Daniel J. Hanrahan
Analyst · Northcoast Research
Thank you, Doug. Good morning, everyone. Thank you for joining us today. With me today are Steve Spiegel, our Executive Vice President and Chief Financial Officer; Eric Bakken, our Executive Vice President and Chief Administrative Officer; and Mark Fosland, our Senior Vice President of Finance. During our last earnings call, we said the transformational changes we needed to make to lay the foundation for our turnaround for transitioning Regis from disruption to improving execution. Our new field organization and point-of-sale installation are helping our best leaders get traction with their salons. During their first quarter of fiscal 2015, improved same-store sales trends demonstrate where we have strong leaders executing our strategy and providing positive leadership to their salons we are getting results. We are encouraged by the continued progress and appreciative of the leadership our field team is providing the salons. Our senior field leaders' attention is centered on sustaining the improvement in successful districts and salons and improving the performance in salons that have not started making progress. While we are moving along the turnaround journey, we know this will not be a linear process. However, the work we have done to lay the foundation for the turn and the progress we are seeing from our strong field leaders tells me we are moving in the right direction. As I mentioned last quarter, the execution processes we put in place at the beginning of last fiscal year are helping create accountability, driving business conversations at all levels of the organization, fostering best practice sharing and friendly competition while focusing the field on improving guest traffic and selling retail. First quarter same-store sales increased 60 basis points compared to the prior-year quarter. When looking at the service and retail components of our business, I believe we are further along in driving improved service execution, and we will need more time to achieve sustained improvement in retail performance. Service same-store sales were flat in the first quarter, demonstrating continued improvement in our execution capabilities during the past 2 quarters. Our focus on and investments in SmartStyle and Supercuts are producing results, as these core value businesses posted blended positive service comps of 2.8% during the first quarter. As I cited already, more of our field leaders are beginning to drive improved results. However, we continue to have a wide range of performance within our salon portfolio. We are focused on driving consistency in execution across the portfolio to deliver sustainable improvement. Product same-store sales increased 3.5% in the quarter compared to the same quarter of last year. While higher promotional levels and increased service guest traffic contributed to retail sales improvements, we are lapping our most disruptive quarter when we executed the plan-o-gram reset. While this performance outpaced our service sales, I believe we have made more progress on improving our service results. Our retail performance over the past several years tells us we have significant work to do to deliver consistent retail improvement. Let me now shift to what we have done and are continuing to do to make progress. I know I am repeating this slide, but because we are still in the early stages of our turnaround, it's important to review the work we needed to do to control the entire portfolio of salons. The initiatives implemented laid the foundation for us to position Regis for long-term success. We reorganized our field leadership and rounded out our senior leadership team here in salon support, including starting Regis' first ever Human Resources department. SuperSalon, our point-of-sale system, was installed in all North American salons in under 3 months. We implemented processes to drive accountability, execution and business performance. Asset Protection built a team and established standard operating procedures to support field leaders in growing their businesses. Marketing is building exciting new tools that will eventually help drive traffic and retain guests when our field operations in salons are capable of managing these tools. Our franchising business is posting solid growth in new franchisees, units and same-store sales. In summary, an integrated foundation has been built for the turnaround, and all of these initiatives are beginning to stabilize the business and will add significant value when we are executing well at all levels within the organization. Let's turn our attention to concrete examples that illustrate how the interaction of people, process and metrics is continuing to drive and improve execution and results. Having properly-staffed salons helps grow revenue. The key is to match growth and stylist hours to corresponding revenue growth. As you may recall, in the first half of last fiscal year, we saw increases in stylist attrition. Leveraging new reporting tools that provide early warning to stylist turnover by salon, we moved quickly in the second half of last fiscal year to hire new stylists to replace those who left. Stylists' hours grew faster than revenues and labor costs increased, demonstrating our opportunity to merge strong leadership, solid process and appropriate metric to drive better execution and results. To that end, we made significant progress in the first quarter in closing the gap between hours and revenues. For the entire first quarter, hours came in just slightly ahead of sales, and for the month of September, we closed the gap between hours and revenue. This was achieved by training our field leaders on standardized scheduling and staffing processes, utilizing performance metrics to identify opportunities to better balance staffing with guest traffic, and holding our salon leaders accountable for profitably staffing their salon. Turning our focus to underperforming salons. We began an initiative in the third quarter of last fiscal year where we targeted our worst-performing salons for interventions. Leveraging detailed playbooks, our regional directors worked in these salons to improve their performance. While we saw immediate improvements from their presence in the salons, we were unable to sustain results over a longer period of time. Last quarter, I noted we made significant progress improving their sales trends, but the salons as a group were still posting negative same-store sales results. The momentum continued into the first quarter as these salons posted positive same-store sales in aggregate. We've been able to sustain improvements by supplementing our regional director business with training so our district leaders, salon managers and stylists have the requisite skills to execute and sustain performance. This is an example of the results we can achieve when people, process and metrics interact to drive improved execution and performance. While we are encouraged by the progress, we