Earnings Labs

Sohu.com Limited (SOHU)

Q4 2017 Earnings Call· Mon, Jan 29, 2018

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Transcript

Operator

Operator

Ladies and gentlemen, thank you for standing by, and good evening. Thank you for joining Sohu's Fourth Quarter and Fiscal Year 2017 Earnings Conference Call. [Operator Instructions]. Today's conference call is being recorded. If you have any objections, you may disconnect at this time. I would now like to turn the conference over to your host for today's conference call, Mr. Eric Yuan, Investor Relations Director for Sohu. Please go ahead, sir.

Eric Yuan

Analyst

Thanks, operator. Thank you for joining us today to discuss Sohu's fourth quarter 2017 results. On the call are Chairman and Chief Executive Officer, Dr. Charles Zhang; CFO, Joanna Lv. Also with us today are Changyou's CEO, Dewen Chen; and CFO, Yaobin Wang; and Sogou's CEO, Xiaochuan Wang; and CFO, Joe Zhou. Before management begins their prepared remarks, I would like to remind you of the company's safe harbor statement in connection with today's conference call. Except for historical information contained herein, the matters discussed in this conference call are forward-looking statements. These statements are based on current plans, estimates and projections, and therefore, you should not place undue reliance on them. Forward-looking statements involve inherent risks and uncertainties. We caution you that a number of important factors could cause actual results to differ materially from those contained in any forward-looking statement. For more information about the potential risks and uncertainties, please refer to the company's filings with the Securities and Exchange Commission, including its registration statement and the most recent annual report on Form 10-K. With that, I will now turn the call over to Dr. Charles Zhang. Charles, please proceed.

Chaoyang Zhang

Analyst

Thank you, Eric. And thanks to everyone for joining our call. We ended 2017 with an eventful quarter. After 14 years of great effort, our search subsidiary, Sogou, finally completed a successful U.S. IPO in November. The IPO has strengthened Sogou's brand and the balance sheet, and should help us to further expand our market share in China's search industry while developing advanced AI technology capabilities. For Sohu Media Portal, we have built a stronger product development team and seen encouraging user metrics for Sohu News App. For Sohu Video, 2017 was a transformative year, when we shifted our focus to original content and began to significantly cut spending on traditional TV dramas programs. The initiative should generate meaningful cost savings and narrow the losses in our video businesses in 2018 this year. On the online game side, 2017 Changyou benefited from the launch of mobile game, Legacy TLBB, and achieved solid year-over-year growth in revenue and adjusted net profit. At the same time, the business has not stopped its effort in developing multiple new mobile games and diversifying its game portfolio. Before I give more details about our key businesses, let me summarize the overall financial results for the fourth quarter. Total revenues, $510 million, up 24% year-over-year and down 1% quarter-over-quarter. Net Brand Advertising revenues, $72 million, down 27% year-over-year and 4% quarter-over-quarter. Search and search-related advertising revenues, $247 million, up 62% year-over-year and 10% quarter-over-quarter. Online game revenues, $109 million, up 15% year-over-year and down 17% quarter-over-quarter. For the whole year of 2017, total revenues reached $1.86 billion, up 13% compared with '16. Net Brand Advertising revenues, $314 million, down 30% compared with 2016. Search and search-related advertising revenues, $801 million, up 34% compared with 2016. Online game revenues, $450 million, up 14% compared with 2016. Now…

