Dick Robinson
Analyst · Stifel. Your line is now open
Good afternoon and thank you for joining our call. We had a solid third quarter with strong results globally in trade publishing and are on plan for book fairs and education in the U.S. As reported, third quarter sales increased by $15.4 million or 4% higher year-over-year. Year-to-date, revenues are up $51 million or 5% primarily driven by outstanding trade publishing results worldwide. This quarter's results reflect three major themes. First, continuing strength in children's book publishing and distribution. Business in this segment remains strong with an 8% gain overall, and a 25% gain in trade, which includes a significant jump in revenue from media. Scholastic continues to excel in brand and series publishing including the global bestseller Dog Man by Dav Pilkey which tops children's bestsellers every week and is currently led by Dog Man: Brawl of the Wild, the sixth title in the series. The Wings of Fire series expanded its success with the release of its 12th book, The Hive Queen; and The Baby-Sitters Club now with smashed success in graphic novel format saw its latest title Kristy’s Big Day entered the list of top sellers. The Harry Potter World continues to capture audiences' attention most recently with Fantastic Beasts: The Crimes of Grindelwald. Owl Diaries now including 10 titles continues to be a top series and just reaching the list of best sellers is I Need a Hug. The new award-winning picture book from Aaron Blabey, our author, illustrator best known for the Bad Guys series originally published in Australia. Expanding the impact of our publishing program, Scholastic Entertainment has exciting momentum as our iconic brands are brought to new life on streaming platforms. Our Evergreen Clifford programming library recorded significant sales in the quarter through license to Amazon Prime Video, while anticipation continues to grow for the launch of the new Clifford TV series this fall on Amazon and PBS Kids, accompanied by new book publishing and licensing programs. Book Fairs had a 6% gain in revenue on the recognition of additional revenue based on the timing of fairs at the end of the quarter and the higher redemption of Scholastic dollars. Our salespeople are now marketing fairs more efficiently using the predictive analytics available from the successful integration of salesforce.com. Based on positive feedback, we also expanded the use of our new POS devices in February offering improved connectivity and enabling broader use of E-wallet to allow parents to deposit money in their child's book fair accounts. The second theme reflected in the quarter is also connected to our children's book segment: Our response to the Supreme Court's Wayfair decision regarding sales tax collection. In response to the Supreme Court decision last summer, we introduced sales tax collection to our Book Club customers in February with good results. We have reprogrammed our customer facing ordering platforms for the efficient collection of state and local sales tax, although we still expect some continuing incremental tax-related expense in the current fiscal year. Ken Cleary will have more details on this later on. We are set up well for future quarters now because our online teacher and parent customers are paying sales tax, and we are running several tests to measure the impact of sales tax on the Book Club business overall. The third theme reflects the importance of the Scholastic Literacy launch. In February, we began presenting Scholastic Literacy to customers across the U.S., an important step for the long-term growth of the company. This K-6 core curriculum reading program builds on guided reading techniques and collections of motivational authentic text combined with digital programs that will help students learn the skills they need to master the reading tests they will face throughout their elementary education. With strong authors and tested curriculum applications, Scholastic Literacy has received very positive response from the market, and we are already finalists in several district reading adoptions. We will deliver the program and the professional learning services this summer with revenues recorded in the first quarter of 2020. As you know, we already have a large share of the 500 million supplementary classroom books and classroom magazines market as estimated by Simba Learning. While our supplementary business remains strong and is a key source of high quality books for classrooms, Scholastic Literacy positions us as an important player in the $1 billion plus core reading market, and arena where we currently have little share. As we expand Scholastic Literacy sales, we will add significant revenue and profit over the next several years. Our sales team is geared to sell the new core program, while also maintaining and expanding our position in the supplementary business. To support them as they expand their selling strategy, we have launched a suite of analytics tools to provide predictive and diagnostic capabilities around the sales pipeline. This allows sales managers to focus resources on areas of opportunity across districts and schools. Technology enhancements have also improved our efforts to market and sell through digital and social media platforms. In fact, our teacher store online which supports education has seen a 16% increase in revenue year-over-year and a surge of new customers. Here are some additional notes on this quarter's performance. Our international revenues continue to track ahead of prior year excluding the impact of the strong U.S. dollar. In addition to the success of trade publishing, we saw a strong performance in our multiple distribution channels in China, which deliver English language learning to young children through franchise schools and sales of our print and digital books to families through local Internet marketers. These channels both in China and other areas of our expanding Asian market, along with our growing list of new digital product offerings will drive international growth going forward. I would like to take a moment to highlight key corporate initiatives around Literacy Thought Leadership. Our investors and anyone concerned with children's reading will be interested in the release this week of the seventh edition of the Scholastic Kids and Family Reading Report. This year's findings reaffirm the strong support for reading voiced by children of all ages and their parents including the benefits of reading aloud. It also highlights the need for Scholastic and all of our partners in schools across the country to continue to motivate independent reading for children ages 9 and above when interest can often begin to wane. To this end, Scholastic is about to launch its annual Summer Reading Program, which engages tens of thousands of teachers, families, community partners, retailers, and kids in independent reading. The goal of our efforts is centered on offsetting the summer slide which is noted in research as the decline in academic progress that can occur when school is not in session. In anticipation of the program's launch, we are already receiving enthusiastic support from independent booksellers across the country. With respect to our retail leasing situation in the 555-557 Broadway building, as referenced in our last quarter call, Sephora moved into their new location at our newly developed retail space at 557, and they tell us that their new store is an unqualified success. Meanwhile, we have received strong interest in the retail space vacated by Sephora, and we expect to be able to announce a tenant by the time of our July call. I will now turn this call over to Ken to give you details of our program to achieve our year end results.