged Tapestry's scale and agility to support increased digital demand. Specifically, we moved quickly to add fulfillment capacity, including expanding distribution centers by nearly 350,000 square feet heading into holiday. In addition, anticipating outbound shipping challenges in the US, we were able to successfully diversify our parcel carrier partnerships, increasing flexibility and enabling us to avoid bottlenecks and limit disruption as much as possible. These were critical elements of our holiday preparedness strategy. Importantly, our online growth was led by the recruitment of over 1.5 million new customers across brands in North America, where we're continuing to capture a growing number of millennial and Gen Z customers online. Overall, we're incredibly excited by the traction we're seeing in digital, as our focus on this channel touches several of our key strategic priorities, including increased customer centricity, better use of data and evolving the way we work to address the rapidly changing environment. We see tremendous opportunity to drive continued customer recruitment and engagement online, supporting not only revenue growth, but profit growth as well, as our digital sales channels carry higher operating margins than our respective brick-and-mortar counterparts. Therefore, digital growth is a key enabler as we transition from a period of efficiency led profit gains to a sustainable demand driven flywheel. Second, our ongoing efforts to sharpen our focus on the Chinese consumer once again led to meaningful growth in China, with benefits from innovative product assortments, enhanced marketing and expanded reach across both direct channels and third-party online distribution. To this end, we achieved record sales during 11/11 on Tmall's Luxury Pavilion, with Coach as the number one ranked brand in the handbag, luggage and leather goods category, and Stuart Weitzman as the number one ranked footwear brand. Over the holiday period, our brands offered exclusive products, virtual store pop-ups and live streaming events with influencers such as Austin Lee, elevating the customer experience to meet the needs of the highly digitally and fashion-engaged Chinese consumer. In fact, the strength of our results in Mainland China more than offset continued pressure from lower Chinese tourist spend, with our sales to Chinese consumers globally increasing for the quarter. Third, as we've shared, we're committed to building industry-leading data and analytics capabilities at Tapestry, enabling each brand to leverage the shared resource to drive more effective decision-making. In the quarter, we deployed new data and analytics tools to optimize marketing messaging, assortment planning and promotional levels. This is helping to improve AUR and conversion and support the strong gross margin expansion we achieved in the quarter. In addition, we rolled out a new data platform to support our loyalty and acquisition programs. This is creating a foundation for ongoing customer recruitment and retention. Fourth, we leveraged the power of our leaner and more responsive operating model. A critical element of these changes is cultural and centers on empowering our teams to allow for faster decision-making. Our organization was nimble, sharing best practices across brands to develop and execute a highly effective holiday strategy. We put the customer first and adopted strategies to elongate the shopping period and utilize new innovative approaches to safely connect with customers, including virtual appointments and line queues. We also continue to drive efficiencies through the optimization of our global fleet. Our focus is to improve profitability across our store network, while delivering a consistent brand experience for our increasingly omni-channel consumer. Overall, I'm very pleased with the headway we're making on our Acceleration Program, which is defined by sharpening our focus on the consumer, leveraging data, leading with digital and transforming into linear and more responsible organization. We are listening closely to consumers and responding to changes in our values, shopping behaviors and brand engagement. We're leaning into the competitive advantages of our platform, bringing innovation to both product and how we connect with customers. As a result, we're driving demand and desire for our categories, and stretching what's possible for our brands. Now let me touch on our results and strategies for Coach, Kate Spade and Stuart Weitzman. Starting with Coach, revenue exceeded our expectations, with sales down only 4% versus prior year, reflecting a significant sequential improvement. We also continue to expand gross margin, while leveraging SG&A, generating a 400 basis point increase in operating margin to 34%. The brand's profit growth was impressive, particularly in light of the current backdrop. There are many highlights from the second quarter guided by our strategic priorities, which drove our positive results. First, we delivered compelling products, innovating across style, silhouettes and price points. In retail, we continue to fuel signature and proprietary brand codes through a variety of new iterations, with notable success in our Horse & Carriage platform. We also introduced the Bee [ph] family, which features exceptional functionality and beautiful hardware detail across a range of silhouettes. The Bee collection resonated particularly well with our Chinese customers. In outlet, we offered newness throughout the