Joanna Lv

Analyst

Thank you, Charles. I will walk you through the key financials of our 4 major segments for the first quarter and the full year of 2017. All of the numbers that I will mention are all on a non-GAAP basis. You can find a reconciliation of non-GAAP to GAAP measures on our IR website. For Sohu Media Portal, revenues were $36 million, down 15% year-over-year. The quarterly loss was $25 million compared with net loss of $10 million in the fourth quarter of 2016. For full year 2017, Sohu Media quarterly revenues were $153 million, down 17% from 2016. It's full year net loss was $67 million compared with net loss of $30 million in 2016. For Sohu Video, revenues were $39 million, down 10% from a year ago. Of this, advertising revenues were $80 million. The quarterly loss was $69 million compared with a net loss of $82 million in the same quarter last year. For full year 2017, Sohu Video's total revenue were $163 million, down 5% from a year ago. Of this, advertising revenue was $81 million. Sohu Video full year loss was $302 million compared with a net loss of $272 million in 2016. For Sogou, total revenues were $278 million, up 62% year-over-year and 8% quarter-over-quarter. Net income was $38 million compared with net income of $21 million in the same quarter last year. For full year 2017, total revenues were $908 million, up 38% compared with last year. Net income was $106 million compared with net income of $69 million in 2016. For Changyou, total revenues, including 17173, were $144 million, up 11% year-over-year and down 13% quarter-over-quarter. Changyou posted a net income of $34 million compared with net income of $40 million in the same quarter last year. For full year 2017, total…

Operator

Operator

[Operator Instructions]. The first question comes from the line of Thomas Chong from Crédit Suisse.

Thomas Chong

Analyst

I have a couple of questions. The first question is about the competitive landscape for online media as well as how we budget our content cost for this year. And my second question is about the competition in News APP. How should we think about the competition that we see, for example, like [indiscernible] Baidu news feed how do we differentiate on best trend?

Chaoyang Zhang

Analyst

In terms of the video budget, 2018 will see quite a significant, basically, reduction of the common cost. Because we basically are not buying the traditional TV dramas and mostly rely on our in-house produced dramas, which will produce between 20 and 30 dramas, at much lower cost. And also to generate exclusive broadcasting on Sohu so that we can generate subscription base. So we're looking at, I would say, reduction, right? We're looking at about 40% reduction of the cost for the video. And because of a lot of creativity needed -- so that sometimes it's not that the most expensive TV dramas that are the most popular. So for this content business so we can maintain a user traffic and also grow our subscription base with a lower budget for the content. And for the News APP, yes, it's an competition intensifying. And it's really the technology and algorithm, the smart design of the product and the user profile and understanding of the users. And so it's all competition, basically, for talents and for team and for smarts and as we've been in the first quarter, we've been ramp up or improve our team, our sophistication and the smart so that we've been able to -- for the new algorithm that improved the traffic for the recommendation channel by 80% with a -- so we are confident in 2018, we will be able to grow the user base and also the overall business of the media business back to growth.

Thomas Chong

Analyst

May I just ask a very quick follow-up? It's about the breakeven timing for our online media business. Should we expect to break even sometime in the second half this year?

Chaoyang Zhang

Analyst

The video business, as I promised before, that actually we're going to be breakeven in 2019 as the schedule is like that. So we're definitely seeing narrowing of our loss of the video business this year.

Operator

Operator

The next question comes from the line of Eddie Leung from Merrill Lynch.

Eddie Leung

Analyst

I'm wondering if Charles could talk about the development in the video subscription and what's the outlook in 2018 from this revenue source. And then secondly, could you also comment on your thought about the growth of short-form video? Would that affect the current spend and potentially user engagement in long-form video? And then finally, perhaps a question to Joanna, could you give us a bit of guidance on your tax rate in 2018, given the tax reform in the U.S.?

Chaoyang Zhang

Analyst

The current subscription base, we're looking at -- so this year, the video advertising has been kind of coming down slowly but it's going to be a turning point because -- so with the subscription, I would say this year, we'll see the subscription business revenue probably will surpass or probably will catch up with advertising revenue at midpoint of this year. But the advertising revenue also will continue to grow because even for the paid subscribers, there's a lot of new formats of advertising like in Chinese called [Foreign Language], it's embedded, right, embedded revenue. So we're looking at both -- actually we have a new team leader for the advertising team. We're looking at the growth from the advertising with new formats, common content marketing of common sales, basically it would be more -- especially with our house -- with our in-house produced or our own produced TV dramas, we have kind of a quality control from the beginning so that we can actually incorporate some of the TV stories with some of the advertising and embedded advertising and also we are promoting on social media of our dramas so that basically subscription [Technical Difficulty] and by midpoint of the year probably will half by half advertising and half subscription.

