David E. Simon - Simon Property Group, Inc.
Management
I think – look, I think, Paul, here's what I would say too, and Rick said it but let me just say it as well. The retailers always will tend to go, as Rick said, to the no-brainers early on. But then they realize the profitability they make and then they will grow. Depending on what kind of retailer they are, that could be 400 stores, 200 stores, 50 stores, 20 stores. The news that's important is that, in this cluttered world of trying to get people focused, we are seeing more and more brands that want to gravitate toward where traffic is, and traffic continues to be in a number of centers. And I do think, from the e-commerce folks, there is – not all, but there is a limit to attracting eyeballs online that they can't get in the physical world. Now, I mean, malls are getting a bad rap, but the reality is we see it in media, we see it in the entertainment world, we see it on the food side, we see it with the theaters, they – we see it with the fitness guys like at Life Time. They all want to congregate in the best location and where the traffic is and by and large in communities throughout the country, that's the mall. And that has not changed. So, I know the narrative might be a little bit different and I know, obviously, retail is under more pressure than it has been in the past, but I have my own theory on that, which I've explained to you in a few shareholder letters. But that's the good news here. Now, that doesn't mean that there's – you have to cycle some of the poor performers out with some of the better ones. And by the way, we've been doing this for quite some time. We all remember Woolworths or W.T. Grant or Steve Roth is on the phone doing his thing, Corvettes. I mean, you go down the list, Caldor. I mean, that's just the way it works. But between media, virtual reality folks, they want to be where the traffic is and where people want to hang out and that's by and large the kind of stuff that our industry has. Please don't lose sight of that.