realize we have significant work ahead of us to drive these salons to their full potential. We're now extending this initiative to our next tranche of underperforming salons during the second quarter. To drive overall improved results, we need our field leaders improving execution across the entire portfolio of salons. As you can see on this slide, over the last 2 quarters, the percentage of our regional vice presidents, regional directors and district leaders posting positive same-store sales service -- positive same-store service sales is growing. Two factors are driving this improvement. First, we are benefiting from easier comparisons since last year's performance was impacted by disruption from transitional -- transformational initiatives. Second, and more important to our long-term success, execution is beginning to improve as we leverage the foundation we built in the prior year and focus on our 3 objectives for the current fiscal year. We need to ensure those who are beginning to execute stay on track while we expand our reach to those leaders and salons posing sales declines who have opportunities to improve. I now want to provide an update on how we are doing against our 2015 objectives; asset protection, leadership development and technical education for our stylists. Each of these objectives are focused on improving our ability to execute in the salons. Let's start with asset protection. Creating an environment where stylists are working together, positively contributing to the success of the salon and salon team is the key outcome of our asset protection activities. Our first priority was to build an Asset Protection organization, and I am pleased to say the team is fully staffed. The next priority was to implement our stylist asset protection awareness program, encouraging field leaders and stylists to make the right choices to maximize our revenues. During the first quarter, we conducted approximately 700 awareness training sessions with our field leaders and our stylists. Although early, results indicate sales performance improves post-training as we educate our employees and hold them accountable for acceptable asset protection behaviors. As with all of our efforts, sustaining the improvement is fundamental to our progress with the turnaround. During the quarter, we also continue to leverage technology by building new regional dashboards and risk rankings to help Asset Protection prioritize efforts against our most compelling opportunities to improve. There is a big opportunity to reduce losses at the salon level and improve results. The Asset Protection team are just getting started and I am encouraged by their progress. Improving field leadership talent and capabilities and leveraging recruitment pipelines are critical to improve our ability to execute. Developing our field leaders is central to our progress. Where we have the right talent and leadership positions, we win. Stylists depend on their salon and field leaders for coaching, mentoring and motivation. Historically, many of our field leaders focus on solving day-to-day salon issues and putting out fires instead of developing leadership capabilities at all levels within the field. To that end, we have taken significant steps to develop and, where necessary, upgrade our field leadership. We conducted extensive training for regional vice presidents and regional directors, focusing on positive leadership, employee development and coaching skills in order to positively impact the development of our district leaders and salon managers. It's important to note that this is not a onetime event, but rather an ongoing effort to build a leadership culture that creates a great environment for our stylists to be successful. To enhance our recruiting efforts, we aligned Human Resources business partners with field leaders. We continue to leverage our cosmetology school relationship with Empire Education and have begun a national campus recruiting program to help build our stylist talent pipeline. In cases where we've had to upgrade leadership talent, experienced multi-unit leaders have been added to the organization and help drive results. At salon support, we are actively recruiting for merchandising and premium leaders. We are focused on creating technical education programs that will become our point of difference in attracting and retaining stylists. To that end, we are building our technical education team and the requisite programs and processes. With the exception of our Supercuts brand, where we already have industry-leading technical training, we are early in the development of this important effort. However, even at Supercuts, we have worked with our franchise partners to make the training program even stronger. We've enhanced Supercuts' technical training to better align service execution to the brand's positioning, and most importantly, to our guests' expectations. We're also piloting new SmartStyle training programs to improve our guest experience, and we have pilots underway in coordination with certain retail partners to strengthen core technical skills and help improve retail sales. Before I conclude, I would like to make one additional comment on our quarterly results. While same-store sales trends improved in the first quarter, adjusted EBITDA declined. As I mentioned last quarter, because we are a people organization, investments we make often flow through our income statement instead of our balance sheet. Our investments in Asset Protection, training and hours will impact near-term profitability. However, these investments will provide significant operating leverage once we turn around our business. Funding investments and managing inflation through disciplined cost management and rigorous review of all spending, coupled with the fact our field leaders are rewarded for profitably increasing revenues, will ensure we continue to protect the strong balance sheet we have built. We are seeing continued signs of traction where we have great leaders in place and where we focused our attention. Continued improvement and execution at the salon level demonstrates we are starting to leverage the foundation we built in the prior fiscal year. We've made progress against key corporate priorities, focusing on Asset Protection, leadership development and technical education programs. All of these demonstrate our commitment to building capabilities around people, process and metric to drive results. I am encouraged by the trend improvement we saw in the first quarter and appreciative of the hard work coming from the entire Regis organization. That said, we still have a lot of work ahead of us to realize the full potential of all of our salons and to fix our retail business. As I said at the beginning of my remarks, our turnaround will not follow a straight line. However, our strategy is beginning to take hold, and we are progressing to drive the cultural transformation needed to turn Regis. I'd now like to turn the call over to Steve. Steve?