Nicholas T. Pinchuk
Analyst · MorningStar
Well, let me just speak to that a moment. First, I think it's just -- I think the most -- I guess, the most informative way to look at C&I is not necessarily gross margin, because what you have flowing through that is you have business mix, for example, as some of that. I'm not saying it's the whole effect but I'm saying some of it, it gets distorted by the fact that when Asia-Pacific grows, Asia-Pacific is, by definition, a low gross margin business and a low OE business, still as profitable from an OI business. So that tends to reek a little bit of distortion, Richard, on that gross margin line. So if you roll over to OI which is still down, 140 basis points or something and you say, "Okay, 90 basis points of that is restructuring," you're still down 50 basis points -- what's wrong, what's the problem. And the problem is Europe, you put your finger on it. And in Europe, there are 3 things going on. One is Southern Europe is down again and you may not have heard this, but I've said this on the calls before, for us, Southern Europe was our highest profitability and margin business. So there is a mix question as Southern Europe shrinks further for us on a year-over-year comparison basis. That creates some impact. Then there is the question of -- they have a cocktail of currencies, they source from a number different places on renminbi and the Argentine peso and a number of different places. And those things turn somewhat favorably, so that's some impact. And then, which I think is the more interesting view is, we have in Europe what we're calling a stimulus program where we focus on places where we think we could gain with customers by having programs that attached a little bit more effort, a little bit more support, a little bit more price support. And those kinds of things impact as well. It worked for us in the recession in the United States. We had a stimulus program that targeted places where we thought we could advance our position, and that's what we're playing out in Europe. So those are the 3 factors that have tended to pretty much move that OI margin down. Now are we going to get back? I think that's the intent over time, but I'm not saying that -- I don't think you can say, "Look, we made these restructuring actions in Europe, and that's going to fix the problem," because the problem in Southern Europe is frankly too deep to be fixed by RCI actions. Our whole structure in Europe is -- our whole view, approach to Europe is saying, "Look, we're watching our customers, we're watching our distribution, we're seeing our share and we believe this market's coming back. We think we'll be stronger than before and therefore, we're just preparing for that day because we think we can capitalize on that."