Chaoyang Zhang

Analyst

Yes, short-form ads. We've been dealing a kind of the like the five minutes kind of video formats for the last few years. And now we also launched into some shorter, like one minute or like -- video. And like one of the success is our with these clips, like only 1 minute for all the breaking news or breaking scene or some kind of happenings that filmed by our local representatives somewhere. So that's called a [Foreign Language], which become quite popular. So yes, we are generating more shorter forms like 1-minute videos through our Sohu Video team but also some other teams are doing that. But the consumption of those videos will be mostly on our Sohu News App, where because it's -- we need to -- for the algorithm -- for the machine to understand the content of the short forms so that -- and also with the titles so that the algorithms can recommend a precision of the short forms to users. So the short forms will consume the not only on the Sohu Video app but mostly on our news information stream with similar algorithm recommendation but you just need to understand better -- have the better technology to substract the content, the text nature content of the video. I hope I answered your question?

Eddie Leung

Analyst

Got that. The tax rate?

Chaoyang Zhang

Analyst

Yes, tax rate...

Joanna Lv

Analyst

So the U.S. tax in 2018, we'll pay the subtracted income, the tax rate will be 21%. The subtracted income mainly include the interest income. And we'll also need to pay the global intangible low tax rated income. This will start from December 2018. The tax rate will also be 21%.

Operator

Operator

The next question comes from the line of Alicia Yap from Citigroup.

Alicia Yap

Analyst

I have a couple of quick ones. Number one is, can we get a sense of what are the plans that Sohu plans to participate or leverage the upcoming Winter Olympics? And also if we have any early thoughts about the overall advertising sentiment for 2018? And the second question is related to the Sogou -- on the news feed and also on the Sohu News APP. It seems Sogou is also launching the news feed content. Would that be any kind of conflict or competition between the Sogou news feed versus the Sohu News App? And how you'll internally reduce these conflicts and also attract advertiser budget allocation?

Chaoyang Zhang

Analyst

Yes. First of all your first question about advertising. This year 2018 is, I would say, a big year for sports events, we have PyeongChang Olympics and also we have World Cup in the summer. Yes, advertising this year looks good. We just need to capture these opportunities by applying the newest forum like news app and with the news feed, and most importantly, with video like our -- the PGC video, basically five minutes long video and also short-form video. And also we have the [Foreign Language] live broadcast platform with -- especially for the World Cup, we're going to produce several programs, especially one of them is really a live broadcast with anchor just report or comment or talk about the games real-time. So we have lot of tools basically now with the application and the video and live, to report these events and provide the advertisers with many more type of formats. In terms of news feed, yes, there is Sogou news feed and Sogou's news feed search app and also it's the mobile browser. So this is the trend, but I don't think there is any conflict of interest. Actually, because of this different news feed enhance the application of that different APPs and with the Sohu family of products, they're actually getting users from our competitors like [indiscernible] and other browser-related news feeds. So there is no conflict of interest here. Actually, we share some of the content and also the user profiles. And basically, when people initially have a different intention to let's say, open up or dial up, call up the Sogou's search app, people have the intention of looking for something but then they are greeted with -- they are met with some very interesting news feeds, which is different from the Sogou news feed, which is more news focused. And Sogou Search app the news feed is more information-based -- broader targeted information based. So it's going to enhance the stickiness of each app.

Operator

Operator

The next question comes from the line of Wendy Huang from Macquarie.

Wendy Huang

Analyst

Actually, my question is a follow-up question on the search business. In previous call, I think Sogou management mentioned the monetization gap with the builder against Baidu has narrowed. So can you give more color as to the CPC or CPM difference between Sogou and the Baidu search? And also as to your collaboration with the Tencent Weixin, that there was a [indiscernible] since October. Can you clarify, is it just the weixin.sogou.com or it also covers the [indiscernible] feature we recently actually noticed from Weixin?