season, beginning with our successful Marvel collaboration. Our recent introductions, the Georgie and Dempsey families were also top-selling collections in the quarter. And in both retail and outlet, we had compelling gifting options throughout the extended holiday season. As anticipated, we significantly reduced the number of SKUs in our offering across channels, providing more focused impactful assortments and clearer messages to consumers. Importantly, we also continue to be disciplined in our approach to promotions. Consistent with our strategy, we're shifting the customer's focus to the value, attributes and quality of the Coach product. In fact, our handbag AUR rose approximately 15%, both globally and in North America, during this traditionally promotional season. Taken together, these actions supported the strong gross margin expansion we achieved in the quarter. Turning to marketing. Our holiday campaigns featuring Coach's global brand ambassadors, Jennifer Lopez, Michael B. Jordan, Kiko Mizuhara, Yangzi and Jeremy Lynn, resonated with consumers and reinforced the brand's authentic and inclusive positioning. In the digital channel, Coach again realized triple-digit revenue growth. We recruited roughly 1 million new customers through our North America digital channels, representing a significant increase compared to last year. These new customers who are increasingly younger are helping to fuel the strong growth we're delivering online. Moving to China, revenue rose approximately 35%, on the Mainland. In addition, we recaptured tourist demand through the China duty-free channel, as consumers increasingly shift to domestic travel. As mentioned, a highlight of the quarter was the brand's outperformance on Tmall's Luxury Pavilion during the 11/11 shopping festival. This was particularly exciting, given the brand only officially launched on the site about a year ago. Another key milestone was the multi-platform live streaming of our 400 drone, 15-minute performance on the Bund in Shanghai. We were the first fashion brand to utilize this format and it highlights how we're driving brand heat through interactive digital experiences and finding innovative ways to engage with Chinese consumers. We were also excited for the opening of Coach's first fully immersive digital store in Shanghai's premier IAPM Mall in December. The store has floor to ceiling video walls that feature bespoke digital art, combining some of our favorite Coach mascots with archival images to create a unique experience for consumers. Controlled by gaming technology, consumers can interact and play with the digital art to curate their own experience. In January, we were thrilled to be the first luxury brand to launch e-commerce on Valiant [ph], the TikTok of China, as we continue to expand our reach, particularly with millennial and Gen Z consumers by offering immersive omni-channel experiences across e-commerce and social platforms. Now looking ahead to spring. We are sharpening our merchandising strategy, delivering innovative and emotionally compelling product to excite the consumer. In retail, we will build out the Beat [ph] family through new introductions, while evolving core bags such as the Tabby, which will feature a new lightweight fabrication. We're also expanding our jacquard signature offering to include a variety of colorways. In addition, we've launched new collaborations, including Disney by Keith Haring, which is driving strong customer engagement and our outerwear anchored Coach by Champion collection, which dropped just this week. In outlet, we're launching a Coach Original capsule and a Kate collaboration, both of which are adaptations of successful retail assortments from previous seasons. At the same time, we will continue to create exceptional value for our customers, while reducing promotional activity. Touching on marketing. You will see purpose-led messaging that connects community, fashion and heritage. Our Coach's forward campaign features our global brand ambassador sharing personal messages, which focus on the power of positivity, collective action and the importance of everyday recognition for the people in our lives who help move our world forward. To bring the campaign to life, the cast [ph] will call on all viewers to Coach It Forward and leave messages of gratitude for loved ones, creating a ripple effect of optimism around the world. We also just launched Coach Conversations, a monthly YouTube series designed to create a two-way dialogue about culture, community and creativity among global thought leaders. The debut episode kicked-off with Jennifer Lopez and Jay Shetty, a former monk turned-purpose coach and has already received over 700,000 views since launching in late January. In summary, we are extremely pleased with the brand's continued momentum and solid financial results as we grow our customer base, while driving increasing profitability. This year, we are celebrating Coach's 80th anniversary. As we look back on our history, we are proud of the brand's rich heritage as America's original house of leather goods. And just as importantly, as we look forward, we're confident in our future. Now moving to Kate Spade. We are very pleased with the brand's outperformance compared to our expectations from both the top and bottom line perspective, highlighting our team's excellent execution in a challenging environment. Revenue improved sequentially, declining 13% year-over-year, which included a four point impact from