Justyn Howard
Analyst · Piper Sandler. Your line is open.
Yeah. I will add anecdotally that I think a lot of folks that we're talking to at this stage in the partnership just focused on we've let, let's get the solution in place. They're excited about some of the things that we're bringing to the table, but let's get that resolved. We see their wheels spinning around what the additional opportunities may look like additional departments that can now be brought in and things like that. But I think the first order of business for most of them is to get the solution in place and, and up and running. And as you know, we're relatively early in those sales processes and conversations Helpful and, and then follow up and in something we, it seems we've kind of talked around for the, the call is the presence of short term video, short form video. I wanted to ask specifically on, the difference between organic changes and users that prioritize different forms of content versus proactive changes by the social networks to change the algorithm and the prioritization of that content. So generally just have you seen any distinct algorithm changes at those large networks that are prioritizing these short form video products that makes it sort of a change in the continuity of social for your customers and, and maybe generally speaking, has that been disruptive or additive to the value of sprout? Yeah, so we haven't seen that flow through to behavior changes around the things that our, that our customers are spending all of their time in sprout doing engaging publishing content, measuring analytics, listening, et cetera. So, but there is a distinct difference, right? And if you look at the, the recent changes to the, the Facebook feed, for example, where those were prioritized, they were very much prioritizing the short form, short form videos. And that does change the consumer experience. I think quite a bit, but at least from what we've seen in the press that may be changing back or has changed back to some degree. So I think most of the, the, the end user experience as that shifting and the networks are prioritizing that short term video in their own algorithms. But we're also seeing there's an opportunity to opt in or out of what the algorithm is suggested versus what their normal engagement patterns would be. So I don't know how disruptive it, it really is. I think it'll take a few more quarters to figure that out. But two, I think the spirit of the question and how it's changing things for our things for our end customer,