Yeah. So, I want to knick-knack with one thing. So, the industry's gotten promotional, Portillo's does not get promotional. We don't discount. So, you're not going to see a dollar menu, we're not going to do shrinkflation, that's just not who we are. I support when we do brand-enhancing activities, just a reminder of who Portillo's is and our marketing is showing pictures of our food, right? Because it's craveable, it's delicious, it's a reminder of why people love Portillo's. I think our team did an amazingly creative job with the existing advertising, which is the sounds of Portillo's hearing sort of the crunch of the onion rings as they fall onto your plate, things like that. So, it's brilliant -- its brilliant brand-enhancing advertising and we're seeing the impact of all of the macro trends, Chris. So, our dining rooms are really full and that's because I think that with price points where they are in casual dining we are a refuge from that. We have fantastic food and a beautiful environment and it's working really well for us. Our drive-thrus did get a little slowdown in Q3 and that's because of exactly what you're describing, some very aggressive discounting activities by QSR, which, again, we don't discount. And so, there's going to be a shopper that chooses to go get a $1 burger or a $2 burger versus our burger. And when economy gets better, they'll come back to us or when they want to sit down with their family, they'll come into our dining rooms. And so, I think we just ride that ebb and flow a little bit. We're happy with where we're positioned. We're not going to promote, we're not going to discount. But we are going to remind people of how delicious our food is and how craveable it is in a brand-enhancing way. The other lever for us to pull is excellent execution. One of the things that I don't think people talk about, because it's not a short-term fix, it's a medium and long-term fix is when you give great experiences to guests every single day, that's the number one reason why they choose to go back to a restaurant. It's not because of a coupon or a discount or something, but it's because when I went there I had a great experience and I want to go back. And so, that's another way that you can differentiate yourself over the medium and long term and drive consistent traffic by just being operationally sound and that is our mantra internally. We're going to be the most operationally sound restaurant company we can be and that will drive performance.