the strategic pullback of the low margin wholesale disposition business. We delivered gross margin expansion of 110 basis points, while outpacing our internal projections, while also reducing SG&A. Taken together, Kate Spade delivered operating margin growth versus last year. We achieved several key strategic milestones during the quarter, as we leaned into the fundamental elements of the brand that we know our customers value. Starting with product. In retail, we remained focused on rebuilding our core collection, while bringing newness to the assortment. Margo remained the top selling handbag group, while newness, notably the all-day tote, performed well in the quarter. Our customer also responded to novelty elements integrated within our assortment, including products featuring our well-loved cat and handbags, adorned with faux fur, both of which were showcased in our holiday campaign. In outlet, we increased the breadth and depth of our box gift sets, which were top sellers over the holiday season. We also added to our core handbag collection through the introductions of key shoulder bag families, Natalia and Marty. Importantly, we were disciplined in our promotions, specifically in our value channels, driving global handbag AUR growth versus last year. Outside of handbags, we saw relative strength in jewelry and footwear across channels. In tech accessories, where Kate Spade has a leadership position among fashion brands, the glitter Air Pods case significantly outperformed expectations. In addition, I'm excited to announce our new fragrance collection, which launched in January, has seen overwhelmingly positive results in both our own channels, as well as in department stores. These categories, which are foundational to the brand's unique lifestyle positioning, are also important for customer recruitment and cross-selling. During the holiday season, we highlighted Kate Spade as a destination for gifting, joy and celebration. An example of the brand's innovative approach to social selling was its collaboration with Starbucks in Asia. This partnership initiated by their APAC division, drove tremendous traffic to the Starbucks site. And it was so successful that the product sold out in just days in Japan. This example underscores the consumer’s desire for Kate Spade and its relevance as a lifestyle brand. Turning to digital. Kate Spade has a well-established e-commerce business with the highest digital sales penetration within our house of brands. During the quarter, we continued to drive momentum online, achieving strong double-digit revenue growth through a combination of engagement with existing customers and the recruitment of new consumers. In fact, we attracted approximately 500,000 new consumers to the brand through our e-commerce channels in North America, a meaningful increase compared to last year. Importantly, these customers are entering the brand for the first time and purchasing at higher AUR compared to the balance, highlighting that when we meet customers where they want to shop with emotional and compelling product, innovation supersedes price. Additionally, we reactivated over 200,000 customers through our digital channel, an increase of approximately 40% compared to last year. This is an important greenshoot that demonstrates the traction we're making and strengthening our relationships with our core customer base. Turning to Kate Spade priorities for spring. In specialty, we're continuing to reenergize the leather goods offering with the launch of Knot Satchel. In addition, we will expand our signature platform, the Spade Flower, with new color introductions in the well-received jacquard fabric. In outlet, we will launch Lela, a core pebbled leather group. We will also offer newness in backpacks and cross bodies and keeping with the consumer’s desire for hands-free styles. Across channels, we will continue to integrate novelty into our assortment with the playful nautical themes focused for the spring season. In marketing, our campaigns are joyful and colorful, grounded in our brand purpose and understanding of the customer. Our approach is multidimensional, utilizing a wide range of digital platforms and influencers to amplify our brand and product stories to engage with consumers and our community. In fact, last month, our peak Love Shack Heart Crossbody went viral on TikTok. The excitement to begin was an enthusiastic customer who shared a post about her recent purchase of the bag. This quickly gained further momentum after one of our store associates created a video on response, which informed the community that the bag was now sold out across the United States. Taken together, these posts garnered over 1 million views. As a result, we worked quickly partnering with these micro influencers to create new marketing content to announce the product's restock. This is one of my favorite examples of how the brand's emotional connection to its customers has the potential to drive organic engagement within its loyal and passionate following. This has also been a key learning for our teams who are exploring new opportunities to harness the power of the Kate Spade community. In closing, I'm encouraged with the progress we're making and the increasing number of greenshoots we're seeing that highlight the strength of the brand. I remain optimistic about the potential for Kate Spade. It is a unique lifestyle brand with meaningful runway to accelerate revenue and profit growth long-term. Turning now to Stuart