Unidentified Company Representative

Analyst

Okay. I'll answer the monetization comparison with respect to [indiscernible] will talk about the Weixin collaboration. So in Q3 comparing to Baidu, mobile side before the discount to agents, so on gross revenue we're about 70% of Baidu's monetization. So in first quarter, we further narrowed the gap so it's quite close to 80% of Baidu's monetization on mobile side.

Joanna Lv

Analyst

Actually, we have two areas of corporation with Tencent first. On sogou.com, you can have exclusive access to the content of Weixin official accounts. And second, within the Weixin app, Sogou general search function is integrated within that app, which allows users of Weixin to accept other information over the Internet. So it's two differences, but it's all related to Weixin.

Wendy Huang

Analyst

Okay. Further clarify it. So when you say fully integrated with the Weixin, does that mean you cover not just the Weixin moment content but also the chatting but also the video, the conference information created on Weixin?

Joanna Lv

Analyst

No, no. In the Weixin search function 1 party is in-app search that's provided by Tencent by Weixin itself. And the other function is general search. This integrated -- that's a part that Sogou general search is integrated as part of the search result, including the in app search results. So this party is provided by Sogou. So it's integrated search results including Weixin's in-app and Sogou's general search results.

Operator

Operator

Our next question comes from the line of Han Kim from Deutsche Bank.

Han Kim

Analyst

Just a few housekeeping questions. Your other revenue had been on a progressive climb over the past few years. And then I kind of noticed from your guidance for 1Q, it's starting to take a little bit of a dip. So can you just remind us what had been growing and why we're seeing maybe a stunted level of growth into the 2018? And then the second issue is on the tax and the adjustment that we've made. I'm just wondering why we haven't seen that at your affiliate level but we're seeing kind of a large tax provisioning on the Sohu level. And what kind of marks the difference between the different affiliates within the organization?

Chaoyang Zhang

Analyst

So other revenue...

Joanna Lv

Analyst

Our other revenue, including the [indiscernible].

Chaoyang Zhang

Analyst

The [indiscernible] Yes. Other revenue include the [indiscernible] the live broadcast platform.

Joanna Lv

Analyst

And sublicensing...

Chaoyang Zhang

Analyst

And sublicensing some of our video content. Right. So Han Joon, you talked about Sohu Group. So overall other revenue, right? Not just for Sohu video?

Han Kim

Analyst

Correct.

Chaoyang Zhang

Analyst

So, it's a big basket of other items, right?

Joanna Lv

Analyst

Yes.

Chaoyang Zhang

Analyst

So we just talked about the video side, other revenue includes the live broadcast [indiscernible] sublicensing but with other. So basically the other revenue line includes several items some of them are from Changyou and some of them are from Sogou and Sohu as well. So it will take a lot of time. So maybe we can explain that and the trend to you off-line. Is that okay to you?

Han Kim

Analyst

Sure, sure. Appreciate that. And then, just on the tax rate.

Eric Yuan

Analyst

Could you repeat your questions on tax?

Han Kim

Analyst

Yes. Correct me if I'm wrong, but I really haven't seen a lot of tax adjustment on the Sogou side of the Changyou side, but I'm noticing a large chunk on the Sohu side. So I'm just wondering why we, as Sohu, have to take a large chunky tax adjustment.

Eric Yuan

Analyst

Yes. Because Sohu.com is a Delaware incorporated company and you may act as U.S. tax reform -- I think it only impacted the companies incorporated in the U.S. And obviously, Sogou and Changyou is -- they are not U.S. incorporated companies. I think that's the reason.

Chaoyang Zhang

Analyst

Yes. Cayman companies, good question.

Operator

Operator

The next question comes from the line of Figaro Chen [ph] from CICC.

