Michael Benstock
Chief Executive Officer
I think there are so many factors driving it, but let's start with the fact that everybody struggling to get new employees right now. At the low wage jobs that people are, most people are wearing uniforms. So they're enticing them by putting them into more uniforms, power levels have improved, we’ve been told instead of giving employee two sets of uniforms, they might give you three, four or five. Also turnover has increased. So you hire an employee, two weeks later, he decides to go somewhere else, you read the jobs reports about people leaving their jobs. So they have to go get a new uniform for the new person they hire. There's another sale for us. I think healthcare workers have been working on the retail side, have been working crazy hours of overtime. They've made a lot of money doing it. They're buying more fashion scrubs. I think we've spoken about this before, Kevin, that whenever we come out of a recession, which is really our only context here, we've never come out of the pandemic, at least not that I remember what we did in '19 and '20. But whenever we come out of recession, we always come out stronger, we always see a flurry of marketing dollars being spent, makeovers of stores that have been very, very slow. Everybody's about branding -- rebranding themselves. We see people do new logos, new logos require new RFPs, recolorations of their current logos and their stores require new RFPs for uniforms that will match all of that. It's the normal flurry we saw post the big recession a decade ago, more than a decade ago and something we've got used to. And I think, because we were so active during this recession, during this pandemic and reaching out to prospective customers, we didn't get lost, while a lot of other people I think, dumped their head in the sand, collected their PPP money and said, I just got to make it through this period of time, we got a more aggressive. I think, our strategy with respect to that we described with respect to HPI and was now going from five salespeople to 75 salespeople is huge. There is an opportunity in this country that we will not uncover, I believe and many more than we could have in the past. And we're training those people up but quite frankly, we have a big team behind that group of 75 people that's ready to start getting in front of customers and presenting. And all those 75 people have to really do is get us face to face appointments or in today's world zoom appointments. So I think everything is moving in the right direction from the standpoint of RFP activity. I think a lot of people were let down during the pandemic too whole need good service. And this logistical nightmare is truly that. But I do think that we're much better positioned than most of our competitors to deal with this logistical nightmare that's out there. And it's pretty nightmarish. I mean, we're talking about what used to take 45 days, taking 90 days now. And as ordering patterns pickup and suddenly find yourself short of inventory because of that but you can’t get any inventory in any faster, I think it's hurting a lot of our competitors. So I think it's -- I call it the perfect storm. But for us it's like the rainbow we just have to follow it to the pot of gold and that's what we're doing.