Weitzman. The brand demonstrated continued progress this holiday season. Sales sequentially improved from the previous quarter and exceeded our expectations, as a result of the momentum in the direct business led by China and e-commerce, as well as wholesale. In addition, as previously announced, these revenue results include the impact from exiting unprofitable markets, which represented a 9 point headwind in the quarter. Importantly, our focused strategic actions resulted in significant operating margin expansion for the brand. During the quarter, we delivered compelling products with a focus on key categories of Boots & Booties. We grew our core classifications, while balancing buy-now-wear-now styles with transitional products. In keeping with the market shift to casualization and building upon the strong performance of the lug sole, 5050 LIFT in the first quarter, we expanded our assortment of Boots & Booties featuring this on-trend sole, including the top-selling Goldie Bootie. Importantly, our icons continue to resonate with customers, specifically our 5050 and Land families. In digital, we realized a double-digit increase in revenue compared to prior year. This performance was led by new customer recruitment, which includes a growing number of Gen Z and millennials entering the brand. Notably, we also drove roughly 30% increase in reactivated customers in the quarter as we sharpened our focus on creating relevant assortments to engage with our core consumers. In China as mentioned, Stuart Weitzman was the number one footwear brand on Tmall's Luxury Pavilion on 11/11, a key indicator of the brand's strength and momentum in this important market. During the quarter, we also introduced Lay Zhang as our brand ambassador, which helps to further solidify our luxury positioning in the market. In addition to our brand campaigns, we are continuing a key strategy of live streaming, featuring local influencers. For the 12/12 holiday, we partnered with Austin Lee, which drove significant engagement. Touching on marketing. Our winter, Be In Your Element campaign, which featured our global brand ambassadors, Serena Williams, strengthened our positioning in boots and occasion wear. This campaign culminated with a billboard in Time's Square featured prominently during the Televise New Year’s celebration, which reached an estimated 1 billion viewers globally. In wholesale, we continued to strengthen our partnerships with key accounts, supported by consistent execution and on-time deliveries. We're pleased with our continued progress and the positive reactions we received coming out of our recent market week. Looking ahead to spring. In product, we're continuing to innovate by infusing our elevated take on casualization across the assortment. We're launching the Goldie family, which features pearl embellished styles across sneakers, flats [ph] and sandals, combining casual silhouettes with a brand signature of polished sophistication and comfort. In January, we introduced limited edition collections, including the Lunar New Year Capsule and Valentine's Day Edit [ph] These collections feature our new Ali and Demi sneakers, which have been strong performers since the launch. Importantly, as vaccine distribution increases in 2021, we expect continued improvement in demand for key categories, particularly occasionwear and bridal. As a result, we will rebalance our assortment to include sandals and pumps for when our customer's ready to go out and celebrate, while continuing to focus on elevated casual styles. In marketing, for our spring 2021 campaign, we are very excited to once again feature Serena Williams, this time with a very special guest who will be announced in the coming weeks. We are also finding new ways to engage our customers based on direct feedback we have received from them. A great example of this is our launch of the 2021 Edit on Instagram and our website, which utilizes a range of diverse influencers, including our own associates to highlight ways our shoes can be styled to drive conversion. Overall, Stuart Weitzman's first half results were stronger than expected, as we continue to make steady progress towards our goal of restoring the brand's profitability over our planning horizon. In closing, as we enter the second half of our fiscal year, while we do expect COVID-related headwinds to persist in the near term, our first half performance proves the resilience and agility of our team and the strength of our portfolio of brands. The consumer is changing rapidly in their value, shopping behaviors and connection to brands, and these changes have highlighted opportunities for our brands and our business. We've taken the opportunity to crystallize the unique purpose of our brands and company. And we fully embrace the opportunity to innovate the ways we engage with our customers and evolve how we operate as an organization. It also reinforced the opportunity to leverage Tapestry's enabling platform and competitive advantages to stretch what's possible for our brands. These changes are foundational to our success, both today and in the future. Importantly, I'm confident that Tapestry will emerge from the pandemic stronger, well-positioned to capture market share at higher levels of profitability, creating opportunities for reinvestment in the business and, in turn, unlocking the flywheel of sustainable growth. With that, I will turn it over to Andrea for a detailed discussion of our financial results and outlook. Andrea?