Unidentified Analyst

Analyst

We noticed that your R&D cost [indiscernible] significantly in 4Q and it is about 4% more compared to the 3Q. So we'd like to know that what's the reason behind this change. Is it reflecting the investment on the fees content [indiscernible] as well as [indiscernible] recruiting?

Unidentified Company Representative

Analyst

[Foreign Language]

Unidentified Analyst

Analyst

Actually it is the percentages of revenue.

Eric Yuan

Analyst

For the overall, right?

Unidentified Analyst

Analyst

Yes, yes. Overall revenue. It is about 24% in 4Q, but is just 21% in 3Q?

Unidentified Company Representative

Analyst

[Foreign Language]

Operator

Operator

Shall we move to next question?

Unidentified Company Representative

Analyst

Yes, next question. Just the 4% is not big -- yes, go ahead.

Operator

Operator

The next question comes from the line of Juan Lin from 86Research.

Juan Lin

Analyst

I have one question on Sohu Media Portal. You mentioned that revenue from Sohu Video is expected to resume growth in 2018. I wonder whether the Media Portal is also expected to start growing. And also, which advertising verticals do you expect to demonstrate strong demand? Between brand ad and SME, which one is the major driver and contributor to the Media Portal business this year? Also a small question on the video side. Last year, the online video platforms and the live broadcasting platforms were under regulatory pressure due to major litigal events. Do you think there will be less regulatory pressure on the media sector this year? Or whether the 40th anniversary of economic reforms and opening up may potentially bring more stringent censorship?

Chaoyang Zhang

Analyst

So in the 2018, yes, our media portal will restart basically growth. And it will happen in both the brand advertising and the small media advertising. It's really because we see some of the upward trend of our user base or the consumption page views or consumption of our content [indiscernible] a growth of inventory. And also as I just said, the advertising system just improved so that our inventory can be utilized more effectively and also provide more value to the advertisers and because it's also user profile and the targeting. And so that's the 2 reasons that we are confident that in 2018, we'll start to grow again the media businesses, especially with the news app and also other apps. In terms of industry, I think, it certainly is a small media enterprises, I think it shifted all the time. Now it will move towards e-commerce is one, the travel and game right, -- gaming, travel, e-commerce, some kind of -and some other Internet services and some of the traditional advertisers start to pick up like the...

Chaoyang Zhang

Analyst

Liquor, home appliances, yes, so I think the three reasons, one is there is a user base, the traffic. And secondly, the improvement [indiscernible] some of those industries start to advertise the news feed. About the censorship, your question is about video or media?

Juan Lin

Analyst

Video.

Chaoyang Zhang

Analyst

Video. I think that...

Juan Lin

Analyst

I think it's media in general. But last year video and the live broadcasting saw the biggest hit from the change of regulatory environment. But I think the question in general on the whole media sector and if video will be -- continue to be under pressure, also would like to understand whether that is going to be the case?

Chaoyang Zhang

Analyst

The video, since our -- I think the live broadcast the [indiscernible] is not that much affected. We are actually [indiscernible], not only with those anchor those -- but more value provision, education, and some knowledge-based live broadcast and those kind of things. So it's not much impacted by the regulatory change. And also the video side is -- since we're all producing in-house dramas so that it's -- we -- our production team and producers know very well where the line is so make sure that we are complying. Like in the last Q4, we launched the six dramas and with no problems with any regulatory issues. So that's not a problem. I think the most -- if you talk about the impact or -- it's really on the media side. The media side where probably there will be more requirement for editorial content, which is actually, in terms of competition is -- we actually can benefit that because Sohu has been traditionally been strong at editorial content. And yes. So Sohu will be less impacted compared with our competitors.

Operator

Operator

[Operator Instructions]. There are no further questions at this time. I would like to hand the conference back to the management. Please go ahead, sir.

Eric Yuan

Analyst

Okay, thank you for joining our call, and goodbye.