Guy Laurence
Analyst · UBS
Thanks, Bruce, and good morning, everyone. So last quarter, I talked about early traction and the execution of our Rogers 3.0 plan. I'm pleased to report that the quarterly results released this morning demonstrate both the continuation of positive financial trends and improvements in subscriber metrics. Our revenue and free cash flow growth is continuing, and we're delivering a steady flow of strong new commercial initiatives.
Before I comment on what we've been doing from a product and customer experience perspective, let me highlight a couple of key financial points before Tony gets into the detail.
As you saw, on a year-over-year basis, consolidated revenue growth was 6%, consolidated adjusted operating profit increased to 2% and free cash flow growth was up by 9%. In Wireless network, revenue grew by 2%, with adjusted operating profit flat year-over-year. Importantly, however, this represents a 3 percentage point improvement in the growth rate sequentially from Q1, despite the fact we are managing the double cohort.
Also notable is the postpaid wireless subscriber net additions, which turned positive after 2 quarters of decline as we gained traction across multiple segments. At the same time, average revenue per wireless account, or ARPA, was up about 4%. And while postpaid wireless churn was up very marginally year-over-year, it was down from Q1, and importantly, there wasn't a significant spike after the start of the double cohort.
In cable, the reported revenue was basically flat, as the 5% growth in Internet revenue was offset by declines in TV and Home Phone. However, we saw sequential improvements from Q1 in subscribers, with positive Internet net additions and TV sub losses improving somewhat. This part of the business is obviously operating in a highly competitive marketplace. But starting next week, we will introduce a newly enhanced guide for the Rogers NextBox, and this is the first of several new upgrades to our customers' TV experience in the coming quarters.
Going forward, with a leading in-market 250-megabyte offering to almost all of our cable customers today and a clear path to a 1-gig offering as the cable industry implements DOCSIS 3.1 in the not-too-distant future, our broadband offering is well positioned vis-à-vis our telco competitors. Especially given our fiber coaxial network platform, where we have inherent advantages in terms of widely deploying 1-gigabit speeds without the need for expensive and time-consuming rebuilds to replace the last mile of plant.
In terms of the evolution of our consumer offering, we also announced that following a successful beta trial, our shomi streaming video service will be available to Canadians right across the country later this summer. It's interesting to note that the leadership we ensure are showing in this area is being copied by a competitor who clearly craves the success we've been having, although they won't be launching until next year.
In Media, both the revenue and adjusted profit were up substantially, as the first season of our exclusive national NHL rights came to a successful and profitable conclusion with a plus 10% profit margin for the season, almost bound [ph] with our plans. The seasonal trend from Q1 to Q2 is exactly as we told you it would be last quarter.
Closely associated with that, Sportsnet was rated the #1 most-watched televised sports brand in Canada. While subscriber and ratings momentum have been building for some time, there is no doubt that the addition of the national NHL rights this season pushed us solidly to the #1 spot. With the first season now concluded, I think it's clear that the NHL has been a success.
Separately, I'm sure that you saw that the Mobilicity and Shaw spectrum acquisitions we successfully executed on late in the quarter, both of which we've now closed, with Shaw concluded by the end of the quarter and Mobilicity on July 2.
These were a complicated set of deals, almost akin to solving a Rubik's Cube, involving multiple stakeholders with differing interests and objectives. At the end of the day, we were able to procure a significant amount of prime spectrum. This is contiguous with our existing holdings across 3 of the largest-population regions in the country: Ontario, BC and Alberta. And importantly, we did so at very favorable prices, especially compared to recent AWS auctions both in Canada and the U.S., which saw prices paid by carriers up to 3x higher in metropolitan areas like these.
As an example, one of our competitors just 4 months ago spent over $6 per megahertz pop at auction for the AWS 3 spectrum in Toronto and Southern Ontario, nearly 3x as much as we paid for the prime spectrum we acquired across the 3 very large population centers with this deal. The key to the AWS spectrum we acquired, besides the fact it is contiguous to our existing spectrum in these areas, is that, unlike AWS 3, it is immediately deployable on our current LTE network without additional equipment investments and without waiting for new devices that can operate on it.
Indeed, the spectrum out West is now live for our customer to enjoy even faster speeds, and this comes just 4 weeks after its purchase from Shaw. And tax less -- loss carryforwards we acquired at the same time from Mobilicity are also of significant value and as you can see in today's release, enabled us to increase our free cash flow guidance for 2015.
We also participated in a 2,500 megahertz spectrum auction during the quarter, which shores [ph] top up our spectrum holdings in that frequency range with an additional 41 20-megahertz blocks of [ph] licenses across Canada for a modest $27 million, all-in. This means we now have 40 megahertz of contiguous 2,500 megahertz spectrum, essentially across the country. Both of these spectrum acquisitions clearly fit with the Rogers 3.0 strategic pillar of maintaining our network leadership.
In terms of another key pillar of the plan, customer experience, we continued to make important investments and strides there as well. A couple of examples include introducing a simplified new customer build for Rogers' services that makes it easier for our customers to understand their spending, which is the #1 reason for calling us. Not only is the new bill less complicated, it's available across multiple platforms, including mobile. Over 3 million customers are now receiving the new bill, and we've had 2.5 million downloads of our MyRogers app, following those -- allowing those customers to view their bill on their mobile device.
At the same time, we have expanded our online self-service offerings to make interacting with Rogers easier for the 0.5 million customers who go online to pay their bill. Not only did we notably speed up the website response times, we also enhanced the look and feel whilst greatly improving search and navigation capabilities and the customer self-serve portal as well. All in, we have already reduced the incident of customers contacting us by 12% year-over-year in just the first 6 months of 2015.
This quarter, we also expanded our leadership in international wireless roaming by extending ROAM LIKE HOME to 35 countries across the EU. We now have 1.6 million customers enrolled in ROAM LIKE HOME, and we're seeing an 800% increase in U.S. data roaming volume. So far, competitive reaction has been muted, although one competitor launched an imitation product recently that is 40% more expensive, which customers tell us is not very attractive.
We also launched Fido Post wireless plans that target the millennial cohort, with attractive value-add services, including a music-streaming subscription to Spotify and VICE Canada that is gaining considerable traction with this target segment.
Turning to the regulatory front. The government of Canada has now met their regulatory objective of having a fourth carrier operating in all territories across Canada. The wholesale roaming cost proceeding is still outstanding, and so there's nothing to report on that file, with submissions due later this year. But importantly, we now know that MVNOs aren't the future of the Canadian wireless market or certainly not anytime soon.
On the wholesale broadband decisions that came out late yesterday, our initial read is that it appears to create a more level playing field between cable-co and telco providers of high-speed Internet offering, in that it won't be exempt -- it won't exempt telco fiber-to-the-home from wholesale requirements. Assuming that CRTC gets the cost models right, we see little risk that the overall regime will hinder continued network investment by incumbents provided. Over time, it also seems that the decision will require resellers to invest more in infrastructure, which is a fairer sharing of the required costs and is more consistent with a facilities-based competition model.
In summary, this quarter has some clear positives and shows we are making steady progress against our Rogers 3.0 plan. Expect that to continue as we move through the second half of the year.
With that, I'll turn it over to Tony to provide a bit of additional detail and perspective on the second quarter's financials.